Markus Becke Franco Cardenas Email & Phone Number

Lund, Skåne County, Sweden

At KIP-UP Academy, we embark on a mission to redefine education by offering a comprehensive solution designed to support schools, empower educators, and prepare students for the challenges of the future.I was responsible for identifying and creating new business opportunities to drive growth and increase revenue for KIP-UP Academy. - Conduct market research to identify new business opportunities and potential markets. - Analyze industry trends, market conditions, and competitor activities. - Identify target audiences and assess their needs and preferences. - Set goals and objectives for business growth. - Create business models and value propositions. - Establish and maintain relationships with key stakeholders, including clients, partners, and industry influencers. - Network at industry events, conferences, and seminars to generate leads and build a strong business network. - Identify and pursue new sales leads and opportunities. - Prepare and deliver presentations and proposals to potential clients.- Negotiate contracts and agreements to secure new business deals. - Work closely with other departments such as marketing, sales, product development, and finance to align business development efforts with overall company goals. - Coordinate with marketing teams to develop promotional strategies and campaigns. - Ensure projects are delivered on time, within scope, and within budget. - Track and report on key performance indicators (KPIs) related to business development activities. - Analyze the effectiveness of business development strategies and make necessary adjustments. - Identify opportunities for expanding existing business lines or developing new products and services.- Drive innovation initiatives to keep the company competitive in the market. - Ability to analyze market data and trends to make informed business decisions.- Strong written and verbal communication skills for presentations, proposals, and networking.

Lund, Schonen, Schweden

I was responsible for managing and overseeing all aspects of a company's public relations strategies and initiatives. My primary goal is to enhance and maintain the public image and reputation of the organization. My Key Responsibilities: - Develop and implement comprehensive PR strategies and campaigns that align with the company’s goals and objectives.- Plan and execute communication strategies to enhance the company’s brand image and reputation. - Build and maintain strong relationships with journalists, bloggers, and other media representatives.- Act as the primary spokesperson for the company in interactions with the media.- Prepare and distribute press releases, media kits, and other communication materials. - Oversee internal communication strategies to ensure consistent messaging within the organization.Collaborate with HR and other departments to communicate company news, policies, and initiatives to employees. - Plan and manage PR events such as press conferences, product launches, and corporate events.Ensure events are well-organized and effectively communicate the company’s messages. - Engage with various stakeholders, including customers, investors, community leaders, and government officials.- Develop and maintain positive relationships with these stakeholders to support the company’s objectives. - Monitor and analyze the effectiveness of PR campaigns and strategies using various metrics and tools. - Exceptional written and verbal communication skills are essential for crafting compelling messages and effectively interacting with the media and stakeholders. - Ability to develop and execute long-term PR strategies that support the company’s goals. - Strong network and relationships with media professionals and an understanding of how to effectively work with the media. - Strong leadership and team management skills to lead the PR team and collaborate with other departments.

Lund, Schonen, Schweden

Schweden

A brand that combines functionality, sustainability, and style in all its products. Established in 2019 by our CEO Markus Becke, Saintleys was born out of the need for safe and helpful accessories that are built to last.He saw a lot of people struggling with their AirPods to keep them safe, so as a Saint he wanted to invent something useful, good looking and affordable for everyone who loves Music. He wanted to make his own Jewellery Company. It was an encounter with an older woman trying to pick up her fallen AirPod in the Airplane to Colombia that inspired Markus to make a change. He decided to embark on a journey to create helpful, functional, and sustainable gadgets so that people could feel safe wearing their AirPods while still looking stylish. During a trip to Colombia, Markus designed the first Saintleys Logo, which became the foundation of the brand. Since then, we have expanded our product range to include a variety of accessories that cater to different lifestyles, from athletes to office workers. We understand that people want products that provide value and benefit their overall wellbeing, and that's exactly what we offer at Saintleys.We are committed to sustainability, and we use only high-quality, sustainable materials in our products. We believe that conscious decision-making is key to achieving a better quality of life, and we are proud to be a part of this movement. We believe that everyone should have access to accessories that are not only stylish but also functional and safe.At Saintleys, we strive to make a positive impact on the world by promoting conscious consumerism and sustainability. We believe that small changes can lead to big differences, and we are dedicated to being a part of that change. Join us on this journey and experience the difference that functional and sustainable accessories can make in your life.

