Marco Barber Salvat

Marco Barber Salvat Email and Phone Number

Digital Marketing Trainer | Helping Professionals Master Strategy and Operations @ CEFCO - Centre romand en formation continue
Geneva, Switzerland
Marco Barber Salvat's Location
Geneva, Geneva, Switzerland, Switzerland
Marco Barber Salvat's Contact Details

Marco Barber Salvat personal email

About Marco Barber Salvat

🎯 Who I HelpI empower organizations, directors, employees, and entrepreneurs in Geneva to confidently adopt Generative AI (GenAI). My tailored training programs are designed to integrate seamlessly into workflows and job roles, ensuring impactful and lasting results.✨ What I OfferCustomized GenAI training programs built around specific workflows and use cases.Expertise in workforce transformation, aligning AI tools with organizational goals.Integration of human factors: understanding user behavior, team dynamics, and organizational culture to maximize adoption.🚀 My Unique ApproachWith over 20 years of experience in digital transformation and workforce optimization, I combine technical expertise with a deep understanding of human factors. My mission is to make GenAI accessible and empowering for all professionals.📂 Industries I ServeTechnology & Consulting: Digital strategy and AI integration.People & Education: Career advising, employment, healthcare, and training.Management & Culture: Leadership, NGOs, and project management.🎓 My Academic Background equips me to approach AI integration from diverse perspectives:Master's in Service Management: Strategic problem-solving and innovationBachelor’s in Business Administration: Business acumen and organizational insightCertificates in Psychology and Digital Marketing: Understanding human behavior and communicationScientific Baccalaureate: Analytical and data-driven approach🎙️ Guest Speaker at Prestigious Organizations:🔹 Global Health Symposium🔹 World Heart Federation🔹 UNIL Innovation Hub🔹 HES-SO Valais Technopole🔹 Webster University Geneva🔹 Geneva Communicators Network🔹 ...💡 Ready to Transform Your Team?Let’s collaborate to unlock your team’s potential and future-proof your organization.📩 Contact me today to get started!

Marco Barber Salvat's Current Company Details
CEFCO - Centre romand en formation continue

