Marco Lara Email & Phone Number

Dundalk, County Louth, Ie

Developed cloud infrastructure including: authentication, authorization, software catalog, platform support, and documentation in use by hundreds of Cimpress developers and powering shopper identity and access management for millions of Vistaprint customers.* Grew a team of highly talented and motivated technologists in 2 continents delivering on time and budget.* Improved communication with the PrintGroup companies through close communication with the CTOs.* Coordinated with Cimpress finance tracking tens of millions in investment and quantifying platform results.* Platform product owner of the Mass Customization Platform - Cimpress’s in-house software platform, driving alignment between autonomous software groups comprising hundreds technologists.

Waltham, Ma, Us

Led the technology team that built Vistaprint’s promotional and decorated apparel product offering. This product category has grown from a marginal business to more than $100M/year today.* Delivered a new site experience focused on promotional products and decorated apparel.Reduced product introduction cost & time by 10x through automation and integrating external suppliers.* Leveraged in-house and 3rd party customization facilities to scale up at low cost.* Launched on-time in North America and Europe to double addressable markets.* Pioneered at Vistaprint widespread use of microservices on AWS to accelerate launch and scale easier.* Led the Capabilities Lab group that identified innovation ideas, vetting potential, assessing approaches, risks and costs for the CEO leading to successful multi-million dollar investments.* Conducted technical due-diligence assignments that helped validate or challenge the key hypotheses driving the valuation and inform what integration plan to pursue for large acquisitions.

Waltham, Ma, Us

Integrated manufacturing equipment to the software systems and automate production lines in a manner consistent with lean manufacturing principles, reducing costs and improving efficiency for the most important product.

Waltham, Ma, Us

Introduced digital marketing products for Vistaprint customers. This initiative grew from nothing to $65M/year of high margin revenue in 4 years.* Leveraged 3rd party and in-house SaaS software to offer website and email marketing services to Vistaprint customers to help seamlessly market across physical and digital mediums.* Migrated seamlessly from 3rd party to in-house products leading to double digit improvement in customer retention and margins.* Integrated with the Vistaprint site to offer digital products to match the customer brand identity, improving customer adoption more than 25%.* Expanded the site and payments systems to support subscription products as an entire new product class.

Us

Led development of our website content management product. Company was bought by Inktomi for $106M.

Led development of our 3 tier communications product. Company was bought by Borland for $64M.