Consultant for Communication and Sustainability strategies for companies such as Saint-Gobain, GTex, Heads Publicity, Folha de S.Paulo and OdontocompanyCo-Founder of FIIS – Festival de Inovação e Impacto Social in 2018Associated to A4 Press Agency in strategic projects for Casas Pernambucanas, Odontoprev, Optum Health, and Heidrick & Struggles

Management of the “Natura 2050 Sustainability Vision”Coordination of internal Culture and Engagement programMapping of new businesses based on socio-environmental opportunitiesRelaunch of the Amazon Program to develop socio-biodiversity supply chainsCoordination of the pioneer valuation of environmental impact (EP&L) Member of the Advisory Board of CEBDS Brazilian Business Council for Sustainable Development

Strategic development of Communication efforts as a key success factor for the merge of both companies (Telesp and Vivo)Implementation of a comprehensive branding program to nationally introduce the institutional role of Telefonica brandCreation of “The Networked Society and…” Seminars, an innovative approach to engage stakeholders Achievement of over 40% SOV in national mediaDeveloping a comprehensive sustainability programDecisive contribution to the brand architecture of Vivo, one of the top 5 most valuable brands in BrazilAdditional responsibilities as General Manager for Vivo Foundation and member of the Board of Telefonica Foundation

Strategic development of the corporate image, including Press relations, sustainability, institutional marketing, events and sponsorships, such as the pioneer “naming rights” contract in Brazil, Credicard HallPlaced the company as a preferred source of information on the credit card market with journalists through the “Brazilian Market Indicators for Electronic Payment” programHolding 60 monthly press conferences on Indicators with around 1000 journalists impacted41% participation in the national general news about electronic payment methods, with 80% positive coverageDevelopment of "position papers" for all the company's critical issues and acting as a spokesperson in crisis situations with potential image riskVolunteer Director of the Credicard Foundation

Conducting the synergy process, centralizing internal and external communication for the tobacco and food businessesCoordination of communication initiatives related to projects for the acquisition of Lacta and divestment of KibonImplementation of the Issues Management ProgramMercosur representative at the International Communication Committee