Marcelo Labarthe Elejalde Email and Phone Number
Marcelo Labarthe Elejalde work email
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Marcelo Labarthe Elejalde personal email
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As an MBA and Industrial Engineering Professional, I bring a robust blend of skills and experience underscored by a commitment to service excellence. With a dynamic, patient, and punctual approach, I thrive in fast-paced environments, leveraging my strong organizational skills and teamwork abilities. My adaptability and quick learning enable me to navigate diverse challenges effectively, ensuring optimal outcomes even under pressure.With a proven track record spanning fourteen years in Marketing and Sales management, I've consistently demonstrated leadership prowess, driving teams towards exceptional results. My expertise extends to leading product development initiatives, where I bring innovation and strategic vision to fruition. Additionally, I excel in devising and executing Marketing plans tailored to both consumer and B2B markets, leveraging various media channels to maximize impact and reach.My dedication to achieving tangible results is unwavering, underscored by a relentless pursuit of excellence in every endeavor. Whether spearheading complex projects or overseeing day-to-day operations, I remain focused on delivering value and driving growth. With a solid foundation in both theoretical knowledge and practical experience, I am poised to make significant contributions to any organization's success.
Avalon Solutions Corporation
View- Website:
- avalonsolutions24.com
- Employees:
- 2
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Co-Owner And Co-FounderAvalon Solutions CorporationVictoria, Bc, Ca
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Sales ManagerTroy Electric Sales & Service Aug 2024 - PresentVictoria, British Columbia, CanadaResponsible for developing sales and marketing strategies, managing sales performance, building customer relationships, and negotiating contracts through effective leadership and strategic planning. -
Sales And Service RepresentativeTroy Electric Sales & Service Feb 2024 - Aug 2024Victoria, British Columbia, CanadaCustomer communication, respond promptly to customer and supplier emails, phone calls and walk-in clients.Order management, entering orders and quotes for parts sales, service calls, welder/motor repairs including follow-upInventory control, receive orders and oversee the distribution of parts to technicians. Monitor inventory levels.Shop operations, open/close the shop, collaborate with technicians for smooth workflow.Invoicing, generate accurate and timely invoices for equipment and parts.
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Co-FounderAvalon Solutions Corporation Jun 2024 - PresentVictoria, British Columbia, Canada
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Communications CoordinatorVancouver Island Hispanic Network Society Jul 2024 - PresentVictoria, British Columbia, CanadaDevelop and implement a comprehensive communications strategy across various platforms.Create engaging content to promote VIHNS's mission, programs, and initiatives.Manage and grow VIHNS's social media presence.Collaborate with staff to ensure consistent messaging and brand identity. -
Customer Service SpecialistPepsico Sep 2023 - Feb 2024Victoria, British Columbia, CanadaEnhanced customer experience, collaborating cross-functionally to address issues.Ensured strategic placement of PepsiCo products in retail stores. -
Senior ConsultantB&V Executive Talent Aug 2020 - Sep 2023Lima, PerúIndependent strategic consultant specialized in projects related mainly to Commercial Management, Marketing and Organizational Development; focused on consulting and advisory services for companies. -
Commercial Manager - ChemicalsAris Industrial S.A. Jun 2022 - Jul 2023Lima, PerúResponsible for the industrial and commercial divisions of the chemicals business unit, with national and international scope and focus on the B2B sector of the market; with participation in the categories of acids, sulfates, nitrates, sulfur, among others. In charge of commercial relations with clients, product development, pricing strategy and other commercial functions. Responsible for ensuring compliance with the sales and profitability objectives of the business unit. -
Business Manager - Professional HygieneEssity Mar 2019 - May 2022PeruResponsible for the Professional Hygiene business of the Tork brand (at a national level) which consists of the sale of integral solutions in order to guarantee the well-being of our users; with a focus on the categories of toilet paper, paper towels, soap, sanitizing gel, napkins, facial tissues, wet cloths, among others. Responsible for ensuring compliance with the sales and profitability objectives of the business; in charge of the sales, marketing, loyalty and technical advice (post-sale) teams. -
Sales Assistant Manager - Descentralized RegionsCamil Alimentos Jan 2019 - Mar 2019Lima, PerúResponsible for the sale of rice, beans, sugar, oil, and canned foods to the traditional channels and representing a turnover of 70 million soles per year (20% of the total Turnover of the company) among its main brands: Costeño, Paisana, Molino Rojo and Hoja Redonda. In addition, in charge of detecting new market opportunities, negotiating with customers (retail), and the organization and optimization of the portfolio of distributors. In charge of a team of 1 Key Account Manager, and 1 Direct Sales assistant. -
Sales Assistant Manager - Modern And B2B ChannelsCamil Alimentos Jul 2018 - Dec 2018Lima, PerúResponsible for the sale of rice, beans, sugar, oil, and canned foods to the modern channels and representing a turnover of 140 million soles per year (40% of the total Turnover of the company) among its main brands: Costeño, Paisana, Molino Rojo and Hoja Redonda. In addition, in charge of detecting new market opportunities, negotiating with customers (retail), and the organization and optimization of the portfolio of each point of sale (about two hundred Points at the national level). In charge of a team of 2 Key Account Manager, two coordinators and 1 Direct Sales assistant; and three sales supervisors and sixty traders in a manner Indirect.
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Chief Of Sales - Modern TradeCamil Alimentos Nov 2016 - Jun 2018Lima, PerúResponsible for the sale of rice, beans, sugar, oil, and canned foods to the modern channels and representing a turnover of 140 million soles per year (40% of the total Turnover of the company) among its main brands: Costeño, Paisana, Molino Rojo and Hoja Redonda. In addition, in charge of detecting new market opportunities, negotiating with customers (retail), and the organization and optimization of the portfolio of each point of sale (about two hundred Points at the national level). In charge of a team of 2 Key Account Manager, two coordinators and 1 Direct Sales assistant; and three sales supervisors and sixty traders in a manner Indirect.
