Marcelo Bernal Email and Phone Number
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Experienced operator with a proven track record of successfully leading and transforming SaaS organizations.Leveraging my experience at established firms that include Goldman Sachs, Citibank, HSBC, as well as at growth technology companies such as Merchant e-Solutions/Cielo, Carnegie, Briteris and Calloquy. I’m a results-oriented leader who builds long-term strategic plans that position companies for success by building frameworks and teams that scale for growth in dynamic and competitive industries. Central to that success is my ability to deliver consistent performance by streamlining and automating processes, building strong relationships, and creating bench strength across organizations.My Finance experience combines over 20 years in Capital Markets, Structured Finance and Investment Banking working in cross-border transactions in a multitude of sectors with 4 years as CFO of an $800m payments company where I led, streamlined and automated a number of processes in merchant Settlement and Funding, Treasury, Business & Financial Reporting, and Revenue Management and another 4 years running all finance for an EdTech startup. As CEO, I had the opportunity to lead Merchant e-solutions through a sell-side transaction while delivering consistent results beyond set financial targets, which mostly derived from targeted revenue management, process redesign, and cost-efficiency initiatives. During that period, we revamped the sales and partner management organization, redesigned the software development delivery process, built a targeted marketing organization, and launched several performance improvement initiatives with our main distribution partners. I also founded and led a Brazil-based English-learning startup who was able to weather the COVID pandemic, build partnerships with 3 of the 5 largest education groups in Brazil and reach over 12,000 paying customers.
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President And Chief Revenue OfficerBuckzy Payments Inc.United States -
President & CooMasspay Jan 2024 - PresentLas Vegas, Nevada, UsMassPay is a payout orchestration platform that makes it simple to pay anyone, anywhere, any way they want. Today, we facilitate instant payouts in 238 countries & markets with hundreds of local currencies and alternative payment methods.No matter what your payees prefer – bank transfer, digital wallet, credit card, crypto, or cash – we make the process fast and easy.MassPay is perfect for marketplaces, direct sales organizations, content creator platforms, and businesses that need to reach payees around the world. With a single API, you can coordinate all your payouts and expand into new emerging markets faster. -
AdvisorBriteris Jan 2024 - PresentReinvent Relentlessly, Deliver Ambitiously™️. Following these principles Briteris has been developing software for leading organizations in Financial Services, Fintech and Payments, Manufacturing, Medical and Pharmaceutical as well as a multitude of other sectors for over 13 years. With a team of almost 1,000 and growing, we help clients through their complete application lifecycle, from ideation to development and maintenance. Our world-class engineers have custom-developed innovative solutions for Gateway Integrations, Acquirer Operations, Smart Terminal, Digital Wallets, Service Portals, AI Chatbots, Field Sales Cockpit, and Multi-channel Systems Integration as well as many other custom-built Cloud, Web and Mobile applications in areas of BI & Data Analytics, Process Automation, Customer Experience, and Workplace Productivity.Reinvent Relentlessly, Deliver Ambitiously™️. Following these principles Briteris has been developing software for leading organizations in Financial Services, Fintech and Payments, Manufacturing, Medical and Pharmaceutical as well as a multitude of other sectors for over 13 years. With a team of almost 1,000 and growing, we help clients through their complete application lifecycle, from ideation to development and maintenance. Our world-class engineers have custom-developed innovative solutions for Gateway Integrations, Acquirer Operations, Smart Terminal, Digital Wallets, Service Portals, AI Chatbots, Field Sales Cockpit, and Multi-channel Systems Integration as well as many other custom-built Cloud, Web and Mobile applications in areas of BI & Data Analytics, Process Automation, Customer Experience, and Workplace Productivity. -
