Laureato in Economia e gestione dei beni culturali e dello spettacolo unisco capacità analitiche ed economiche a cultura e creatività. Nel corso dei miei studi ho sempre affiancato all'attività accademica l'attività lavorativa concentrandomi sul mondo del food&bevarage e degli eventi.Ho proseguito la mia strada nel Marketing per spiccati interessi nell'analisi dei mercati e dei comportamenti dei consumatori, nei social network e nella pubblicità. Di quest'ultima ho sempre apprezzato la parte creativa e strategica, ma sempre guardando alla parte economica della stessa. Durante il master ho avuto modo di approfondire il mondo digital a cui mi sono particolarmente legato. Per questo motivo ho iniziato un esperienza in Stage in una grande azienda del settore come project manager per progetti Media legati al mondo editoriale online. Ho proseguito il mio percorso in Start-up, prima in ambito agroalimentare e in seguito in ambito sanitario, per sviluppare capacità imprenditoriale attraverso un approccio di lavoro a 360°.In seguito, attraverso una rete di clienti definiti nella mia precedente esperienza, ho deciso di lavorare nel mondo delle produzioni pubblicitarie, per comprendere tutto il processo tecnico e creativo dietro al mondo della pubblicità. Infine ho intrapreso la mia avventura attuale in M&M Events, un'agenzia di comunicazione e di eventi operante su Milano, per aggiungere al mio percorso all'interno del marketing un altro importante tassello.
Freelance
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Production Coordinator & Event ManagerFreelance Jan 2024 - PresentMilanoMain Project as event manager:• Goldfield&Banks - Exsence 2024 Private eventMain Projects on set:• De Longhi - 2024• OVS - 2024• BALLY - 2024• ZEGNA -2024• RIMOWA -2024• FORESTERIA -2024• VALEXTRA -2024• FERRARI -2024• MOLTENI -2024• LORO PIANA -2024• SWATCH -2024
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Event ProducerM&M Events Italy Apr 2022 - Jan 2024Milano, Lombardia, Italia• Event Planning and Design.• Budgeting and Finance.• Vendor Research and Control.• Customer management.• Staff Research and Management.• Marketing and Promotion of locations managed by the agency.• Event Logistics Management.• Standardization of business processes and documents.• Creation and management of an agency CRM. -
Account & New BusinessLami Feb 2021 - Mar 2022Milano, Lombardia, ItaliaMy role within the innovative start-up Lami can be summarized in the following tasks:- Managing Lami's entire B2B client portfolio.- Operational control of all staff engaged on B2B projects.- Invoicing and economic reporting of B2B business.- Business development: search for customers in the Italian territory.- CRM management.- Supporting the marketing area in defining business strategies. -
Project ManagerUfarmer May 2020 - Jan 2021Milano, Lombardia, ItaliaSupport as project manager for the launch of the start-up U-Farmer, a digital platform in the food and wine industry that connects the farmer to the end customer through an innovative and personalized experience.• Coordination of different teams on the project as a representative of corporate board decisions.• Supporting the definition of the platform architecture and business strategies.• Definition of marketing strategy and management of corporate social media.• Vendor research and selection.• Logistics management. -
Junior Branded Content Account & PmTriboo Group Mar 2019 - Apr 2020Milano, ItaliaWithin Triboo Media's Branded Content & Native Marketing Projects division, my role was that of project manager, dealing with the following activities:• Strategic planning and development of advertising proposals for native marketing campaigns.• Supporting the Sales team through the preparation of sales documents: presentations and budgets.• Project management: coordinating the different actors involved on the project and managing client relations.• Reporting: constant monitoring of project KPIs and preparation of periodic reports on campaign progress.Main clients managed: • Yamamay• Amazon• William Hill -
Event ManagerMilanovino.It Jan 2016 - Aug 2018Milano, ItaliaIn the role of Event Manager, I was directly responsible for the organization of Milanovino.it events. • Event planning. • Location research and selection. • Social media marketing and pr.• Budgeting and management of the financial part.• Reporting of events and activities on social networks.• Staff recruitment and management.
Marco Dal Borgo Education Details
Frequently Asked Questions about Marco Dal Borgo
What company does Marco Dal Borgo work for?
Marco Dal Borgo works for Freelance
What is Marco Dal Borgo's role at the current company?
Marco Dal Borgo's current role is Production Assistant/coordinator.
What schools did Marco Dal Borgo attend?
Marco Dal Borgo attended 24 Ore Business School Ed Eventi, Università Cattolica Del Sacro Cuore.
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Marco Dal Borgo
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Socio Fondatore Presso Studio Commercialista Cavallini, Dal Borgo & PartnersBagnolo In Piano
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