Marcello Canonica Email & Phone Number

• Projects and action plans management to enhance the performance and efficiency of the Sales Force. • Design, delivery and evaluation of the effectiveness of training programs in line with business needs, to improve product knowledge and clinical, competitive and sales skills, through in-person and remote learning methods. • Creation and implementation of initial training programs for new hires. • Collaboration with Management and Sales team to ensure alignment between company strategy, training objectives and customer needs. • Development of activities and programs aimed at sharing Best practices, involving and motivating the Team. • Development of coaching skills of managerial functions.

Milano, Italia

• Development and execution of training programs to improve product knowledge, clinical and sales skills of the Sales Force. • Support in the execution of the Company Action Plan through planning and development of content, implementation of training and workshops, both in person and remotely. • Monitoring of training KPIs with implementation of development plans and any corrective actions to improve the performance of the sales teams, through targeted training and coaching in the field. • Management of a team of 2 Technical & Training Managers and 5 Field Sales Trainers.

Milano, Italia

• Management of training activities to improve skills on Diabetes, Medical devices and Blood Glucose monitoring. • Development and implementation of specific workshops on sales skills and internal procedures of the Sales Force. • Definition and management of customized development plans for Sales Product Specialists and Trade Agents aimed at improving performance, through training and coaching activities in the field. • Collaboration with the EMEA Team for the implementation of training materials and company guidelines. • Management of on-the-job training activities aimed at hospital specialists and local pharmacists.

2017: Regional Sales Trade Manager & Field Sales Trainer at Johnson & Johnson Medical Spa 2014 – 2017: Field Sales Trainer at Johnson & Johnson Medical Spa 2009 – 2014: Sales Product Specialist at Johnson & Johnson Medical Spa 2007 – 2009: Product Specialist at Novo Nordisk Spa 2006 – 2007: Sales representative at Malesci Spa 1999 – 2006: Collaborating Pharmacist at Multiple Employers 1998 – 1999: Officer in charge of the Control, Testing and Processing Service at the Italian Navy

Integrity Coaching Facilitator

Integrity Selling Facilitator

8-Steps Sales Managers Coaching Programme

Smb Italy

Master'S Degree, Pharmacy, 110/110

Scientific High School Diploma, 52/60