Marcio Cantelli

Marcio Cantelli Email and Phone Number

Marketing Strategy Manager - LATAM @ The Walt Disney Company
Orlando, FL, US
Marcio Cantelli's Location
Orlando, Florida, United States, United States
Marcio Cantelli's Contact Details

Marcio Cantelli work email

Marcio Cantelli personal email

n/a
About Marcio Cantelli

AI enthusiast. Consumer Behavior expert.Love to build things, learn through the process, and automate for scale.>>> Ask me about:• Marketing strategy• Business text messaging• Process automation for scaling products• Extracting insights from customer data• Spotting consumer trends>>> Technical stuff:• Product Lifecycle Management (PLM) – from concept to launch• Product-Led Growth (PLG) – optimizing acquisition, retention, monetization• Agile methodologies (Scrum, Kanban, Lean, FDD)• Data-driven decision-making and product analytics• SaaS metrics (ARR, MRR, CAC, LTV, Churn, DAU, WAU, MAU, ARPU)• Cloud Infrastructure (AWS) | Cross-functional Leadership | Customer Success• User Retention and Engagement Strategies | SLA Monitoring | UX/UI Optimization>>> I'd be more than happy to share with you as well:• Building and scaling a global SaaS B2B product• Lessons from entrepreneurship in a new country• Expanding into international markets• Boosting product innovation and creativity• Shifting mindsets between corporate roles and startup leadership• Producing a podcast (recording, editing, launching)• Optimizing time and project management techniques> Reach out: marcio@mcantelli.com> Schedule a chat: https://meet.mcantelli.com

Marcio Cantelli's Current Company Details
The Walt Disney Company

The Walt Disney Company

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Marketing Strategy Manager - LATAM
Orlando, FL, US
Employees:
177135
Marcio Cantelli Work Experience Details
  • The Walt Disney Company
    Marketing Strategy Manager - Latam
    The Walt Disney Company
    Orlando, Fl, Us
  • Pipeone.Me
    Founder & Head Of Product - B2B Saas Crm
    Pipeone.Me Oct 2018 - Present
    Distributed Company (Remote), Us
    **PHASE 3:**From February 2024:• Optimizing Product-Led Growth (PLG) strategy and refining customer success processes.• Enhancing platform features to drive user engagement and satisfaction.• Building strategic business partnerships to expand market reach and opportunities.—-**PHASE 2**From January 2021 to January 2024:> Created a clear product roadmap to guide us into the next phase towards our platform vision, leveraging the knowledge and experience gained during this period.• Developed two main MVPs.• Executed a pivot strategy.• Officially launched at the beginning of 2021.• Acquired over 200 business accounts worldwide within the first six months.• Built a small team.• Added new mobile channels to the platform.• Developed hundreds of new features based on clients' feedback.• Gathered valuable user insights, learning what users loved, wanted, and needed.—-**PHASE 1**From October 2018 to December 2020:Main focus: Build a Minimum Viable Product (MVP) by bootstrapping with the lean startup method, leveraging a product-led growth strategy, finding market fit, and surviving a pandemic.
  • Sinch
    Commercial Director - B2B Saas And Cpaas
    Sinch Dec 2012 - Sep 2018
    Stockholm, Stockholm County, Se
    • Led sales, marketing, product, and customer success for a Brazil-based SMS connectivity provider (TWW).• The company served over 3,000 businesses of all sizes, including many of Brazil's leading enterprises in the banking, retail, and education sectors. TWW was also an official local provider for US and European companies, including Twilio, Plivo, Telnyx, and Vonage.• Drove a 600% increase in text message volume over the last four years, achieving record-breaking growth each year and significantly boosting revenue, which contributed to TWW’s acquisition by Swedish company Sinch in 2019.• Spearheaded the launch of five new products and expanded market reach through strategic partnerships. Led the development of a new inbound sales process, managing everything from marketing metrics, ads, and organic content to equipping the sales team with scripts, follow-up procedures, pricing structures, presentations, and more.• Implemented corporate governance for product management by integrating weekly KPI reviews and Agile methodologies, enhancing decision-making speed and alignment at the board level.• Built and led a new outbound sales team focused on proactive business generation. Introduced corporate governance frameworks for product initiatives, establishing weekly management reviews, sales assessments, and KPI-driven decision-making using Agile methodologies

Marcio Cantelli Skills

Digital Media Digital Marketing Email Marketing E Commerce Advertising Digital Strategy Marketing Communications Google Analytics Online Advertising Social Media Online Marketing Internal Communications Social Media Marketing Marketing Customer Insight Brand Development Consumer Behaviour Relationship Marketing Marketing Research Sem Corporate Communications Communications Planning Team Leadership Web Analytics Web Design Mobile Marketing Storytelling Visual Storytelling Interactive Storytelling Marketing Management Market Research Market Planning Integrated Marketing Creative Strategy Strategic Communications Business Strategy Marketing Strategy Business Planning Strategy Consumer Behavior Experiential Marketing Strategic Planning Start Ups Project Management Customer Relationship Management Management Negotiation Change Management Training And Development Onboarding

Marcio Cantelli Education Details

  • The Wharton School
    The Wharton School
    Scaling Your Business
  • Duke University
    Duke University
    Ai Product Management Specialization
  • Google Pour Les Pros
    Google Pour Les Pros
    Google Project Management
  • Google Pour Les Pros
    Google Pour Les Pros
    Google Ux Design
  • Google Pour Les Pros
    Google Pour Les Pros
    Sales Academy
  • Coursera
    Coursera
    Agile With Atlassian Jira
  • Espm Escola Superior De Propaganda E Marketing
    Espm Escola Superior De Propaganda E Marketing
    Consumption Sciences
  • Disney Institute
    Disney Institute
    Disney’S Approach To Leadership Excellence
  • Universidade Anhembi Morumbi
    Universidade Anhembi Morumbi
    Advertising
  • Universidade Anhembi Morumbi
    Universidade Anhembi Morumbi
    Market Research
  • Centro Universitário Eniac
    Centro Universitário Eniac
    Design / Technology / Business

Frequently Asked Questions about Marcio Cantelli

What company does Marcio Cantelli work for?

Marcio Cantelli works for The Walt Disney Company

What is Marcio Cantelli's role at the current company?

Marcio Cantelli's current role is Marketing Strategy Manager - LATAM.

What is Marcio Cantelli's email address?

Marcio Cantelli's email address is mc****@****.com.br

What is Marcio Cantelli's direct phone number?

Marcio Cantelli's direct phone number is +178686*****

What schools did Marcio Cantelli attend?

Marcio Cantelli attended The Wharton School, Duke University, Google Pour Les Pros, Google Pour Les Pros, Google Pour Les Pros, Coursera, Espm Escola Superior De Propaganda E Marketing, Disney Institute, Universidade Anhembi Morumbi, Universidade Anhembi Morumbi, Centro Universitário Eniac.

What skills is Marcio Cantelli known for?

Marcio Cantelli has skills like Digital Media, Digital Marketing, Email Marketing, E Commerce, Advertising, Digital Strategy, Marketing Communications, Google Analytics, Online Advertising, Social Media, Online Marketing, Internal Communications.

Who are Marcio Cantelli's colleagues?

Marcio Cantelli's colleagues are Michael Cosner, Enzo Luoni, Saniya Atkinson, Amanda Beth Lorenzo, Benjamin Uthe, Dwayne Jones, Marta Q.

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