Marcello Alves Email & Phone Number

São Paulo, SP, BR

São Paulo, Brasil

• BI framework implementation;
• Working with sales representatives focusing on strategy development and efficiency;
• Creating analysis and dashboards to identify deficiencies in sales volume, customer activity and strategic product opportunities;

São Paulo, Brasil

• Business model development;
• Creation of a floral arrangements subscription club/box;
• Accrediting the platform for recurring payments (via Cielo;
• Financial, logistical and strategic business management;
• Customer acquisition;
• Confection of the arrangements;

• Process automation and improvement to enable information to the market regarding conformity to project requirements;
• Creation of indicators for reports sent to the BM&FBOVESPA's executive board on a daily basis, which served as an outline for the project's follow-up and helped to address incidents involving market participants.

São Paulo E Região, Brasil

• Strategic analysis of projects, mainly in the implementation and monitoring of the stock market incentive program (retail);
• Contact with brokers to solve daily operational problems;
• Improvement in the procedures for extracting and managing information about brokerage houses for BM&FBOVESPA's board of directors during the process of evaluating and certifying them;
• Focused on meeting demands from management and distributors regarding business volumes, market share, number of customers etc;