Hello humans and not, please allow me to introduce myself. My academic journey made me a Doctor in Political Science with a Specialization in Sociology of Communication at the University of Florence Cesare Alfieri. My professional wandering started in advertising in the mid-90s and has since branched out into consulting on branding, advertising, and creative strategies for companies of all sizes, and individuals, across various industries — among others ventures. I started as a copywriter in traditional advertising during the early 1990s, then moved into digital branding and marketing with the commercial internet's inception. I opened my own Creative Agency in Florence, Italy, around 1996. The evolution of social media made my projects much more exciting – not only for the new branding and marketing opportunities it created but also for the powerful and direct impact technology began to have on individuals, businesses, and society.My passion for advertising, studies in Mass Media, Sociology of Communication, Advertising and a professional career as a creative consultant, coupled with my fascination for new emerging technologies, led me to question the changing dynamics of our society. How are we communicating and interacting with each other, and what are the new ways we build business brands and even our own social identities?With a clear understanding of technology's sociological and psychological repercussions on our lives and the inevitable connection with information security and data privacy, I realized a platform to share stories “At The Intersection Of Technology, Cybersecurity, and Society” was needed — thus, in 2015 ITSPmagazine was born.Today ITSPmagazine Podcast Network is Broadcasting Ideas & Connecting Minds. It is what I consider A Modern Innovative Multi-Media Platform & A Global Space Where Intellectual Exchange Is Encouraged.With my Redefining Society Podcast, the goal is to educate a large and diverse audience by sharing conversation that encourage people to think about the relationship between technology, cybersecurity, and humanity. Meanwhile, with the Audio Signals Podcast, I cultivate my passion for storytelling by sharing meaningful stories, and exploring their origins with those that create them.Currently, I am also a Mentor with The Mentor Project and a Member of the Research Team at The Center for Cyber Security and International Relations Studies (CCSIRS) for the Department of Political Sciences of the University of Florence.