Marcelo Carvalho Email & Phone Number

- Leadership and management of the retail channel in Brazil - Management of the partnership with distributor Alfacomex - Trace and execute strategies for the Brazilian market in line with off and on line channels together with the global team - Product portfolio management - Presence in the main players: Magalu, Amazon, Kalunga, Fast Shop, B2W and regional retailers - Negotiations and expansion of partner retailers - Interface with marketing, logistics and finance - Management, control and… Show more - Leadership and management of the retail channel in Brazil - Management of the partnership with distributor Alfacomex - Trace and execute strategies for the Brazilian market in line with off and on line channels together with the global team - Product portfolio management - Presence in the main players: Magalu, Amazon, Kalunga, Fast Shop, B2W and regional retailers - Negotiations and expansion of partner retailers - Interface with marketing, logistics and finance - Management, control and execution of budget, forecast and OKR's (activation and TPV) of the channel - Follow up of trade marketing actions through the agency - Relationship actions and participation in national events - Projects and tests (Sales and CX) Show less

Belo Horizonte, Minas Gerais, Brasil

- Leadership, strategy and management of the partner channel with operations in the Southeast (RJ, ES and MG) and Northeast (PB, RN, PE and BA). - Leadership of the expansion program - Monitoring and delivery of KPI's (productivity, invoicing, payback and head counts). - Management of campaigns and launches in the markets. - Mapping/closing of major opportunities and businesses. - Structuring/starting of projects and tests of new products, services and fortification of relationship with… Show more - Leadership, strategy and management of the partner channel with operations in the Southeast (RJ, ES and MG) and Northeast (PB, RN, PE and BA). - Leadership of the expansion program - Monitoring and delivery of KPI's (productivity, invoicing, payback and head counts). - Management of campaigns and launches in the markets. - Mapping/closing of major opportunities and businesses. - Structuring/starting of projects and tests of new products, services and fortification of relationship with merchants. Show less

Salvador / Recife / Aracaju / Fortaleza / São Luis / Natal E Demais Cidades Ne

-Formation, training and management of the sales structure (coordinators, supervisors and hunter/farmer consultants) 99 Food through outsourcing with Allis in the main cities of expansion (Salvador/Recife/Fortaleza/Natal/São Luis) and other cities in the interior with a strong profile for our business - Focus on acquisition and relationship - Strategies for gaining and expanding market share in each of the markets - Daily micro management of acquisition targets, Monitoring of conversion metrics… Show more -Formation, training and management of the sales structure (coordinators, supervisors and hunter/farmer consultants) 99 Food through outsourcing with Allis in the main cities of expansion (Salvador/Recife/Fortaleza/Natal/São Luis) and other cities in the interior with a strong profile for our business - Focus on acquisition and relationship - Strategies for gaining and expanding market share in each of the markets - Daily micro management of acquisition targets, Monitoring of conversion metrics and order/day growth, online restaurants and owner/customer experience - Management of the City Key Accounts acquisition teams (regional key accounts) Show less

Belo Horizonte, Minas Gerais, Brasil

-Management of 99 Food's sales strategy through outsourcing Seven and Allis -Hunter and farmer targets/productivity - Relationship management with establishments and main events in the region -Increase of market share and expansion of areas in the metropolitan region -Action in the growth of revenue, interaction and visibility of the 99 Food app -Monitoring of conversion metrics and growth of orders/day and owner/customer experience -Management of the City Key Accounts acquisition teams

Vitória E Região, Brasil

Leadership, monitoring and management of the operations team with 3 executives. Alignment of the business consulting guidelines with the team. Creation and execution of action plan for growth and retention of partners. Follow-up and management of the executives' partner portfolio. Management of the quality, service, assessment and financial results delivered by each partner. Directing the team's actions and routines. Focus on the area's delivery pillars (guest experience, owner experience and… Show more Leadership, monitoring and management of the operations team with 3 executives. Alignment of the business consulting guidelines with the team. Creation and execution of action plan for growth and retention of partners. Follow-up and management of the executives' partner portfolio. Management of the quality, service, assessment and financial results delivered by each partner. Directing the team's actions and routines. Focus on the area's delivery pillars (guest experience, owner experience and revenue) and on the solutions. Show less

Brasil

- Opening of new markets in strategic cities (Vitória, Manaus and Belém). Structuring of the operations area in the new cities. Management and training of new executives. Training and follow-up of new commercial partners (hotels). Management of indicators (guest experience, owner experience and retention). Participation in deal discussions. Track and ensure delivery metrics of the area in view of the national result

Follow-up and management of new business partners (hotels). Management of the quality and financial results delivered by each partner. Conducting the implementation process, training and operation of the new partner. Focus on the area's delivery pillars (guest experience, owner experience and revenue). Business direction within each operation.

Belo Horizonte, Minas Gerais, Brazil

- Responsibilities: Acting in the B2B sales channel focused on strategic clients. Prospecting / Negotiation / Relationship in the client portfolio and new clients. Visits and Negotiation with large companies and strategic accounts of the regional MG. Management of the asset portfolio aiming to increase incremental monthly invoicing and possible contractual adjustments. Expansion of the regional market share and contracted volume. After sales and follow up with focus on customer experience… Show more - Responsibilities: Acting in the B2B sales channel focused on strategic clients. Prospecting / Negotiation / Relationship in the client portfolio and new clients. Visits and Negotiation with large companies and strategic accounts of the regional MG. Management of the asset portfolio aiming to increase incremental monthly invoicing and possible contractual adjustments. Expansion of the regional market share and contracted volume. After sales and follow up with focus on customer experience. Monthly Business Plan aligned with the board. Monitoring the market and competition. Start of sales actions. - Main results obtained: Increase of 7% in negotiations and closing of advanced services involving IT with high average ticket. Show less

Belo Horizonte Area, Brazil

Responsibilities:• Management of the results of 2 business partners, with 22 stores (Point of Sale).• Development and training of the sales team with 13 store managers and 49 salespeople.• Visits to the stores and alignment of the trademarketing directives in each POS (Point of Sale).• Planning and monitoring of sales, billing, quality and profitability indicators• Attention to sell in, network with logistic area, and sell out actions in the stores, with focus in offers and… Show more Responsibilities:• Management of the results of 2 business partners, with 22 stores (Point of Sale).• Development and training of the sales team with 13 store managers and 49 salespeople.• Visits to the stores and alignment of the trademarketing directives in each POS (Point of Sale).• Planning and monitoring of sales, billing, quality and profitability indicators• Attention to sell in, network with logistic area, and sell out actions in the stores, with focus in offers and dates of greatest sale in the year.• Analysis of the competitors offers• Acknowledgment actions and training actions to the sales team.• Business Plan monthly. Daily / weekly business call with the teams• Follow-up of KPIs• Prospecting new business partnersResults Achieved:• Accumulated growth of 65% in revenues and 58% in active plans.• First area to execute the "Store In Store" project (retail kiosks within retail stores) in Brazil Show less

Belo Horizonte Area, Brazil

Responsibilities:• Management of HSBC partner bank results in Minas Gerais and São Paulo State, with 10 regional offices and 60 bank agencies.• Visit and monitor customer portfolio of each bank agency.• Analysis and prospection of new business with clients and non-clients of the bank.• Monitoring of the deliveries and priority situations, with constant interaction with the logistics area.• Training for sales team.• Monthly planning to achieve goals.Results… Show more Responsibilities:• Management of HSBC partner bank results in Minas Gerais and São Paulo State, with 10 regional offices and 60 bank agencies.• Visit and monitor customer portfolio of each bank agency.• Analysis and prospection of new business with clients and non-clients of the bank.• Monitoring of the deliveries and priority situations, with constant interaction with the logistics area.• Training for sales team.• Monthly planning to achieve goals.Results Achieved:• 38% increase in the result of new business and billing• "Great / Excellent" rating by 92% clients and partner bank. Show less

Belo Horizonte Area, Brazil

Responsibilities:• Management of the new business and billing results of Caixa partner bank, in 3 areas (Belo Horizonte, Midwest and East) with 800 bank agencies.• Weekly follow-up and monthly meeting with bank managers and sales assistants.• Team qualification and sales quality monitoring.• Agency visits and sales team acknowledgment campaign.• Trademarketing and merchandising actions seeking to be the preference of the customer.• Management of the customer portfolio of… Show more Responsibilities:• Management of the new business and billing results of Caixa partner bank, in 3 areas (Belo Horizonte, Midwest and East) with 800 bank agencies.• Weekly follow-up and monthly meeting with bank managers and sales assistants.• Team qualification and sales quality monitoring.• Agency visits and sales team acknowledgment campaign.• Trademarketing and merchandising actions seeking to be the preference of the customer.• Management of the customer portfolio of each bank manager, with focus on business development for clients and non-clientsResults Achieved:• Accumulated growth of new business by 35% and billing by 28%.• First place in Q3 and Q4 of 2014. Show less

Belo Horizonte Area, Brazil

Responsibilities:• Reorganization and management of 10 commercial representatives, giving priority to areas with a higher percentage of revenue and average income.• Execution of the strategic plan for the Minas Gerais State SME market.• Follow up of the assembly, structuring and beginning of each representation.• Financial management of the channel through the profitability• Geosegmentation actions and visitation routes in each city of each commercial representative.•… Show more Responsibilities:• Reorganization and management of 10 commercial representatives, giving priority to areas with a higher percentage of revenue and average income.• Execution of the strategic plan for the Minas Gerais State SME market.• Follow up of the assembly, structuring and beginning of each representation.• Financial management of the channel through the profitability• Geosegmentation actions and visitation routes in each city of each commercial representative.• Training of the sales team and turnover reduction• Monitoring of sales and representation quality.• Implementation of sales management systems and participation in the dissemination of business opportunities.Results Achieved:• Minas Gerais State increased 25% of revenues and national participation in 2%.• Elevation of the classification result of the commercial representatives in Excellence Program, all being certified "Diamond". Show less

Governador Valadares E Redondezas, Brasil. Vale Do Aço E Redondezas, Brasil

Responsibilities:• Management of the performance of 3 business partners (franchisees) in the Eastern region of Minas Gerais State• Detailed monitoring of daily and weekly results• Sale of voice and data plans, and fiber optic service• Route formulation, sales strategy and directions.• Ensure upgrade of the sales funnel and hiring volume per day.• After-sales follow-up, quality and non-payments• Disseminate the culture of training, correct use of the company's visual… Show more Responsibilities:• Management of the performance of 3 business partners (franchisees) in the Eastern region of Minas Gerais State• Detailed monitoring of daily and weekly results• Sale of voice and data plans, and fiber optic service• Route formulation, sales strategy and directions.• Ensure upgrade of the sales funnel and hiring volume per day.• After-sales follow-up, quality and non-payments• Disseminate the culture of training, correct use of the company's visual identity and certification of the sales team.• Follow-up on the hiring and loyalty of Government accountsResults Achieved:• Growth and maintenance of the result on average of 115%• Conquest of the "Gold" certificate. Show less

Governador Valadares, Minas Gerais, Brazil

- Responsibilities: Contact, prospection and loyalty of clients of the portfolio and new clients. Analysis and execution of the strategy with a view to the best use of sales opportunities, with 8 visits per day. Management, retention and maintenance of portfolio. Revenue increase. After-sales services, follow-up of defaults (4%) and constant assistance to clients. 100% certification in trainings.- Main results obtained: Maximization in the results of active accesses, billing and sales of… Show more - Responsibilities: Contact, prospection and loyalty of clients of the portfolio and new clients. Analysis and execution of the strategy with a view to the best use of sales opportunities, with 8 visits per day. Management, retention and maintenance of portfolio. Revenue increase. After-sales services, follow-up of defaults (4%) and constant assistance to clients. 100% certification in trainings.- Main results obtained: Maximization in the results of active accesses, billing and sales of data. Show less

Executive Mba, Marketing And Growth

Bachelor, Law

Master Of Business Administration - Mba, Gestão Empresarial