Marcelo Passos

Marcelo Passos Email and Phone Number

State of São Paulo, Brazil
Marcelo Passos's Location
São Paulo, São Paulo, Brazil, Brazil
Marcelo Passos's Contact Details

Marcelo Passos work email

Marcelo Passos personal email

n/a
About Marcelo Passos

Highly ambitious marketing professional with sales, marketing and advertising background. Specialisation in market analysis, business forecasting and customer needs assessment. Results oriented, with more than 20 years of experience within the largest companies in the Brazilian market.Foi Vice Presidente de Atendimento da DM9DDB, 46 anos, tem larga experiência profissional. Na DM9 Passos liderou contas como Guaraná Antarctica, Itaú, Jonhson and Jonhson, C&A, Vivo, Intel entre outras. Com uma equipe com mais de 50 pessoas no Atendimento, Marcelo teve como responsabilidade orquestrar o fluxo de trabalho dentro da agência em busca das melhores soluções criativas além de desenvolver estratégias vencedoras para cada uma das marcas que cuida. Antes da DM9, Passos trabalhou na Africa como Diretor Geral de Atendimento e Gestão por mais de 4 anos e foi diretor executivo da MPM Propaganda, onde acumulou a experiência de trabalhar com clientes como Burger King, Leroy Merlin, C&A Celulares, Dell, entre outras contas. O início da carreira, no entanto, foi como cliente. Passos tem passagem pela Seagram do Brasil, responsável, durante cinco anos, pela distribuição da Absolut Vodka no País. Marcelo Passos é formado em Publicidade e Propaganda pela Fundação Armando Álvares Penteado (FAAP). Também constam em seu currículo os cursos de "Marketing com Especialização em Comunicação" da Universidade da Califórnia, "Estratégias de Comunicação Integrada em Marketing" de Kellogg da Nothwestern University e o Key Executive Program da Harvard Business School. Em 2007 foi indicado ao prêmio Caboré como um dos 3 melhores Atendimentos do país, em 2011 e 2013 ganhou o Prêmio como Profissional de Atendimento do Ano pelo Caboré e em 2011 pela APP (Associação dos Profissionais de Propaganda).Também foi Vice Presidente do Grupo de Atendimento, Conselheiro do CENP, Vice Presidente do IAB e Diretor de Marketing do Corinthians.

Marcelo Passos's Current Company Details
AlphaGo Brasil

Alphago Brasil

View
CEO
State of São Paulo, Brazil
Website:
execution.net
Employees:
58
Marcelo Passos Work Experience Details
  • Alphago Brasil
    Ceo
    Alphago Brasil
    State Of São Paulo, Brazil
  • Execution
    Chief Transformation Officer
    Execution Jan 2024 - Present
    São Paulo, Brasil
  • Marcelo Passos
    Empresário Independente
    Marcelo Passos Aug 2023 - Present
    São Paulo
  • Agência Flagship
    Diretor
    Agência Flagship Mar 2018 - Aug 2023
    Sao Paulo
    Marketing
  • Dm9Ddb
    Client Services Vp
    Dm9Ddb Jun 2013 - Mar 2018
    São Paulo, Brazil
    • Led a department with more than 50 employees in Brazil • Led and launched innovative, creative and effective communication campaigns for clients such as Johnson & Johnson, Ambev, Vivo, BRF, Banco Itaú, C&A and others.• Led and managed communication strategies plans and budgets for these customers and their products.• Gave feedback to all departments involved about the outcome of the campaigns.• Managed an annual clients media budget over Three Hundred million dollars.• Member of the “Advertising Professionals Association", "Internet Advertising Bureau" Vice President, Marketing Director at Sport Club Corinthians and Founder and first CEO of the Client Service Association in Brazil.• Led the New Business area while maintaining the relationships with existing accounts.
  • Africa Advertising Group
    Client Services Vp
    Africa Advertising Group Dec 2008 - May 2013
    Sao Paulo
    • Worked closely with clients to identify their needs and challenges and provide solution-oriented campaign themes.• Awarded by Meio e Mensagem/Caboré the best Client Service Professional in 2011 and 2013.• Won the Garra do Galo Award from the “Association of Advertising Professionals” as the best Client Service Professional in 2011.• Appointed by more than 350 Brazilian marketing directors, in a research done by Grupo Consultores, as one of the 10 best professionals of Advertising of 2013, next to names like Nizan Guanaes, Washington Olivetto and Hugo Rodriguez among others.• Increased revenues by 12% by designing and launching a strategic plan with customers.• Managed project deadlines and monitored benchmarks through the completion phases.• Co-responsible for the digital transformation of the Agency.
  • Mpm Propaganda
    Partner And General Client Services Director
    Mpm Propaganda Feb 2003 - Dec 2008
    Sao Paulo
    • Responsible for prospecting and client service of the agency.• Led a team of more than 30 people.• Clients like C&A, Vale, GVT and Leroy Merlin.• Nominated in 2007 as one of the 3 best Client Services Professional in the advertising industry by Meio e Mensagem/Caboré.• Implemented agency's business management policy in addition to the entire internal work process.
  • Dm9Ddb
    Account Services Director
    Dm9Ddb Jan 2002 - Feb 2003
  • Seagram
    Marketing Manager
    Seagram 1998 - 2002
    Sao Paulo
    • Led the launch of Absolut Vodka in Brazil• Planned and coordinated all marketing strategy together with the sales, advertising agencies and PR team.• Absolut Case Brazil has become a benchmark for other countries.

Marcelo Passos Skills

Advertising Marketing Strategy Digital Marketing Digital Strategy Strategic Planning Sem Entrepreneurship Marketing Online Advertising Integrated Marketing Team Building Marketing Communications Market Planning Organizational Leadership Result Oriented Social Media Marketing Online Marketing Marketing Management Brand Development Media Planning Mobile Marketing Market Research Interactive Marketing Account Management Dos Creative Direction New Business Development Digital Media Results Focused Competitive Analysis E Commerce Interactive Advertising Direct Marketing Email Marketing Search Engine Marketing Business Development

Marcelo Passos Education Details

Frequently Asked Questions about Marcelo Passos

What company does Marcelo Passos work for?

Marcelo Passos works for Alphago Brasil

What is Marcelo Passos's role at the current company?

Marcelo Passos's current role is CEO.

What is Marcelo Passos's email address?

Marcelo Passos's email address is ma****@****.com.br

What schools did Marcelo Passos attend?

Marcelo Passos attended Fundação Armando Álvares Penteado, Harvard Business School, Kellogg School Of Management, University Of California, Irvine, Fundação Armando Alvares Penteado.

What are some of Marcelo Passos's interests?

Marcelo Passos has interest in Entrepeneurship, Soccer, Business Results, Leadership Programs.

What skills is Marcelo Passos known for?

Marcelo Passos has skills like Advertising, Marketing Strategy, Digital Marketing, Digital Strategy, Strategic Planning, Sem, Entrepreneurship, Marketing, Online Advertising, Integrated Marketing, Team Building, Marketing Communications.

Who are Marcelo Passos's colleagues?

Marcelo Passos's colleagues are Rebeca Da Silva, Laurence Victor, Daniela Vidal De Negreiros, Ehsan Andarra, Giulia Famá, Amauri Moura, Fabio Lasso.

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