Marcelo Berner

Marcelo Berner Email and Phone Number

Sr. Business Development Manager - Latin America at GEOTAB @ GEOTAB
Marcelo Berner's Location
Las Vegas, Nevada, United States, United States
Marcelo Berner's Contact Details

Marcelo Berner work email

Marcelo Berner personal email

About Marcelo Berner

Degree in Civil Industrial Electrical Engineering (Master’s equivalent), Catholic University of Chile. Bilingual (Spanish and English). • 20+ years of experience as Regional Manager and Director. • Areas of B2B Business Development and Consultative Sales in leading multinational companies. • Market development and sales of technological products and solutions across all of Latin America. • Commercial and customer loyalty strategies for direct sales and via channels. Competitor analysis. Inter-area and multidisciplinary work. Planning, follow-up and permanent actions to strengthen customer relationships and meet business objectives.

Marcelo Berner's Current Company Details
GEOTAB

Geotab

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Sr. Business Development Manager - Latin America at GEOTAB
Marcelo Berner Work Experience Details
  • Geotab
    Sr. Business Development Manager - Latin America
    Geotab Jan 2021 - Present
    Oakville, On, Ca
    Responsible for creating Geotab's Marketplace in the region, a comprehensive ecosystem of third-party solutions (HW, SW or both) that are integrated with Geotab's platform by renowned technology partners.
  • Geotab
    Sr. Partner Account Manager
    Geotab Aug 2019 - Dec 2020
    Oakville, On, Ca
    Responsible for identifying and developing large sales opportunities in Latin America alongside local Geotab resellers. Proactive sales support provided to a total of 16 resellers in Latin America.
  • Self-Employed
    Management/Organizational/Sales Consultant
    Self-Employed Mar 2018 - Jul 2019
  • Lhh + Dbm
    Outplacement Program
    Lhh + Dbm Jan 2017 - Oct 2017
    Jacksonville, Florida, Us
    Outplacement program at LHH, global leader with 400 locations in 60 countries. French language studies.
  • Igt
    Business Development Director, Latin America & Caribbean
    Igt Jan 2013 - Nov 2016
    London, Gb
    Opening of markets and customers in the region. Development and implementation of business strategy. Sales forecast and pipeline. Competitor analysis. • First pilot in the region. Proposal, negotiation, contract closure and implementation. • Training program for the 8 account teams in the region and their respective customers. • Definition of “Regional Offering” with Product and Marketing teams. • New products, solution design, pricing, costs, promotional material and activities. • Business Cases in the region. Regulatory, commercial, political and technical aspects.
  • Swedish Space Corporation (Ssc Chile S.A.)
    Managing Director - Chile
    Swedish Space Corporation (Ssc Chile S.A.) Nov 2009 - Jul 2012
    Solna, -, Se
    In charge of the overall commercial, administrative and technical management of the Chilean subsidiary, reportsing to the Board of Directors. • Establishment and implementation of business strategy and operational plan. • New tracking station in Punta Arenas. Management of design and implementation (USD 6M).• Contract with technology supplier (USD 4M). Operations automation project (> USD 2M).
  • Compumat
    General Manager
    Compumat Feb 2008 - Sep 2009
    • In charge of overall management.• Design and implementation of strategic plan for Business Development.• Sustainment of executive relationships with customers and business partners.• Leadership in successful ISO9001 quality certification process.
  • Tyco Electronics
    Senior Sales Manager For South America (2 Years In Usa, 5 Years In Chile)
    Tyco Electronics Sep 2000 - Mar 2007
    Galway, Ie
    In charge of 5 Sales Engineers. Opportunity detection and product sales in the region. Goals and incentives definition, training and field support. Sales forecast and pipeline updates.• Research, selection and commercial agreement with new distributors across four countries.• Market penetration strategies. Competitor analysis. • Response to RFPs and generation of proposals in commercial and technical aspects. • Solution design, price setting, terms and conditions, negotiation and contract closures.• Coordination with suppliers (technical, pricing, deliveries, services integration) for turnkey projects. • Development of offer model at a regional level. Reduction of quotation preparation time by 50%. • Increase of regional income by 45% to US$86M in 2002. • 120% in sales goal attainment for the main customer (Lucent), generating US$40M in revenue.
  • Lucent Technologies
    Sales Support Manager For Latin America
    Lucent Technologies Feb 1999 - Aug 2000
    Espoo, Southern Finland, Fi
    Managed 4 sales support engineers. Technical and commercial preparation of proposals. Coordination of diverse areas to develop corporate-wide bids. Definition of product mix.• Internal product training and technical sales presentations to customers. • High success rate in accepted proposals. Revenues of USD 59M, 240% sales growth (1999).
  • Lucent Technologies
    Technical Consultant For Latin America
    Lucent Technologies Mar 1997 - Jan 1999
    Espoo, Southern Finland, Fi
    Technical support to sales force. Solution design and product development. • Direct involvement in closing USD 20M 3-year project with customer CTI in Argentina.• Contribution in increasing regional sales by 150%, generating revenue of USD 24.7M in 1998.
  • At&T
    Market Development Manager - Southern Cone
    At&T Feb 1995 - Feb 1997
    Dallas, Tx, Us
    Launch of commercial activities by exploring the market and identifying business opportunities. • Development of business relations with two new distributors in Argentina and Chile• Increase in regional sales: to USD 7.8M in 1996 and to USD 16.2M in 1997.
  • Ibm
    Product Marketing Manager
    Ibm Sep 1992 - Jan 1995
    Armonk, New York, Ny, Us
    Management of networking products.Presentations, technical info, pricing, quotations, profitability, life cycle, promotion and training.• Launch to market, training and coordination of the advertising strategy.• 4 new projects awarded, generating earnings over USD 4M.

Marcelo Berner Skills

Team Leadership Sales Management Business Development Start Ups Management Product Marketing International Sales Business Planning Business Strategy Sales Operations Strategic Planning Market Development Product Development Marketing Leadership Mobile Technology Marketing Strategy Negotiation New Business Development Mobile Devices Project Planning Network Engineering Engineering Analysis Pricing Contract Negotiation Power Supplies Batteries Recruiting Human Resources Team Management Space Systems Enneagram Sales Support Channel Sales Channel Partners Channel Account Management Channel Strategy Sales Channel Development Channel Relationship Management Channel Sales Development Supervisory Skills Intercultural Skills Technical Presentations Product Management Telecommunications

Marcelo Berner Education Details

  • Pontificia Universidad Católica De Chile
    Pontificia Universidad Católica De Chile
    Engineering + Business Administration
  • Universidad De Chile
    Universidad De Chile
    Civil Engineering
  • Santiago College
    Santiago College
    Primary And Secondary Education

Frequently Asked Questions about Marcelo Berner

What company does Marcelo Berner work for?

Marcelo Berner works for Geotab

What is Marcelo Berner's role at the current company?

Marcelo Berner's current role is Sr. Business Development Manager - Latin America at GEOTAB.

What is Marcelo Berner's email address?

Marcelo Berner's email address is mb****@****hoo.com

What schools did Marcelo Berner attend?

Marcelo Berner attended Pontificia Universidad Católica De Chile, Universidad De Chile, Santiago College.

What are some of Marcelo Berner's interests?

Marcelo Berner has interest in Professional Networking, International Travel, New Technology.

What skills is Marcelo Berner known for?

Marcelo Berner has skills like Team Leadership, Sales Management, Business Development, Start Ups, Management, Product Marketing, International Sales, Business Planning, Business Strategy, Sales Operations, Strategic Planning, Market Development.

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