Marcel Staehelin Email & Phone Number

Greater Denver Area

Greater Denver Area

• Task force work as the Director of Revenue Optimization at the Terranea Resort/Destination Hotels & Resorts.• Reviewed property revenue management process at the property, including the reservation department, revenue analysts, and group booking process by the sales department. • Completed rate audits in Synxis to ensure rates were current, had proper GDS descriptions, and were being properly displayed.• Ensured property had rate parity through all channels using Campanion Reports in EZYield.• Created events for 150 large groups in EZRMS to prepare for the use of EZRMS at the property.• Completed weekly rate production reports for review at the Revenue Optimization Meeting.• Weekly recap and analysis of STAR performance for distribution.• Completed monthly Executive Summary of Transient Business and submitted to the Vice-President of Sales & Marketing.

Greater Los Angeles Area

• Part of the team to achieve the AAA 4 Diamond Award, recognized on Conde Nast Traveler's “Hot List” for 2009 and rated as the No. 1 hotel in California on Travel + Leisure’s “World’s Best” list for 2010.• Daily reporting and quarterly meeting with Blackstone to review hotel performance.• Set-up revenue management systems, PMS, Central Reservation System, and hotel website to assist in opening of The London West Hollywood.• Worked with the sales department on all group inquiries regarding availability and rates.• Assisted Corporate Vice President of Sales in all online and print marketing of a new hotel – including writing copy, selecting images and coordinating bi-monthly e-blasts with an outside vendor. • Completed 30/60/90/120-day day-by-day by market segment forecasts and 10-day scheduling forecast for all hotel departments.• Achieved #1 hotel ranking, out of 8, on 2009 full year STAR Report.  RevPar Index of 127.8% RevPar Index growth of +25.4% (transient index growth of +26.7% / group +16.5%) Occupancy Index growth of +14% (growth of +9.4% vs. comp set declining -4%) Rate Index growth of +10%• Responsible for completing day-by-day room revenue budget by market segment.

Greater Los Angeles Area

• Directly responsible for revenue management at: Bel Age in West Hollywood, CA Carmel Valley Ranch Resort in Carmel Valley, CA The Peaks Resort and Golden Door Spa in Telluride, CO The Boulders Resort and Golden Door Spa in Scottsdale, AZ Wyndham Richmond in Richmond, VA Boca Raton Resort & Club in Boca Raton, FL Park Shore in Waikiki, HI The London NYC in New York, NY• Weekly reporting and quarterly meetings with Blackstone to review performance results for each hotel/resort.• Liaison between off-property central reservations and the property.• Converted most of the hotels & resorts onto Springer Miller Systems PMS & iHotelier reservation platform• Reviewed group cut-off dates with the sales managers of each property.• Trained and/or facilitated training of new rooms control agents.• Created and completed day-by-day room revenue budgets for each hotel. • Reviewed and loaded all corporate rates in CRS and responsible for loading in appropriate GDS.• Developed relationships and contracted with third-party internet companies and wholesale accounts.

Greater Los Angeles Area

• Implemented revenue management systems to increase total hotel revenue.• Maintained inventory and rates in PMS and mirror image in Central Reservations system.

Orange County, California Area

• Provided IT Support to clients using the Fabco Systems PMS via 800 number.• Installed the Fabco Systems PMS at various hotels throughout the United States. • Trained General Managers, Department Heads and hotel staff on how to use the new PMS at each property.

Greater Los Angeles Area

• Transitioned hotel from Regency Plaza to Courtyard by Marriott.• Assisted in installing new PMS and training all staff on proper usage.• Completed Marriott training in Annapolis, MD to ensure guest satisfaction and meeting Marriott standards.• Responsible for Front Desk, Bell Staff, Transportation, Engineering and Restaurant operations for achieving annual budgeted revenues and/or expenses.• Assisted General Manager in monthly forecasting of revenues/expenses.

Greater Seattle Area

• Transitioned hotel from Holiday Inn to Holiday Inn Select including mitigating any guest issues which arose during major whole hotel renovation.• Responsible for overseeing the Front Desk, Bell Staff, Transportation, and Concierge Lounge to ensure maximum guest satisfaction.• Ensured Holiday Inn Standards were met throughout the hotel at all guest contact points.

Bsba, Hotel Restaurant & Tourism Mgmt

Journalism