Marco Lopez

Marco Lopez Email and Phone Number

Miller Lite Brand Manager - Distribuidora Solis S.A. @ Monkey Garage
Marco Lopez's Location
San Pedro Sula, Cortés, Honduras, Honduras
About Marco Lopez

Develop strategies, devise plans and ensure the execution of activities that contribute to the achievement of business goals, developing brand indicators, beating the competition in the local market. developing the brand according to the positioning and strategy at a global / regional level.

Marco Lopez's Current Company Details
Monkey Garage

Monkey Garage

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Miller Lite Brand Manager - Distribuidora Solis S.A.
Marco Lopez Work Experience Details
  • Monkey Garage
    Independent Business Owner
    Monkey Garage May 2022 - Present
    Honduras
  • Miller Lite Honduras
    Brand Manager
    Miller Lite Honduras Jul 2018 - Present
    Honduras
    Design of strategic plans that generate brand value, growth and profitability.Develop volume opportunities through consumer-oriented promotions.Design communication plans attached to the global Brand and the role of the brand in the local market.Design and management of the total budget of the brandExecution of Media Plan in main media.Define exposure strategies in social networks.Execution of ATL, BTL, TTL plans, Events, Sponsorships and Brand Experiences.Insights analysis to interpret trends and opportunities.Deploy brand strategies aimed at volume development with the commercial team.Optimize the market position of the brand and ensure financial returns
  • Cervecería Hondureña
    Trade Marketing Specialist
    Cervecería Hondureña Jun 2015 - Jun 2018
    Honduras
    Plan, develop strategies and expose guidelines for the execution of all activities in POC at the national level, be the contact in the country for the planning and strategic execution of On Premise channels.Plan, coordinate and communicate to the sales area in order to ensure the efficient implementation of POP material aligned to each commercial strategy.Lead the communication with the Creative Agency to create attractive materials that generate impact and desire in the path of purchase.Monitoring of the process of selection, purchase, transit, arrival and assignment in time of POP material, promotional items and brand elements to the country.Ensure the correct implementation of strategies at the point of sale according to brand / channel alignment.Develop practical and efficient execution guides.Identify opportunities based on consumer insights.Develop guidelines to generate incremental volume through attractive promotions with suitable brands and correct packs at the POC.
  • Cervecería Hondureña
    Contact Center Functional Administrator
    Cervecería Hondureña Aug 2008 - Jun 2015
    Honduras
    Manage the Overall performance analysis of existing lists and programsDevelop and supervise a team of representatives and preparing performance reportsResponsible for the maintenance and operation of Call Center ApplicationsFinal User Support CoordinationQuality Monitoring Administrator
  • Cervecería Hondureña
    Help Desk Coordinator
    Cervecería Hondureña Jan 2008 - Aug 2008
    Honduras
    Develop and maintain formal procedures for consistency and increased productivityManage Customer PerceptionsBuild Strong Internal RelationshipsAnalyze help desk performance through various statistical and reporting methodsImplement methodologies to improve first call resolutionIncrease Productivity through Quality Monitoring
  • Cervecería Hondureña
    Help Desk Agent
    Cervecería Hondureña Aug 2007 - Jan 2008
    Honduras
    Answer Calls ProfessionallyRespond to Customer InquiriesHandle and resolve customer complaintsFollow up customer calls when necessaryRoute Calls to appropriate resourceProcess orders, Forms and applicationsResearch required information with available resources
  • Diario La Prensa
    Graphic Designer
    Diario La Prensa Sep 2006 - Feb 2007
    Honduras
    Graphic Designer for Diario Deportivo Diez

Marco Lopez Education Details

Frequently Asked Questions about Marco Lopez

What company does Marco Lopez work for?

Marco Lopez works for Monkey Garage

What is Marco Lopez's role at the current company?

Marco Lopez's current role is Miller Lite Brand Manager - Distribuidora Solis S.A..

What schools did Marco Lopez attend?

Marco Lopez attended Universidad Camilo José Cela, Eude Business School, Universidad Católica De Honduras 'nuestra Señora Reina De La Paz'.

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