Senior Data Strategy Manager
Current‣ Leading the Data Strategy team, setting the flows through the studio's departments (Strategy, Creative, Content, Media), bringing effectiveness in deliveries, new insights, and optimizing processes.‣ Contributing in pitches for new business, analyzing scenarios, and identifying risks and opportunities when developing brand strategy.‣Finding insights through the crossing and analyzing data from intelligence tools and other studies and research.‣Tracking of campaign results in interactive dashboards with quick response and realtime data spreading for the teams involved.‣Implementing new technologies (Python, BigQuery, SQL, Salesforce, Looker Studio, Vega) with reduced time and increased quality of deliveries.‣ Optimizing Brand Asset Valuator studies, bringing complexity with the sophistication of Data Viz.
