Marcia Chapman Email & Phone Number

Phoenix, Az, Us

San Francisco, Ca, Us

I serve as a senior vice president for a global communications agency that pushes boundaries and challenges convention to solve tough challenges for brand leaders. With a strong background in public relations and corporate communications, I provide strategic counsel that helps clients tell compelling stories, engage audiences and drive change.

Scottsdale, Az, Us

I led the development of public relations and communication strategies for InEight, the technology subsidiary of one of the largest general contractors in the U.S. – Kiewit. My responsibilities spanned integrated marketing programs, including advertising, branding, content development, digital, internal communications, public relations, and social media. In this role, I directed InEight's re-branding initiative, the launch of the company’s new website and intranet, the development of a content marketing program that drove brand engagement, and the establishment of advertising, media relations and social media programs that increased brand impressions by double digits.Additionally, I created the company’s annual leadership summit for top-tier customers and prospects and collaborated with the events team on more than 30 lead-generating events per year.

Boston, Ma, Us

During my career with Brodeur Partners, I held positions with increasing management responsibility, receiving multiple promotions to become a vice president. In this role, I managed client relationships and served as a team leader. Clients supported include Advent Solar, Amonix, Avnet, Corning, Cypress Semiconductor, IBM, LSI Logic, and Viacore. Some of my career accomplishments with Brodeur Partners included developing a public relations program for a consumer technology client that resulted in 352 media placements, 365 public Facebook posts, and more than 8.7 million Twitter impressions in a year. Additionally, I managed a successful technology launch, which garnered 349 media placements, 915 public Facebook posts and 13,822 Tweets in approximately two months. I have also helped clients increase their coverage volume by 62% on average over five years and enabled them to maintain an average share of voice rating of 64% for ten years over their competitors. Additionally, I led multiple international programs. This includes managing regional teams supporting communications activities in Argentina, Brazil, China, Czech Republic, Germany, India, Poland, South Africa, Turkey, and the U.K. I was also selected as the U.S. delegate for Brodeur Partners’ international leadership development program held in Bangkok, Thailand.

Fort Lauderdale, Fl, Us

As marketing coordinator, I designed and executed outreach activities with student and local organizations, created an annual advertising plan for the Phoenix market and planned special events and speaking opportunities to promote Kaplan. As a part of this I initiated a marketing campaign to collegiate student organizations that had a 12% response rate and formed a partnership with the Justice Studies Academic Student Union at Arizona State University.

At ComputerPrep, I wrote articles that were published in the company newsletter, which had a circulation of 6,000. I also pitched press releases to trade magazines focused on the education market and created media relations plans for product lines based on publications’ editorial calendars. Additionally, I assisted in editing the company’s newsletter, conducted customer interviews for a case study, and drafted public relations and marketing materials, including press releases.

Arlington, Virginia, Us

During my internship, I contacted media outlets in Arizona to advocate public service announcement (PSA) placement and the publication of articles for a campaign focused on the benefits of folic acid. I also drafted PSAs to be used in the New Parents Network e-mail kiosks and on its website, which received more than 110,000 hits in a week. Additionally, I gathered and organized information from media outlets statewide to determine media impressions for the campaign.

Bachelor’S Degree, Concurrent Degrees In English And Broadcasting

Education record

Education record