Marcelo Pascual Email & Phone Number

Buenos Aires, Argentina

Manager of multidisciplinary team involved in design and development of technological solutions,including ERP and B2C. Backlog management, incremental improvement, KPIs, stack infrastructure and big-data design andanalysis. Budgeting, reporting and P&L of IT department. Recruiting. • Achievements: I’ve identified several business issues that were addressed and solved with atechnological approach. I’ve created and managed a tech team dedicated to the development andfollow-up of such solutions. I’m also in charge of overseeing the initiatives and projects. • People in my team: 4

Buenos Aires, Argentina

Planning and technical development of e-commerce solutions. Integration of processes into the company’s ERP. 360° vision of operations and value proposition: payment methods, marketplaces, definition of UI, UX, logistics, accounting, website content and photography. KPIs and goal definitions. Reporting. Continuous improvement of internal processes. • Achievements: We developed the company’s e-commerce channel. By working in a team of 30people, we created a successful value proposition, that accounted for 35% of the company’s retailsales. I was involved in technological, strategic and commercial decisions. • People in my team: 4

Buenos Aires, Argentina

E-Commerce and E-Marketing Consultant. Freelance. Partnered with several design and development companies. • Achievements: I helped small and medium sized businesses develop their online presences, with ecommerce solutions and customized software.

Buenos Aires, Argentina

Website design and development, search engine marketing (SEO / SEM).Responsible for a flower delivery e-commerce business division and partnerships. • Achievements: I helped build a network of flower and gift delivery websites across Argentina.Several of these websites reached #1 in search engines. I was involved in the daily operations of ecommerce: content, pricing, payments, accounting, customer service, partnerships.

Licentiate Degree, Marketing

Bachelor'S Degree