Cefco - Centre Romand En Formation Continue

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Digital Marketing Trainer | Helping Professionals Master Strategy and Operations
Geneva, Switzerland
Marco Barber Salvat Work Experience Details
  • Cefco - Centre Romand En Formation Continue
    Digital Marketing Trainer | Helping Professionals Master Strategy And Operations
    Cefco - Centre Romand En Formation Continue
    Geneva, Switzerland
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  • Win Sport School
    Teacher
    Win Sport School Sep 2024 - Present
    Geneva, Switzerland
    🎓 Teaching Generative AI Applied to Sports ManagementGuided Bachelor’s students in leveraging Generative AI to solve real-world challenges in sports management.Designed practical exercises, including workflow optimization, fan engagement strategies, and athlete performance management using AI tools.Fostered skills in prompting techniques and AI-driven decision-making to enhance employability and innovation in the sports sector.🚀 Impact:Enabled students to develop actionable AI solutions, bridging academic knowledge and industry needs.Promoted creative uses of AI that align with professional workflows.
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  • Infinitum Ai
    Trainer In The Use And Integration Of Generative Ai
    Infinitum Ai Aug 2024 - Present
    Geneva, Switzerland
    ✨ Delivering Tailored Training for Seamless AI AdoptionDesigned and conducted workshops tailored to organizational workflows and job roles, ensuring GenAI solutions address specific use cases.Integrated human factors analysis to drive adoption by aligning AI tools with team behaviors and organizational culture.Provided one-on-one coaching for leadership teams to build confidence and strategic foresight in AI deployment.🎯 Key Achievements:Improved team productivity by 30% through customized GenAI workflows.Partnered with leadership in public and private sectors to future-proof organizational operations.
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  • Digital Cuts Online Marketing
    Trainer And Consultant In Digital Strategy And Generative Ai
    Digital Cuts Online Marketing Nov 2018 - Present
    Geneva, Switzerland
    🧑‍🏫 Empowering Professionals Through Digital TransformationDelivered over 100 training sessions focused on Generative AI, digital strategy, and process optimization for diverse industries, including healthcare and education.Consulted on high-performing digital marketing campaigns, boosting online engagement by 500%.Currently serving as a trainer and change manager for a private bank transitioning to Microsoft 365 collaboration tools.🌍 Key Clients:Geneva Red Cross, DNDi, City of Geneva, Palexpo, Givaudan, and independent entrepreneurs.🎯 Impact:Helped over 300 participants enhance productivity by 50% through tailored training programs.Enabled successful transitions to modern workflows in dynamic organizational environments.
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  • Athletica
    Digital Marketing And Communication Manager
    Athletica Mar 2020 - Jul 2023
    Geneva, Switzerland
    🌐 Transforming Digital PresenceDeveloped and executed digital marketing campaigns, leading to a 300% increase in online activity.Authored training materials to document health methodologies and enhance internal engagement.Built strategic partnerships to boost brand visibility and align with the community.🎯 Impact:Strengthened customer retention while increasing new client acquisition through innovative strategies.
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  • Blue-Infinity Linked By Isobar
    Customer Relationship & Digital Transformation Manager
    Blue-Infinity Linked By Isobar Nov 2016 - May 2018
    Geneva Area, Switzerland
    🌐 Accelerating Digital TransformationManaged CRM and digital projects for global clients, achieving an 80% client retention rate despite market challenges.Conducted collaborative workshops to align digital solutions with client goals.🎯 Impact:Facilitated seamless integration of digital tools, enabling clients to achieve business transformation and process efficiency.
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  • Atos
    Sales And Governance – Digital Solutions - Atos
    Atos Mar 2015 - Jun 2016
    Geneva, Switzerland
    🌐 Driving Digital Transformation for High-Profile ClientsLeadership in Sales and Governance: Led acquisition and delivery of digital content and web solutions for prestigious clients, including the World Health Organization (WHO). Ensured seamless execution in complex environments.Strategic Consulting: Designed and presented tailored digital solutions aligned with client business goals to foster innovation and operational efficiency.Collaborative Leadership: Facilitated multidisciplinary workshops to promote the adoption of digital strategies, optimize workflows, and enhance collaboration.🎯 Impact:Secured strategic client partnerships, strengthening Atos' presence in healthcare and international organizations.Delivered advanced digital tools to support long-term client success.
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  • Cognizant Technology Solutions
    Business Manager – Life Sciences And Digital Transformation
    Cognizant Technology Solutions Jan 2012 - Feb 2015
    Geneva, Switzerland
    🌐 Expanding Market Presence in Life SciencesClient Acquisition and Management: Grew Cognizant’s Life Sciences portfolio, securing major accounts like Roche Pharma, Diagnostics, Merck Serono, and Nestlé Research Center. Achieved annual revenue growth of 30%.Strategic Consulting: Designed and implemented custom digital transformation solutions to align client operations with cutting-edge technologies, enhancing efficiency and innovation.Project Governance: Supervised complex digital solutions delivery across multiple countries, ensuring alignment with client objectives.Team Collaboration: Led cross-functional workshops to integrate advanced tools and strategies into business processes.🎯 Impact:Positioned Cognizant as a trusted partner in Life Sciences and digital innovation, building enduring relationships with key industry leaders.
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  • Cgi
    Business Manager – It And Digital Transformation
    Cgi 2003 - 2011
    Geneva, Switzerland
    🌐 Championing IT and Digital Transformation Across SectorsClient Acquisition and Retention: Expanded CGI’s client portfolio, managing key accounts such as Nestlé, Roche, Merck Serono, and Novartis. Achieved annual revenue growth of 20%.Digital Solutions Leadership: Delivered tailored IT and digital services, including ERP systems, content management solutions, and web platforms.Project Governance: Managed large-scale digital transformation projects, ensuring successful delivery by multi-site teams.Stakeholder Collaboration: Facilitated workshops and acted as a liaison between technical teams and executives for seamless technology integration.🎯 Impact:Positioned CGI as a reliable IT and digital innovation partner, enhancing customer satisfaction and building lasting relationships in healthcare, pharma, and consumer goods.
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  • Elan It Manpower Group
    Information Technology Recruitment Consultant
    Elan It Manpower Group 2001 - 2003
    🌐 Connecting Top IT Talent with Leading OrganizationsIT Talent Acquisition: Led recruitment efforts for IT professionals across finance, telecommunications, and healthcare sectors, ensuring alignment with client needs and industry standards.Client Relationship Management: Built strong relationships with key clients, delivering tailored staffing solutions to meet their technological and business objectives.Market Analysis and Strategy: Conducted in-depth studies on emerging IT market trends and in-demand skills, guiding recruitment strategies and workforce planning for clients.🎯 Impact:Consistently achieved monthly recruitment targets, enhancing client satisfaction and Elan IT’s reputation in the Swiss market.
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  • Usability Sciences Corporation
    Digital User Experience Consultant
    Usability Sciences Corporation 2000 - 2001
    🌐 Optimizing User Experience for Major European PlatformsUser Research: Conducted in-depth usability testing and user interviews for leading e-commerce platforms, focusing on improving navigation, design, and functionality.Data-Driven Analysis: Analyzed user behavior to identify friction points and provided actionable recommendations, driving significant conversion rate improvements.Client Presentations: Delivered detailed reports and strategic insights to decision-makers, aligning research outcomes with business objectives.Cross-Cultural Collaboration: Worked with multilingual teams and users across Europe to adapt UX strategies to diverse cultural contexts.🎯 Impact:Enhanced user satisfaction and delivered measurable increases in online sales and engagement for retail and consumer goods clients.
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Marco Barber Salvat Education Details

Frequently Asked Questions about Marco Barber Salvat

What company does Marco Barber Salvat work for?

Marco Barber Salvat works for Cefco - Centre Romand En Formation Continue

What is Marco Barber Salvat's role at the current company?

Marco Barber Salvat's current role is Digital Marketing Trainer | Helping Professionals Master Strategy and Operations.

What is Marco Barber Salvat's email address?

Marco Barber Salvat's email address is ma****@****ail.com

What schools did Marco Barber Salvat attend?

Marco Barber Salvat attended Heg, Cadschool, Nomades Advanced Technologies, Webster University Geneva, Collège Du Léman - International School, Essr Ecole De Santé De Suisse Romande, Swiss Army Hospital Soldier, Training With Dr Michel Golay, Training With Pr Alain Golay - Former Chief Doctor At Hug Diabetes, Endocrinology, Obesity, Etp.

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