Marcelo Marchetti 🇮🇹🇧🇷 is Entrepreneur, CTO | CPTO, graduated in Marketing, post graduate in Neuroscience and 10+ years in software engineer.10 years of experience in Movile Group (iFood, PlayKids, Maplink, Wavy..), as one of the Principal Product Manager for Innovation.Build the Engineer and Marketing teams for Levante Ideias de Investimentos and sold the shares for XP INC in 3 years.Founder of 3 startups of e-commerce, marketing and B2B SaaS.I build things, hands-on in dev, using my experience as Product and Marketing guy.Mindfulness practitioner, pet and travel lover.Dual citizenship: Brazilian and ItalianSpecialties: entrepreneurship, product, saas, first cto, first cmo, paid user acquisition, new business, future of things, startups, build things from the ground, web/mobile development, prototype, growth, 0 to 1.
-
Co-FounderBarto AiSão Paulo, Sp, Br
-
Cpto - Co-FounderPromov Apr 2024 - Presentbuilding @promov - Um SaaS que é a solução completa de gestão Parceiros, que pode ser creators, influenciadores, embaixadores e afiliados em geral. Se você tem parceiros para gerar leads e vendas e remunera eles por resultado. Essa é a ferramenta que vai fazer esse canal escalar!https://promov-ai.com/ -
Co-Founder / PartnerChiefs.Group Apr 2024 - PresentPorto Alegre, Rio Grande Do Sul, BrPartner - non executive -
Co-Founder & Chief Technology Officer (Cto)/ ProductChiefs.Group Aug 2022 - Apr 2024Porto Alegre, Rio Grande Do Sul, BrCo-founded and played a pivotal role in the development of the platformSuccessfully implemented and managed the tech and marketing stackDesign and implemented AI products inside the productLed product strategy and execution for the entire digital company -
Partner - Non ExecutiveLevante Ideias De Investimentos Jun 2022 - PresentSão Paulo, Sp, Br -
Chief Technology Officer (Cto) & PartnerLevante Ideias De Investimentos Mar 2019 - Jun 2022São Paulo, Sp, BrHeading tech team, design, ux, managing people and products.Building new platform for our customers to have offers with more flexibility, better user experience and new tools for investors.Build the first Business Intelligence and distribute data and intelligence over the main areas.All about products, releases, specifications.Levante Ideias was invested by XP Inc (NASDAQ:XP) in 2021. https://www.infomoney.com.br/negocios/xp-compra-fatia-da-levante-casa-de-research-independente/ -
Founder & Chief Technology Officer CtoLiveshop - Shopping Ao Vivo Feb 2018 - Dec 2019Brazil's first live commerce platform, with the whole process, live, comments, reactions, 1-click checkout, delivery system, SDK. Everything the seller needs to sell and exhibit his products live, with an exclusive streaming system, all made in Brazil. With iOS, Android, and Web versions.Similar to Chinese apps, but with a touch of Brazilianness :) -
Senior Product Manager - Innovation - Movile Group ( Wavy, Playkids, Ifood )Movile May 2015 - Jun 2017São Paulo, São Paulo, BrAfter sold my Chat Commerce (app that delivery everything under 2 hours) to Movile Group, I was invited to work in Innovation Team with the Movile Co-Founder.My main objective was research and built new products to be incorporated in Movile companies like iFood, Ingresso Rápido, Apontador, Rapiddo, PlayKids, Wavy Global (Sinch).1# Resolve Chat (my startup)A chat commerce product to connect local business and brands with customers in Brazil.Facebook invite me to show the product inside their headquarter in Palo Alto, CA. We launch this 4 months before a similar product called Facebook M. We have more than 16 people that worked a year on this project.2# Now Delivery ChatbotE-Commerce Chatbot with a virtual wallet inside Facebook Messenger. We partnership with big companies to allow selling products with an asset-light marketplace. New features like curated products listing and voice search were tested in weeks later.Later this product was integrated with the Movile Chatbot platform called ChatClub.3# Mobile Recharge with CashbackThe mobile app was built from the ground, to test the new market, selling recharge using with cashback. For the first MVP, we integrate with external partners. In 3 months more than 15 versions to test launched in Google Play, after gain traction we started to scale the team and investment to build the next one.4# App marketplace with CashbackAfter a successful of Recharge App, we build a marketplace using the O2O services from Movile Group and some partners. This is a result of past tests, also my business trip to China and research to adapt the product to the Brazilian market. -
Senior Product Marketing Manager - PlaykidsMovile Jan 2013 - May 2015São Paulo, São Paulo, BrI’m the first product manager for growth in PlayKids that support from zero to be a global product over 30 countries.Business and results oriented with monetization, reached the top-grossing app in App Store and Google Play many times over this years.Open new markets in China, Japan and some countries in Europe and LatAm. -
Senior Software EngineerMovile Jul 2012 - Jan 2013São Paulo, São Paulo, BrI was the only engineer working to create new communication platform, sending more than millions messages/month.Bringing new technologies in cloud computing and agile development.Also, I build a mobile application to the Brazilian Banks use push messages instead of SMS. -
Founder / Chief Technology Officer (Cto)Bondix Nov 2008 - Jul 2012I built this company to explore the rise of information over social media channels and apply this data in company’s strategy.Products design and develop: Social Customer Care, Social Monitoring Platform. We work with some big clients and I raised money from angel investors.
-
Product Manager / VasMovile Dec 2007 - Nov 2008São Paulo, São Paulo, BrProduct manager for mobile products: Wap Portals in 3 carriers, PodCast in 3 carriers, Movies Portals in 1 carrier.Managing more than a million / month of revenue.Product roadmap and partnerships. -
Tim Brasil Vas Rio - Content AnalystMovile Nov 2006 - Dec 2007São Paulo, São Paulo, BrTIM Wap site plataform management.WAP integration with TIM white-label partners and integrators.Start-up new services and content for mobile.Relationship with content providers and service provider.Working at Rio de Janeiro with TIM Brasil (white label team) -
Software EngineerMovile Jul 2005 - Nov 2006São Paulo, São Paulo, BrMobile application developer for the first apps and services before smartphones, using SMS andWap, Wib. Our customers are carriers from Brazil and LatAm.
Marcelo Marchetti Education Details
-
Ecossistema InovaPós Graduação Em Neuromarketing -
EsamcGraduação Em Marketing -
Ecossistema InovaCoolhunting E Gestão Da Inovação -
Faculdades Metropolitanas De CampinasSystem Analyst -
Centro Universitário Barão De MauáComputer Science
Frequently Asked Questions about Marcelo Marchetti
What company does Marcelo Marchetti work for?
Marcelo Marchetti works for Barto Ai
What is Marcelo Marchetti's role at the current company?
Marcelo Marchetti's current role is Co-Founder.
What schools did Marcelo Marchetti attend?
Marcelo Marchetti attended Ecossistema Inova, Esamc, Ecossistema Inova, Faculdades Metropolitanas De Campinas, Centro Universitário Barão De Mauá.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial