Marcelo Sá

Marcelo Sá Email and Phone Number

Managing Director at MadFortune @ MadFortune
Marcelo Sá's Location
Rio de Janeiro, Brazil, Brazil
About Marcelo Sá

Business development and sales executive, with relevant and extensive experience in large corporations and projects, as well as with start-ups. Demonstrable success in an international, multi-cultural setting, across private and public sectors.Passionate about learning and growing and about helping people to learn and grow, in a healthy environment (in the broadest sense of the term). Areas of Expertise:- Business development- Sales and account management- Business strategy and governance- Institutional relations- Business communication

Marcelo Sá's Current Company Details
MadFortune

Madfortune

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Managing Director at MadFortune
Marcelo Sá Work Experience Details
  • Madfortune
    Managing Director
    Madfortune Aug 2019 - Present
    Rio De Janeiro, Rio De Janeiro, Brazil
    My job is to be your eyes on the prize in Brazil and in LATAM. I deliver market intelligence and strategic direction for your business and brand to enjoy the competitive advantage your competitors won't be able to. I can help you with:* High level market insights and network* Business development* Marketing strategy and activation (on and offline)* Customer Relationship Management* Project Management
  • Bentley University
    Member Of The Global Alumni Board
    Bentley University Jul 2015 - Jun 2021
    Waltham, Massachusetts, Usa
    Guidance for Bentley University’s fundraising, engagement and networking strategies, directed towards the alumni community worldwide.
  • Mycujoo
    Brazil & Latam Ads & Sponsorship Sales Manager
    Mycujoo Aug 2019 - Aug 2020
    São Paulo Area, Brazil
    + Responsible for achieving targeted revenue, maximising business opportunities and for the ongoing development and growth of sales across the region. + Management of all sales activity, including the network of sales reps in Brazil and Latam.+ Be the main point of contact for sponsors and between sponsors and all relevant departments, ensuring that all obligations are complied with.+ Direct report to Brazil & Latam Director and to the Global Marketing Director.
  • Self-Employed Consultant
    Business Development Consultant
    Self-Employed Consultant May 2016 - Jul 2019
    Rio De Janeiro Area, Brazil
    New business and project development in the sports sector in LATAM and abroad. Cases include:• Successful sponsorship sales and account management for CONMEBOL in partnership with Synergy Sports AG.• Sponsorship strategy, sales and account management for the iconic Maracanã Stadium - operated by CR Flamengo and Fluminense FC - in partnership with Sportplus.• Successful partnership negotiation between Florida Cup and Kin Analytics.• Sales consultancy and account management for sports technology and innovation companies in North America, LATAM, Europe and Asia.• Winning bid for Ronaldo Academy’s global methodology for athlete development in football/soccer.• Successful property sales and account management for leagues, sport events, professional clubs, professional athletes and brands.
  • The British School, Rio De Janeiro
    Member Of The Board Of Governors
    The British School, Rio De Janeiro Jun 2011 - Dec 2018
    Rio De Janeiro
    Oversight and insight for the School’s governance and perennial functioning. Member of the Strategic Planning Workgroup.
  • Fluminense Football Club
    Head Of Business Development
    Fluminense Football Club Apr 2015 - Apr 2016
    Rio De Janeiro Area, Brazil
    Main accomplishments:• Successful sponsorship negotiations and account management.• Structuring, staffing and implementation of governance, policies and processes for the newly created commercial department.• Brand exposure in international markets.• Coordination of strategic partnership with global brands (Michael Johnson Performance, Disney Soccer Products, among others).• Structuring of commercial partnership platform for global brands in Brazil.• Negotiation and coordination of Fluminense FC’s preseason training and Florida Cup participation in the USA in 2016.
  • 2Sv Sports Management
    Head Of Rio De Janeiro Office
    2Sv Sports Management Mar 2014 - Apr 2015
    Rio De Janeiro, Brazil
    Executive management of the 2SV office in Rio de Janeiro. Also directly responsible for New Business Development.Key results in 2014:• Product repositioning strategy and implementation, resulting in doubling of sales revenue in comparison to 2013.• Increase in client base by 15% in comparison to 2013. • Revision of all processes and procedures and implementation of operational guidelines, driving cost optimization and reducing compliance liabilities to zero.• Strategic partnerships that resulted in positive brand perception by clients and the market, based on internal qualitative research and spontaneous comments by industry players.
  • Florida Cup
    Broadcasting Affairs And Media Relations Officer
    Florida Cup Dec 2014 - Jan 2015
    Orlando, Florida Area
    Florida Cup 2015 by 2SV Sports (www.floridacup.com)• Florida Cup 2015 broadcasting rights negotiation in Brazil (Globo SP and Globosat/Sportv).• Running of media operations for both the Florida Cup 2015 tournament (opening media conference and post-match media conferences) and media opportunities (Disney Parade, NBA game, Brazil-Germany Stars Match at Jacksonville University).• Liaison with Florida Cup 2015 clubs Koln, Bayer Leverkusen, Corinthians and Fluminense media officers with regards to individual media opportunities. • Broadcasting affairs for rights holders in 129 countries.
  • Comitê Organizador Dos Jogos Olímpicos E Paralímpicos Rio 2016™
    Chief Of Staff Of The Executive Board And Assistant To The Ceo
    Comitê Organizador Dos Jogos Olímpicos E Paralímpicos Rio 2016™ Apr 2013 - Mar 2014
    Rio De Janeiro Area, Brazil
    • Support to the CEO and other C-level executives in the overall management of the Olympic and Paralympic project, more specifically with the decision-making process and with the interface with internal and external stakeholders (Rio 2016 executives, Federal, State and Municipal government levels, the IOC, the IPC, the CPB and the COB). • Secretary of external and internal governance forums. • Manager of the administrative structure of the Executive Board. • Close collaboration with internal and external auditors. • Liaison with department directors to prepare the monthly report presented at the Board of Directors meetings. • Management of the contracts of the Executive Board. • Elaboration of reports and presentations for the CEO.
  • Rio 2016 Organising Committee For The Olympic And Paralympic Games
    Assistant To The Ceo
    Rio 2016 Organising Committee For The Olympic And Paralympic Games Sep 2010 - Mar 2013
    Support the CEO in the general management of the project, more specifically in his decision-making process, interfacing with his directors and external stakeholders such as government (Federal, State and City), the IOC and the IPC.
  • Vale
    External Relations
    Vale Feb 2004 - Sep 2010
    • Image and reputation management of the C-level executives, in accordance with the company's communication strategy. • Corporate communication advisory to the Executive Board: elaboration of key messages for speeches and presentations of the CEO globally. • Strategic analysis of engagement and relationship opportunities for the CEO and Executive Directors: conferences, congresses, events, awards. • Analysis and relationship management of partnerships and institutional sponsorship. • Corporate Communication advisory to the Investor Relations and Commercial departments: reports, presentations, speeches, inaugurations and corporate events, visitation program. • Extensive international experience in PR and event management: inauguration of offices in Switzerland and China, inauguration of a mine and production site in Peru, activation as a master sponsor of Brazil’s pavilion in World Expo Shanghai 2008, corporate events in the USA, England, and in several Brazilian cities, among others.

Marcelo Sá Skills

Corporate Communications International Relations English Strategic Planning Business Strategy Portuguese Strategy Public Relations Event Management Management Spanish Team Leadership Business Planning New Business Development Marketing Strategy International Business Corporate Social Responsibility Marketing Communications Negotiation Marketing Project Planning Institutional Relations Project Management Business Development Leadership

Marcelo Sá Education Details

Frequently Asked Questions about Marcelo Sá

What company does Marcelo Sá work for?

Marcelo Sá works for Madfortune

What is Marcelo Sá's role at the current company?

Marcelo Sá's current role is Managing Director at MadFortune.

What schools did Marcelo Sá attend?

Marcelo Sá attended Bentley University, Risk University - Kpmg, Fgv - Fundação Getulio Vargas, Puc Minas, The British School, Rio De Janeiro.

What skills is Marcelo Sá known for?

Marcelo Sá has skills like Corporate Communications, International Relations, English, Strategic Planning, Business Strategy, Portuguese, Strategy, Public Relations, Event Management, Management, Spanish, Team Leadership.

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