Marco Lenoci

Marco Lenoci Email and Phone Number

CEO at Evolution Group | Fortune’s 40 Under 40 @ Evolution Group
Marco Lenoci's Location
Milan, Lombardy, Italy, Italy
Marco Lenoci's Contact Details
About Marco Lenoci

When confronted with key decisions, I’ve often chosen the tortuous path. I don’t think that’s necessarily good or bad, but my intention was to always optimize for learning. I’ve led BD and partnership teams for more than 15 years, working with 4K+ partners across North America, Europe, Middle East and Africa. I am currently shareholder and CEO of a top100 adtech startup in Europe. - I was born in one of the most beautiful towns in the remote south of Italy, Bari.- At 20 years old, my curiosity towards the unknown led me to Glasgow UK as an exchange student while most of my friends were having the time of their life in Spain.- Since then, I've lived in 10 different cities across 5 countries and yes, I did end up in Spain a couple of years later, through a Double Degree scholarship at ESADE business school. - I started my career in the Aerospace & Defense industry. At 24 years of age, I grasped the incredible opportunity to program manage a $2bn defense contract between the US DoD and Leonardo, the leading Italian aerospace company, based in Washington D.C.- At 27, I took a 60% pay cut to relocate to Ireland and joined Google, following my passion for technology and the conviction that career is a marathon, not a race.- At 28, I said YES to job assignments in markets with the worst growth performance, turning them around from negative YoY to high, double digit YoY growth.- At 29, I was offered a large people management opportunity, covering for a maternity leave. I had to sign a contract amendment stating that I might not get my old job back after the maternity cover was over. I've remained a people manager ever since. - I led BD and partnership teams, managing BoBs of $400M+ in yearly revenue across 25 countries in Europe, Middle East and Africa.- At 32, I moved to Google’s HQ in MTV to lead the North America publisher acquisition team. - At 34, I was offered to lead the nascent AI BD for Google, with a focus on driving conversational AI partnerships with top developers and publishers globally.- At 37, I decided to leave Google and join Evolution Group as a shareholder and CEO, with the goal to take an adtech startup to the international markets.