Chief Revenue Officer (Fractional)Briteris Jun 2021 - Dec 2023Reinvent Relentlessly, Deliver Ambitiously™️. Following these principles Briteris has been developing software for leading organizations in Financial Services, Fintech and Payments, Manufacturing, Medical and Pharmaceutical as well as a multitude of other sectors for over 13 years. With a team of almost 1,000 and growing, we help clients through their complete application lifecycle, from ideation to development and maintenance. Our world-class engineers have custom-developed innovative solutions for Gateway Integrations, Acquirer Operations, Smart Terminal, Digital Wallets, Service Portals, AI Chatbots, Field Sales Cockpit, and Multi-channel Systems Integration as well as many other custom-built Cloud, Web and Mobile applications in areas of BI & Data Analytics, Process Automation, Customer Experience, and Workplace Productivity. -
Cfo AdvisorMccracken Dec 2023 - PresentNorcross, Ga, UsMcCracken is a CFO advisory firm specializing in providing companies with interim and fractional CFO leadership through transition. McCracken supports organizations with:Interim CFO servicesFractional CFO servicesFinancial Leadership DevelopmentM&A advisoryPrivate equity portfolio supportCapital raisingSystems advisoryTalent placement services -
PartnerDnm Advisors Llc Jun 2021 - PresentFocused on providing Advisory to startup and mid-size technology companies on Strategy, Finance-related matters such as investor relations and capital raising and go-to-market related matters such as business development on a part-time or short-term basis. -
Co-Founder And CeoCarnegie Brasil May 2017 - Dec 2022São Paulo, São Paulo, BrCarnegie Brasil focuses on bringing innovative learning technologies to non-native English speakers in Brasil. Developed by Carnegie Mellon University, our Native Accent platform combines the most advanced speech recognition and Artificial Intelligence technologies to achieve outstanding results in Speech Education. -
Co-President & CeoMerchant E-Solutions Aug 2017 - Mar 2019Alpharetta, Ga, UsMerchant e-Solutions helps merchants accept payments anywhere and easily manage all on one platform. Merchant e-Solutions provides a global network and enables merchants to securely do business in multiple channels including online, mobile, and in-person. Our industry-leading technology platform, flexible and customized reporting, and world-class service provide customers, banks, partners and developers with the most comprehensive payment services in the market.I was appointed as Co-CEO to lead the organization of ~300 employees, while maintaining responsibilities of CFO.- Led a new long-term strategic plan for MeS, which included complete transformation of the Revenue Management organization, total re-platforming of the core acquiring-processing engine, and deep automation of several non-core company processes — all aimed at continuing to provide superior service, in scale, at highly competitive prices. - Steered the company through the preparation and execution of a strategic divestiture process by Cielo while keeping attrition to a minimum and consistently delivering results beyond set financial targets through targeted revenue management, process reengineering and sweeping cost-efficiency initiatives. Redesigned the Revenue Management organization by aligning and consolidating Sales, Client Management, and Marketing, generating a unified end-to-end customer experience. - Led the complete architectural redesign of the company’s technology, which included re-building the core acquiring-processing platform, leveraging elements of cloud computing, artificial intelligence and machine learning, as well as integrating it with the automated boarding, underwriting and risk management tools, the CRM system, and the settlement engine. -
Cfo & Evp Of Corporate DevelopmentMerchant E-Solutions Jan 2016 - Mar 2019Alpharetta, Ga, UsAppointed as CFO to lead Merchant Settlement and Funding, Treasury, Business & Financial Reporting, and Revenue Management. Served as liaison between the company and its parent company in Brazil.- Oversaw the relocation of the corporate headquarters from Redwood City, CA to Atlanta, GA. - Led the process streamlining and automation of a number of areas within Finance, including Financial Reporting, Cost Accounting, Revenue Recognition, Revenue Management and Accounts Payables. - Spearheaded a complete overhaul of the company’s reporting structure, with the creation of a Business Intelligence unit which became the source for financial data and analytics across the organization, reconciling performance data for internal and external use by clients and partners.- Drove the implementation of a Revenue Management team that contributed to approximately $5M in revenues annually for the company in pricing and cost improvement initiatives. - Steered strategy and M&A functions, exploring potential product, market or portfolio acquisitions. -
