Marcelo Bruzzi Email & Phone Number

State Of Santa Catarina, Brazil

Belo Horizonte Area, Brazil

Founded in 1997, KRUG is currently the largest independent craft brewery in Brazil having a strong presence with important market share in the third largest Brazilian market of Minas Gerais State.When I joined Krug in 2008, most of its sale volume came from proprietary bars and restaurants, and its level of debt was high. I´ve changed the approach to the market, sold all company´s bars and restaurants, and invested in sales and distribution, while reduced its debt turning its profile to a asset light operation. We have focused on partnership with third party distributors across the State of Minas Gerais and built an important infrastructure for the home delivery of craft beer. As a result, Krug increased its margin making possible a significant brand and market investment, delivering the impressive compounded yearly growth rate of 33% for the last eight years.

São Paulo, Brazil

I Squared is a Global Infrastructure Fund with over US$45 billion under management, focusing on Energy, Utilities, Telecom and Logistics in the Americas, Europe, and Asia.Responsible for the efforts in the logistics space, with focus on Port Operations, Railway and Transportation for the Latin America region.Prospect new investments, both brown and green fields, contact partners and controllers of the target companies aiming to negotiate the acquisition of a controlling position.

Belo Horizonte Area, Brazil

Public-Private Partnership in a 20-year contract, responsible for the maintenance and operation of over 185,000 streetlights in the third largest city of Brazil.BHIP has converted all the streetlights of Belo Horizonte from high pressure sodium to LED technology in three years, adopting lighting control technologies in the main avenues and streets.BHIP is subjected to quarterly auditions by the municipality and an independent consulting firm (Ernest Young) in several key performance indicators (KPI´s). The result for 2020 has been 99%.Main results are: (1) Energy efficiency with annual savings of US$6 million; (2) Adherence to the Brazilian public lighting norm – ABNT NBR-5101; (3) Reduction of the streetlight´s failure rate from 5,5% to 0,3%; (4) Reduction of the maintenance response time from 6 to 10 days to 12 to 48 hours, depending on the street classification.

São Paulo Area, Brazil

Managed a network of over 300 units (franchisees) throughout the national territory.Performed a reorganization of the business, closing approximately 100 schools, upholding the student base, growing revenue per school, and improving profitability of the network.Realized a product turnaround, updating the didactic material, incorporating a digital platform.Transferred company´s HQ from Curitiba to São Paulo, reducing its structure and headcount in half.

Paranaguá Area, Brazil

Rocha is a leading Brazilian port operator for the export of agricultural commodities and import of fertilizers. Having proprietary terminals and operations in six Brazilian ports, including Paranagua and Santos, Rocha operates as a “One Stop Shop”, offering a complete range of logistic services for its clients.During the two years of my tenure, I led the purchase of a controlling share on the largest fertilizer terminal in the Port of Rio Grande, transforming Rocha in the Leading Brazilian operator of fertilizers.I also oversaw the investment in a state-of-the-art terminal, interconnected to the export corridor of the Port of Paranagua. The terminal comprehends a static capacity of 146,000 tons, operating railcars, and trucks.

Curitiba Area, Brazil

Integrated logistics company, railway based with approximately 10,000 miles of rail network. Presence in the main Brazilian ports and industries in Center South and Midwest regions.I lived for a year in Campo Grande - MS, when I set up the structure for capturing agricultural cargo originating in the States of MT and MS destined for the ports of Paranagua and São Francisco do Sul. The assembled structure became a model for the company's other business units.I was part of the executive team for the company's IPO, first working to build the necessary management conditions and governance for the company to go public, and then took part in the “Roadshow” with investors representing the commercial area.

Brazil

Two years as Regional Marketing Manager for the Southeast region (RJ, MG, BA, ES). Two years as Ger. Direct Distribution - I set up and operated the DF direct distribution center. Three years as Commercial Manager in the Midwest (DF, GO and TO) and the Northeast (BA and SE). Two years as Sales and Operations Manager at Minas Gerais State.I´ve been one of seven managers invited to set up and operate a Direct Distribution Center, when the company decided to implement such a model.In addition to participating in the acquisition of the distributors, I´ve built the entire infrastructure of the distribution center, hired all personnel and managed the operation with 400 people for two years.In the two years of my leadership, the market share of the Brahma brand increased from 1.8% to 10.2% and the Skol brand from 40% to 43%.

Belo Horizonte, Minas Gerais, Brazil

I´ve started as an intern while in college and then was hired as a Sales Representative for downtown Belo Horizonte, therefore have been promoted to a Sales supervisor position.I was one of the first ten professionals selected to incorporate Sales and Distribution Supervision, which at the time were segregated functions. I was responsible for a Point-of-Sale selectivity operation in Belo Horizonte - MG, when we reduced the number of points of sale served by 40%, implementing the figure of the area sub-distributor, with an important reduction in the distribution costs without loosing market share nor revenues.

Master Of Business Administration - Mba, Business Administration And Management, General

Economics

Project Management, Advanced Management