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Marcello Brivio Email & Phone Number
Head Of CRM and Data
at
PRG Retail Group
1 work email found
@prenatalretailgroup.com
3 phones found area 905 and 027
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Head Of CRM and Data
Location
Milan, Lombardy, Italy
Company size
Who is Marcello Brivio? Overview
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Quick answer
Marcello Brivio is listed as Head Of CRM and Data at PRG Retail Group, a company with 586 employees, based in Milan, Lombardy, Italy. AeroLeads shows a work email signal at prenatalretailgroup.com, phone signal with area code 905, 027, and a matched LinkedIn profile for Marcello Brivio.
Marcello Brivio previously worked as Head Of CRM & Data at Prg Retail Group and Head Of Digital & Customer Experience at Prg Retail Group. Marcello Brivio holds Master'S Degree, Advanced Communication Science, Muiltimedia Publishing from Università Degli Studi Di Bergamo.
Company email context
Email format at PRG Retail Group
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{first}.{last}@prenatalretailgroup.com
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AeroLeads found 1 current-domain work email signal for Marcello Brivio. Compare company email patterns before reaching out.
Profile bio
About Marcello Brivio
I'm a Digital and E-commerce professional with a solid background on project management, media and mobile. Result-oriented and focused on business goals, I have a strong user-centered perspective, supported by the technical skills required to interact efficiently with an advanced development team. I'm used to working in a complex environment, where several skills and competences join their forces: my humanistic training on one side, and my technical approach on the other, allow me to interact effectively with "creative", "business" and "tech" people, mediating between different perspectives and ideas. I am comfortable presenting projects and results to the top management and C-level executives of the company.
Listed skills include User Experience, Web Project Management, Web Analytics, Seo, and 45 others.
Current workplace
Marcello Brivio's current company
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Prg Retail Group
7 roles
Marcello Brivio work experience
A career timeline built from the work history available for this profile.
Head Of Crm & Data
CurrentReporting to the CEO, I am responsible for the team in charge of the loyalty strategy and customer data management across all group Brands (Prénatal, Toys Center, Bimbostore, FAO Schwarz). Specifically:- CRM: governance of our loyalty programs, customer engagement, contact strategy and marketing automation- Voice Of Customer & Customer Experience- Customer.
Jun 2023 - Present
Head Of Digital & Customer Experience
Reporting to the Toys Center & Bimbostore Unit Chief, I am in charge of the overall digital strategy of the 2 retail brands. Specifically, I am responsible of the following areas:- E-commerce strategy, development and P&L for the online D2C stores of both brands (toyscenter.it and bimbostore.com)- CRM: loyalty program, customer service, email marketing.
Jun 2021 - Jun 2023
Head Of E-Commerce & Crm
Reporting to the CEO, I am responsible for launching, managing and growing PUPA’s official online store and I am in charge of e-commerce P&L. I succesfully opened our D2C e-commerce business on Saleseforce CommerceCloud in 10 European markets, each of them with a localised product catalogue, country-specific promo calendar and dedicated digital marketing.
Aug 2017 - Jun 2021
International Digital/E-Commerce Project Manager
Reporting to the Digital, E-Commerce and CRM Director, I'm leading the worldwide execution of Furla's digital strategy. Specifically, I am responsible for the e-commerce replatforming, relaunch and expansion based on Salesforce CommerceCloud (formerly Demandware) and for the implementation of CRM tools and processes.
Aug 2016 - Aug 2017
Digital & E-Commerce Project Manager
Reporting to the Digital & Communication Director, I take care of an important network of online stores, featuring relevant brands such as KIKO Milano, Madina, Womo and Atalanta BC. With a focus on fast international growth and a strong relationship with our brick & mortar shops, I work to ensure the successful delivery of any project regarding e-commerce.
Sep 2013 - Aug 2016
Digital Product Manager
As a member of the Digital Department and reporting to Head of Digital, I take care of any activity related to MTV.it, one of the most important entertainment web sites in Italy (at the time). I'm in charge of UX design and project management for relevant products such as MTV On Demand or MTV Charts and I deal with the online presence of MTV's main shows.
Jan 2007 - Sep 2013
3 education records
Marcello Brivio education
Master'S Degree, Advanced Communication Science, Muiltimedia Publishing
Università Degli Studi Di Bergamo
Bachelor'S Degree, Communication Science, Mass Media, Journalism, Basic Economics & Marketing
Università Degli Studi Di Bergamo
High School Diploma
Liceo Scientifico
FAQ
Frequently asked questions about Marcello Brivio
Quick answers generated from the profile data available on this page.
What company does Marcello Brivio work for?
Marcello Brivio works for PRG Retail Group.
What is Marcello Brivio's role at PRG Retail Group?
Marcello Brivio is listed as Head Of CRM and Data at PRG Retail Group.
What is Marcello Brivio's email address?
AeroLeads has found 1 work email signal at @prenatalretailgroup.com for Marcello Brivio at PRG Retail Group.
What is Marcello Brivio's phone number?
AeroLeads has found 3 phone signal(s) with area code 905, 027 for Marcello Brivio at PRG Retail Group.
Where is Marcello Brivio based?
Marcello Brivio is based in Milan, Lombardy, Italy while working with PRG Retail Group.
What companies has Marcello Brivio worked for?
Marcello Brivio has worked for Prg Retail Group, Pupa Milano, Furla, Kiko Milano, and Mtv Networks.
How can I contact Marcello Brivio?
You can use AeroLeads to view verified contact signals for Marcello Brivio at PRG Retail Group, including work email, phone, and LinkedIn data when available.
What schools did Marcello Brivio attend?
Marcello Brivio holds Master'S Degree, Advanced Communication Science, Muiltimedia Publishing from Università Degli Studi Di Bergamo.
What skills is Marcello Brivio known for?
Marcello Brivio is listed with skills including User Experience, Web Project Management, Web Analytics, Seo, E Commerce, Usability, Web Design, and New Media.
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