Marc Lichtenstein Email & Phone Number

Decades of digital transformation and brand-building leadership. I started my advertising career with a typewriter, and finished it with a Webby Award. I built the BCBSA Social/Digital Communications team up from a one-person function to an 11-person department, and helped to implement the Affordable Care Act. I monitored Donald Trump on social media for our Brand and Legislative Affairs teams. Barack Obama followed me on Twitter (or whatever it’s called now). I transformed combinedinsurance.com into a revenue-generating leads machine. I am comfortable working outside of my comfort zone. Experienced in: Demand Generation, CX, UX, Content Marketing, Digital Product Development, Requirements Development and UAT Planning, Strategic Business Partnership Development, Marketing, Branding, Advertising, Strategic Communications, Online Brand Reputation Management and Crisis Communications, Media Planning and Buying, Digital and Social Media Marketing Strategy, Email Marketing, SEO, Blogging and Thought Leadership, Copywriting, Direct Marketing, Film/Digital Video Production, New Business Development, Operations and Financial Management, Healthcare, Insurance

Listed skills include Video Production, Client Services, and Film.