Founder & Managing PartnerFederal Invest Factoring Sep 2015 - Jan 2016Registro, São Paulo, BrStartup based in São Paulo, Brazil, that focused on providing alternative financing to underbanked emerging companies through innovative credit analysis framework. Sold company in December 2015. Accomplishments include:- Built a framework to provide short-term, low-risk loans for small to mid-sized companies.- In under 4 months, assembled a solid and diverse portfolio of loans with average life of less than 3 months and minimal NPL loss ratios. -
Senior Vice PresidentGoldman Sachs Apr 2011 - Sep 2015New York, New York, UsMaintained relationships with top decision makers for leading Latin American corporations across a variety of sectors, financial institutions, and government entities. Advised on capital structure and corporate finance matters. - Led transaction negotiations, managed multi-party cross-border projects, executed due diligence on potential issuers, advised and assisted clients in discussions with rating agencies, including validation of projections, assumptions and business plans. Closely monitored market conditions and decided jointly w/ issuer ideal timing to execute transactions. - Participated actively in roadshows and meetings with investors before, during and after deals closed. - Built Structured Finance team for GS in Brazil, executing landmark transactions for key issuers such as Cielo, Fibria and the National Treasury. - Executed the only deeply subordinated hybrid perpetual bond for General Shopping, structured the financing for Cielo’s acquisition of Merchant e-Solutions in the US, and structured US Exim-guaranteed aircraft financing for GOL Airlines, among others.- Worked closely with M&A teams.- Managed a team of professionals in Brazil and New York on a project basis. -
Vice President, Debt Capital MarketsHsbc Jun 2004 - Apr 2011London, GbLed origination and execution of bank loan and capital markets transactions (including acquisition financing and liability management) for Brazilian issuers. - Built the Debt Capital Markets practice for HSBC in Brazil, taking the bank to the top 3 in league tables for Latin America and executing more than 60 transactions for an aggregate amount of $60B. - Executed several innovative transactions, including the 1st subordinated perpetual bond for Pemex and the 1st drillship Project Bond for Odebrecht Oil & Gas.- Prior to VP role, worked in several areas of the bank, including Institutional Sales (São Paulo), Structured Finance (London), and Currency Options Trading Desk (New York). -
Graduate AssociateHsbc Bank Plc Sep 2002 - Jun 2003
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SalespersonHsbc Bank Brasil S.A. Oct 1999 - Sep 2002London, GbResponsible for the Institutional Sales desk -
Credit AnalystCitibank 1998 - 1999New York, New York, Us -
AnalystCredicard 1997 - 1998
Marcelo Bernal Skills
Marcelo Bernal Education Details
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Cornell Johnson Graduate School Of ManagementManagement -
Facultad De Economía Y Empresa. Universidad De Zaragoza.International Business -
Usp - Universidade De São PauloGeneral
Frequently Asked Questions about Marcelo Bernal
What company does Marcelo Bernal work for?
Marcelo Bernal works for Buckzy Payments Inc.
What is Marcelo Bernal's role at the current company?
Marcelo Bernal's current role is President and Chief Revenue Officer.
What is Marcelo Bernal's email address?
Marcelo Bernal's email address is ma****@****.com.br
What is Marcelo Bernal's direct phone number?
Marcelo Bernal's direct phone number is +55119817*****
What schools did Marcelo Bernal attend?
Marcelo Bernal attended Cornell Johnson Graduate School Of Management, Facultad De Economía Y Empresa. Universidad De Zaragoza., Usp - Universidade De São Paulo.
What skills is Marcelo Bernal known for?
Marcelo Bernal has skills like Capital Markets, Investment Banking, Corporate Finance, Fixed Income, Credit, Derivatives, Valuation, Management, Portfolio Management, Banking, Financial Modeling, Emerging Markets.
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