Marco Lenoci's Current Company Details
Evolution Group

Evolution Group

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CEO at Evolution Group | Fortune’s 40 Under 40
Marco Lenoci Work Experience Details
  • Evolution Group
    Chief Executive Officer
    Evolution Group Oct 2022 - Present
    Milan, Lombardy, It
    Evolution Group is a leading adtech company in Europe that provides turnkey technology and advertising services to digital publishers. We ranked in Europe’s top 1000 fastest growing companies by the Financial Times for two consecutive years in both 2021 and 2022 and we are the #1 aggregator of web audience in Italy according to Comscore after Google, Facebook and Microsoft. As part of our mission to add value to digital publishers, we work with media agencies and direct clients to maximize advertising returns.I manage a team of 32 full time employees and 6 external collaborators across 4 locations (Madrid, Milan, Rome, Caserta), working with more than 400 publishers and 100+ advertisers. Main functions managed include: Sales and Marketing, BD & account management, Engineering, Design and Product management.
  • Evolution Group
    Chief Operating Officer
    Evolution Group May 2021 - Present
    Milan, Lombardy, It
  • Google
    Global Head Of Ai Product Partnerships
    Google May 2018 - May 2021
    Mountain View, Ca, Us
    Led the global GTM strategy and execution for Actions on Google, Google Assistant’s third party developer platform. This involved cross functional coordination with VP level stakeholders in Product, Eng and Marketing to influence product strategy and find product market fit.
  • Google
    Head Of Business Development - Global Partnerships
    Google Jan 2017 - May 2018
    Mountain View, Ca, Us
    Led the North America’s acquisition team with the mission to onboard the largest online publishers and app developers in the region on the full suite of Google monetization solutions.
  • Google
    Head Of Northern Europe And Emerging Markets - Global Partnerships
    Google Nov 2015 - Dec 2016
    Mountain View, Ca, Us
    Led the regional strategy for the Nordics, Benelux and the emerging markets in EMEA, managing a team of country managers and inside sales representatives with the goal to develop and grow Google’s advertising footprint in 25+ markets in EMEA, partnering with local VCs, telcos and incubators to scale the business.
  • Google
    Head Of Emea Business Development - Global Partnerships
    Google Oct 2014 - Oct 2015
    Mountain View, Ca, Us
    Led Google’s acquisition team onboarding the largest digital publishers and app developers across all EMEA markets.
  • Google
    Country Lead, Uk And Italy - Global Partnerships
    Google Apr 2012 - Sep 2014
    Mountain View, Ca, Us
    Led the country strategy and GTM plan for the UK and Italy markets, growing Google’s commercial footprint through the adoption of Google publishers product as well as online monetization and yield management solutions. Consulted clients on their content development and distribution strategy across desktop and mobile platforms, leveraging social media channels, YouTube, Google News and Newstand.
  • Leonardo
    Program Manager - Joint Cargo Aircraft Program
    Leonardo Jun 2009 - Apr 2012
    Roma, Roma, It
    Responsible for the execution of a $1.2 Billion ACAT 1D, Program of Record for the Joint Cargo Aircraft (JCA) program for the United States Army and United States Air Force. My duties included, direct customer interface, financial responsibility, purchasing and modification of commercial aircraft to DOD standards, standing up and executing a global subcontractor support network, establishing a military flight and maintenance training program, providing logistical support across the US and supporting the deployment of a team of maintainers and mechanics to support two aircraft. As the US program developed and matured, I transitioned to the Foreign Military Sales (FMS) program to stand-up a new team with the responsibility to sale 10 JCA aircraft to the Commonwealth of Australia. This $400 million plus program involved the sale of aircraft, logistical support and training to the RAAF. This ongoing program involved a global team of subcontractors that provided a true life cycle capability to the RAAF.
  • Leonardo
    Leonardo Graduate Program
    Leonardo Sep 2008 - May 2009
    Roma, Roma, It
    Selected among 6500 applicants worldwide as one of the 30 participants of the Leonardo Graduate Program in International Business Engineering. Worked on a unified marketing plan for Leonardo products in the US market: - Identified and mapped synergies within the group, with specific focus on product and shared technologies- Investigated new business opportunities, leveraging on the Group portfolio of capabilities and present the relevant business plan to the Company’s leadership team

Marco Lenoci Skills

Strategy Project Management Business Strategy Program Management Online Advertising Strategic Partnerships Project Planning Sales Management Marketing Strategy Business Analysis Marketing Online Marketing Business Development Aerospace Strategic Planning Leadership Negotiation Training Crm Contract Negotiation Contract Management Team Leadership Business Planning Digital Strategy Sales Management International Business Development Business Development Consultancy Digital Marketing E Commerce Advertising Digital Media Partner Relationship Management Partner Development Channel Partner Development Inside Sales Customer Service

Marco Lenoci Education Details

  • Università Bocconi
    Università Bocconi
    Management
  • Esade
    Esade
    International Management
  • Università Degli Studi Di Bari
    Università Degli Studi Di Bari
    Bachelor Of Business Administration - Bba
  • University Of Glasgow
    University Of Glasgow
    General

Frequently Asked Questions about Marco Lenoci

What company does Marco Lenoci work for?

Marco Lenoci works for Evolution Group

What is Marco Lenoci's role at the current company?

Marco Lenoci's current role is CEO at Evolution Group | Fortune’s 40 Under 40.

What is Marco Lenoci's email address?

Marco Lenoci's email address is ml****@****gle.com

What schools did Marco Lenoci attend?

Marco Lenoci attended Università Bocconi, Esade, Università Degli Studi Di Bari, University Of Glasgow.

What are some of Marco Lenoci's interests?

Marco Lenoci has interest in Interior Design, Travelling, Reading, Foreign Languages, Wine Tasting.

What skills is Marco Lenoci known for?

Marco Lenoci has skills like Strategy, Project Management, Business Strategy, Program Management, Online Advertising, Strategic Partnerships, Project Planning, Sales, Management, Marketing Strategy, Business Analysis, Marketing.

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