Marc Fried Email & Phone Number

Miami, Florida, Us

• Lead the development and execution of strategic brand partnerships to drive revenue growth, enhance brand visibility, and create innovative marketing opportunities for Carnival• Cultivate and manage key brand partnerships with the Miami Heat, Pepsi, NY Jets, New Orleans Saints, Miss Universe, Houston Rodeo, South by Southwest, and celebrity partners Shaq, Guy Fieri and Emeril Lagasse• Develop brand strategies and collaborate cross-functionally with marketing, creative, and product teams to integrate partner assets and key messaging into campaigns and activations

New York, Ny, Us

• Developed and activated brand partnerships, integrated marketing programs and digital marketing strategies utilizing iHeartMedia’s iconic brands, celebrity influencers and signature events• Launched and managed marketing directives, promotions, and online initiatives that resulted in 20% increase in customer engagement and over $1M in company revenue• Successful in utilizing digital suite of products, including social, display, programmatic, OTT, email, and direct mail media solutions that increased digital sales by 25% and average click through rates by 15%• Partnered with creative agencies to produce marketing collateral and media strategies that leveraged iHeartMedia’s portfolio of media solutions to enhance campaign performance and drive ROI

Deerfield Beach, Fl, Us

- Created custom marketing campaigns, brand strategies and consumer promotions utilizing print, digital, paid, social, search, mobile and content marketing solutions to elevate brand awareness, increase subscriptions and drive company revenue- Cultivated and managed key client relationships and agency partners in sports, entertainment, gaming, travel, hotel, retail and grocery categories resulting in $3 Million revenue- Launched multiple corporate marketing programs across Sun Sentinel and Tribune properties resulting in $1 Million in increased company revenue

Deerfield Beach, Fl, Us

Highlights: - Created marketing strategies and consumer programs for national and local accounts utilizing print, digital, social, email and direct mail advertising tactics and solutions resulting in $1.2 Million revenue- Negotiated contracts, analyzed media data and optimized campaign performance.

Fort Lauderdale, Fl, Us

Highlights:- Managed advertising relationship and go-to-market strategy with the Miami Dolphins. - Developed marketing campaign "This is My Seat", resulting in $60 Million in gross ticketing revenue. - Executed all marketing collateral including television, print, radio and digital strategies and season ticket brochures and promotional giveaways with $2 Million marketing budget

Bristol, Ct, Us

Managed marketing campaigns and developed digital strategies for national clients and agency partners in sports, travel, entertainment and retail categories.

Developed and managed digital advertising strategies, sales proposals, marketing promotions and paid campaign buys for a variety of CBS Sports platforms including VegasInsider.com