As acting head of the Marketing and Communications at the Brothers of Charity Services England, I lead the strategic management of both internal and external communications. Collaborating with the marketing team, I orchestrate comprehensive marketing initiatives and campaigns to elevate the business persona and services. Central to this role is the meticulous oversight of brand alignment, particularly crucial as the business navigates a significant re-branding endeavor, ensuring that… Show more As acting head of the Marketing and Communications at the Brothers of Charity Services England, I lead the strategic management of both internal and external communications. Collaborating with the marketing team, I orchestrate comprehensive marketing initiatives and campaigns to elevate the business persona and services. Central to this role is the meticulous oversight of brand alignment, particularly crucial as the business navigates a significant re-branding endeavor, ensuring that mission, vision, and values resonate consistently across all platforms, online and offline, fostering engagement with both existing and prospective audiences. Show less

In my previous role as Marketing and Communications Manager at Go North West Ltd, I led the company's communications initiatives, focusing on promotions and brand strategy. This encompassed managing digital platforms, executing promotional campaigns, overseeing PR and media activities, directing internal communications, and representing the brand at community engagement events.

As Digital Marketing Manager at Unified Waste/Biomass Ltd, I led digital marketing efforts for a waste and renewables startup. This included developing and executing successful paid acquisition strategies, implementing new sales and marketing methods, utilizing analytical data to enhance customer experience and lead generation, and creating assets aligned with branding for both existing and new business ventures.

As Marketing Manager at Grant Store Ltd, I spearheaded the establishment of the marketing function within a specialist construction company. Focused on B2C initiatives, I led efforts to enhance brand awareness, increase revenue, generate leads, and develop CRM systems. This encompassed creating and implementing multi-channel marketing strategies, managing paid channels, leveraging analytical data for targeted marketing, overseeing the marketing budget, and collaborating with design… Show more As Marketing Manager at Grant Store Ltd, I spearheaded the establishment of the marketing function within a specialist construction company. Focused on B2C initiatives, I led efforts to enhance brand awareness, increase revenue, generate leads, and develop CRM systems. This encompassed creating and implementing multi-channel marketing strategies, managing paid channels, leveraging analytical data for targeted marketing, overseeing the marketing budget, and collaborating with design agencies to create assets using Adobe Suite. Show less

In my previous role at Langdon Systems Europe Ltd, I held a digital-focused marketing position within an Import/Export SaaS company. I collaborated with key stakeholders to develop marketing strategies and budgets. My responsibilities included generating and implementing effective online B2B and B2C market strategies, resulting in significant ROI. I managed paid and organic social, PPC, and affiliate marketing, created industry-specific content, and oversaw brand development and product… Show more In my previous role at Langdon Systems Europe Ltd, I held a digital-focused marketing position within an Import/Export SaaS company. I collaborated with key stakeholders to develop marketing strategies and budgets. My responsibilities included generating and implementing effective online B2B and B2C market strategies, resulting in significant ROI. I managed paid and organic social, PPC, and affiliate marketing, created industry-specific content, and oversaw brand development and product launches. Additionally, I conducted thorough analysis of the competitive landscape, analytical data, and market trends to drive strategic decision-making. Show less

In my previous role as an Events Operations Manager, I oversaw a diverse range of responsibilities including events management, marketing, and B2B/B2C sales. I successfully generated new events contracts by identifying market opportunities and building relationships with key influencers, resulting in securing 16 new contracts across 21 events with a gross income of £490,000. I managed budget allocation and forecasting, conducted cost analysis for individual events, and negotiated with… Show more In my previous role as an Events Operations Manager, I oversaw a diverse range of responsibilities including events management, marketing, and B2B/B2C sales. I successfully generated new events contracts by identifying market opportunities and building relationships with key influencers, resulting in securing 16 new contracts across 21 events with a gross income of £490,000. I managed budget allocation and forecasting, conducted cost analysis for individual events, and negotiated with vendors to increase event profitability. Additionally, I led the operational planning and delivery of a full UK events program, spanning specialty markets, festivals, experiential events, conferences, and exhibitions. Show less

As a Marketing Communications Executive, I worked as part of the core eastern hemisphere marketing team for a leading geotextile manufacturer and design engineering company. My role encompassed a diverse range of responsibilities spanning B2B and B2C sectors. I successfully managed educational workshop programs, achieving significant increases in delegate numbers and project ROI. Additionally, I handled social media management, collaborated with design agencies and technical experts to… Show more As a Marketing Communications Executive, I worked as part of the core eastern hemisphere marketing team for a leading geotextile manufacturer and design engineering company. My role encompassed a diverse range of responsibilities spanning B2B and B2C sectors. I successfully managed educational workshop programs, achieving significant increases in delegate numbers and project ROI. Additionally, I handled social media management, collaborated with design agencies and technical experts to create brand-aligned assets, and executed successful European product and application e-marketing campaigns with high engagement rates. Show less

Responsible for the specialist management and training of allocated case loads of intermediate and advanced apprentices in the newly created Social Media marketing diploma and I.T. User skills.Includes the delivery and assessment of Functional Skills , Technical Certificate and NVQ.Training : Social media for business, Social media strategy , Social and digital analytics. Digital marketing & IT user skills, Key Skills

Working as an events and marketing manager for a social events company, targeting mainly the student and young professional demographic. The Role include the use of the full marketing spectrum to promote one off / weekly / monthly events in venues with 1200+ capacity.During my time in the role I achieved a notable increase in both revenue and footfall within partner venues and worked alongside recognised brands to create tailored events to promote individual and long term products run… Show more Working as an events and marketing manager for a social events company, targeting mainly the student and young professional demographic. The Role include the use of the full marketing spectrum to promote one off / weekly / monthly events in venues with 1200+ capacity.During my time in the role I achieved a notable increase in both revenue and footfall within partner venues and worked alongside recognised brands to create tailored events to promote individual and long term products run throughout there venues• Development, Implementation and management of several successful events. • Online Promotions Including SEO , website management & development , Social media marketing • Direct & TTL Marketing Initiatives and promotional activities. • Heavy use of social media marketing including Aggregation, eWOM, COBRAs and Analytics to gain greater demographic reach.• Product research including data capture and competitor analysis. • Driving increased sales (b2b, b2c) and profitability growth. • Market analysis and key target demographic manipulation for continual improvement, development and innovation. Show less

(Initially a part time role this developed in to a full time position in late 2006) • Project Management.• Product/Events Design and Development.• Promotions and Marketing including trade fairs, direct marketing and social media marketing.• Working closely with Suppliers , venues , customers and governing bodies• Product Sales and account management.