My mission is to make hard things simpler and more accessible to people.
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Account StrategistGoogleDublin, Ie -
Marketing DirectorSwift Insights Jul 2023 - PresentWashington Dc-Baltimore Area -
Senior Learning ConsultantLinkedin Jan 2022 - Jul 2023San Francisco Bay AreaEnhancing client growth by delivering LinkedIn Learning solutions and fostering strategic partnerships to support their business objectives. -
Account Manager, LcsGoogle Jan 2021 - Sep 2021San Francisco Bay AreaPartner closely with the world’s biggest advertisers and agencies to develop digital solutions to build businesses and brands in North America. -
Business Development RepresentativeStukent Apr 2020 - Jan 2021Idaho Falls, Idaho, United StatesProvided educational institutions with the technology solutions needed, driving engagement and success through effective strategic support. -
Marketing SpecialistSouthwest Airlines Sep 2019 - Mar 2020Dallas/Fort Worth Area -
Digital Marketing ManagerByu-Idaho Career Center Sep 2019 - Jan 2020Rexburg, Idaho, United States- Increased the number of LinkedIn visitors by 3,971% (Desktop), 2,121% (Mobile) and followers by 5,540% in less than 24 hours through a strategic marketing campaign- Started adding daily posts and stories with helpful content, which increased our numbers for Instagram followers by 12%- Managed the social media and email marketing teams through weekly meetings, one-on-ones, data analytics and brainstorming sessions- Increased the ability to understand business metrics, customer, and market trends by analyzing our social media, email marketing and other results -
Marketing SpecialistByu-Idaho Career Center Apr 2019 - Sep 2019Rexburg, Idaho, United States- Increased the number of job applicants using our job search platform in 660% (over 5,200 people)- Became the lead Marketing Specialist ensuring the work was delivered on time and according to pre-established standards of excellence- Created and managed events such as Grill & Chill and informational booths.- Prepared and conducted weekly marketing meetings where current projects and goals were evaluated- Researched and identified top news stories and trending social media topics in order to improve marketing strategies- Coordinated the first and second rounds of resume analysis and interviews for marketing positions in the department- Handled over 5 projects at the same time under tight deadlines- Revised email, social media and other campaigns before the official release- Used Handshake Analytics in order to analyze results and come up with new ideas for future projects -
Marketing Specialist InternByu-Idaho Career Center Jan 2019 - Apr 2019Rexburg, Idaho- Launched a tailored email newsletter for over 80k students, alumni and employees- Improved the email marketing strategy, resulting in an increase of more than 175% in click rate- Updated and monitored the email marketing strategies resulting in an open rate increase of 27% in the first two months and a 35% increase in student attendance at the career fair- Organized and managed events: career fairs, Handshake booths, and student expeditions- Used excel spreadsheets and charts to create a more organized environment- Analyzed web traffic and other marketing metrics such as Facebook and Handshake Analytics -
Co-Founder | Cook | Cashier | Marketing & Sales ManagerRexburg Salt Fix Sep 2019 - Dec 2019Rexburg, Idaho*Student-Run Business*- Researched market performing over 3,250 digital interviews with potential customers- Managed a 415% increase in production in a week- Created and maintained a clean operation environment, receiving the highest grade possible from the Food Hygiene Inspection (5 stars)- Improved our sales strategies resulting in a 527% increase in revenue in 6 days- Started a delivery program which resulted in a 381% growth in sales -
Web Content WriterBrigham Young University - Idaho Sep 2018 - Jan 2019Rexburg, Idaho- Created content for hybrid English courses available for more than 10 countries of Spanish and Portuguese language- Mapped all little mistakes that caused issues and presented to the team members in a simple way, resulting in projects 60% faster and more accurate- Translated legal and academic material in Spanish, Portuguese and English
Marcelo Wilen Education Details
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Marketing & Professional Sales -
General Studies
Frequently Asked Questions about Marcelo Wilen
What company does Marcelo Wilen work for?
Marcelo Wilen works for Google
What is Marcelo Wilen's role at the current company?
Marcelo Wilen's current role is Account Strategist.
What schools did Marcelo Wilen attend?
Marcelo Wilen attended Brigham Young University - Idaho, Byu-Pathway Worldwide.
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