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Key Accounts ManagerCosteño Alimentos Nov 2015 - Oct 2016Lima, PerúOne of the largest food processing companies in Peru, leader in rice category with over 70% of market share with its four major brands: Costeño, Paisana, Hoja Redonda and Molino Rojo. It also commercializes beans, sugar and oil, with minor market share. Responsible for sales of rice, sugar and beans to supermarkets nationwide. I’m in charge of two of the main brands of the company: “Paisana” and “Hoja Redonda”, which represent 25 million dollars in turnover for the company (20% of total turnover). Also in charge of detecting new market opportunities, product development, negotiations with customers (retail), and managing the best portfolio for each retail sales point (over 200 in all the country). I manage a team of three sales supervisors and 60 sales representatives.
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Commercial ManagerNew Power International Jul 2014 - Sep 2015AteImporter, Distributor and exclusive representative of various international brands in Peru; among its leading brands are the following: La Oca (cleaning), Castillo Perelada (wines), Daina (personal care), Bottega (sparkling wines), Nocilla (grocery), among others.Responsible for the business management and marketing in the company, for all divisions of the company: Cleaning and Personal care, Wines and Liquors, and Food. My main duties include to develop and implement the commercial and marketing strategy, to increase the turnover ensuring the profitability of the business, increase the penetration of the portfolio in existing and new distribution channels, prospecting new customers and detecting market opportunities, define and maintain the most profitable pricing strategy, increase awareness of brands at my office and implement a strategy for marketing and advertising according to each sales channel.
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Brand ManagerBeiersdorf Sep 2013 - Apr 2014Lima, PeruGerman company known worldwide for its leading brands: NIVEA and EUCERIN. Major producer of personal care products, with distribution in over 120 countries all over the world.Responsible for the categories of deodorants, sunscreen, soaps and male grooming products. Responsible of defining and implementing the strategies of marketing and media associated with these categories, as well as ensuring the efficiency of the assortment of products and the development of new projects related to releases and re-releases of products. The specific functions of the position involve maximizing the profitability of the business, identify businessopportunities in the market and monitor and comply with the objectives proposed for the key business indicators (market share, sales growth, brand value, loyalty index, among others). -
Category ManagerCencosud Nov 2012 - Aug 2013Lima, PerúChilean retail group, one of the biggest in South America, with retail stores in five countries in South America. In Peru, it has market leadership with its two retail chains: Wong and Metro.Responsible for the positioning of the categories in the market, efficient assortment of products, negotiating with suppliers, pricing strategy at the point of sale, supply of products and communication to the consumer via print, mailing and television. In addition, responsible for customer loyalty through the organization of events (tastings, dinners, festivals) and loyalty programs for accumulating points (Bonus). Responsible for the organization of the biggest and most important wine festival in Peru: EXPOVINO 2014. -
Brand ManagerAlicorp May 2010 - Oct 2012Lima, PeruBiggest food and consumer goods manufacturer in Peru, with over 14 product categories involving food, personal care products, pet food, and business-to-business units. Market leader in most of its categories and part of Grupo Romero, one of the main businesses in Peru in general.Responsible for the categories of flours, fats and oils business of industrial products (B2B), handling negotiations with major clients in the industrial field (Bimbo, Austral, Hayduk, Viru, GN, among others). Responsible for the management of industrial portfolio and the development of new products and businesses related to the category, ensuring the sales growth and profitability of the business. Leader of new product development projects, successfully achieving its release to the market. -
Intern/TraineeAlicorp Dec 2007 - Apr 2010Lima, PeruPerforming in the areas of Systems Management and Trade and Marketing. Responsible for the implementation, supervision and control of the quality systems management, environmental and occupational safety. Responsible for the design of promotions to the final consumer through various channels of sales of the business (distributors, wholesalers and bakeries), and the purchase and supply of merchandising items related to these developments. Project leader of business development and new products related to the industrial portfolio of the business.
Marcelo Labarthe Elejalde Skills
Marcelo Labarthe Elejalde Education Details
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Business Administration - Marketing Option -
16.73 (2Nd Place) -
International Marketing Seminar -
Industrial Engineering -
Marketing Plan
Frequently Asked Questions about Marcelo Labarthe Elejalde
What company does Marcelo Labarthe Elejalde work for?
Marcelo Labarthe Elejalde works for Avalon Solutions Corporation
What is Marcelo Labarthe Elejalde's role at the current company?
Marcelo Labarthe Elejalde's current role is Co-Owner and Co-Founder.
What is Marcelo Labarthe Elejalde's email address?
Marcelo Labarthe Elejalde's email address is ma****@****ail.com
What schools did Marcelo Labarthe Elejalde attend?
Marcelo Labarthe Elejalde attended Camosun College, Esan Graduate School Of Business, Tecnológico De Monterrey, Universidad De Lima, Universidad Peruana De Ciencias Aplicadas.
What are some of Marcelo Labarthe Elejalde's interests?
Marcelo Labarthe Elejalde has interest in Economic Empowerment, Politics, Education, Environment, Science And Technology.
What skills is Marcelo Labarthe Elejalde known for?
Marcelo Labarthe Elejalde has skills like Estrategia Empresarial, Microsoft Office, Estrategia De Mercadotecnia, Microsoft Excel, Liderazgo De Equipos, Microsoft Word, Mercadotecnia, Strategic Planning, Business Strategy, Gerencia De Ventas, Marketing Strategy, Negotiation.
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