Pennsylvanien, Vereinigte Staaten Von Amerika

I have meticulously developed a profound expertise in various pivotal aspects of artificial intelligence, data management, and their applications within business contexts. This knowledge has been cultivated through my specialization in AI for Business, where I gained a comprehensive understanding of the intricacies involved in integrating AI algorithms, rule-based systems, and blockchain technology into HR functions to ensure data privacy and operational efficiency. This foundation equips me to seamlessly infuse cutting-edge technologies into business operations while fostering security and streamlined processes.Furthermore, I possess the acumen to employ analytics to discern consumer behavior patterns, enabling businesses to tailor marketing approaches that resonate with their target audience. This includes scenarios where AI-driven systems optimize supply chains, predict customer preferences, and enhance operational efficiency. This hands-on experience has provided me with insights into how AI technologies can drive transformative change, granting businesses a competitive advantage in today's dynamic market landscape. I am motivated to further explore how AI technologies can intersect with critical domains such as business strategy, societal well-being, and environmental sustainability. The interconnected themes of Business, People, and Planet guide my ongoing exploration, as I seek to uncover innovative solutions aligned with the evolving needs of our ecosystem. My passion for technology-driven progress is underscored by the understanding that AI and ML possess the power to catalyze positive change across various sectors. By staying attuned to emerging trends and developments, I am primed to lead initiatives that propel organizations forward while adhering to ethical practices, inclusivity, and sustainability.

Sweden

nterning at Nordgröna AB in Sweden was an extraordinary experience that provided me with a comprehensive understanding of the company's operations, from the production department to the sales department. Throughout my internship, I had the opportunity to work in various areas, gaining invaluable insights into each stage of the product lifecycle. In the production department, I was exposed to the intricate processes involved in creating Nordgröna's exceptional products. I learned about the meticulous attention to detail, quality control measures, and the dedication of the skilled professionals who ensure that every item meets the highest standards. Working alongside them, I developed practical skills and a deep appreciation for the craftsmanship behind Nordgröna's offerings. One of the most rewarding aspects of my internship was witnessing the journey of the finished products from the company's facilities to the hands of satisfied customers. Seeing the enthusiasm and joy on customers' faces when they received their Nordgröna products was a truly gratifying experience. It solidified my belief in the company's dedication to excellence and its ability to make a positive impact on people's lives. Throughout my time at Nordgröna AB, I was impressed by the company's commitment to innovation, quality, and customer satisfaction. The supportive and collaborative work environment fostered my personal and professional growth, allowing me to contribute meaningfully to the organization's success. This internship not only provided me with valuable industry knowledge but also ignited a passion for excellence that will continue to drive me in my future endeavors. The opportunities to contribute to meaningful projects, collaborate with talented professionals, and witness the impact of Nordgröna's products on customers have been both rewarding and inspiring. Your encouragement to take on new challenges have allowed me to grow both personally and professionally.

London, England, Vereinigtes Königreich

Traditional notions of brandingChanging Market Conditions for BrandsCustomer/Consumer Experience Management / Designing Brand ExperiencesAligning Strategies for Business Brand and Behaviour Brand Portfolio Management Global Brand alignmentBrand and Behaviour Engagement Internal and External Brand health Employee and Customer- based brand equity Strategic and cross-functional Brand

Cologne, Germany

Science of Sport and Nutrition • Business Administration & Controlling, Project Management , Marketing & Start-up, Cooperation Management,Quality Management • Counselling & Coaching as well as Intercultural Competences • Orthopaedic diseases & sports injuries • Neurological, Internal and Psychological Diseases ( Sport Medicine) • Physical activity interventions and Medical Fitness • Occupational Medicine and Occupational Health Management • Digital Health and Social Fitness Networks • Prevention and rehabilitation in different age groups • Stress Reduction Techniques & Methods

Köln, Nordrhein-Westfalen, Deutschland

During my tenure at the Physiotherapy in Cologne from November 2019 to December 2021, I held multiple roles that showcased my versatility and expertise in both health coaching and business management. As a Sport and Health Coach/Instructor, I specialized in Electro-Myostimulation (EMS) training, where I managed my own client portfolio and fitness area. My responsibilities included patient acquisition, business development, and marketing, ensuring the fitness services were effectively promoted and well-regarded.In addition to my coaching duties, I was an integral part of the reception team, which involved direct customer interaction and managing various administrative tasks. This role required me to utilize my skills in customer service, workflow management, and communication. I gained extensive experience in handling customer inquiries, managing appointments, and ensuring a seamless client experience.My responsibilities also extended to different departments such as finance, payments, and customer management. I became proficient in using the ERP system MediFox, where I managed patient information, processed prescriptions, and maintained continuous communication with doctors and other stakeholders. This comprehensive involvement provided me with a holistic understanding of the operational and administrative aspects of the healthcare environment.In my capacity as an EMS Instructor and Health-Life Coach, I developed strategies to enhance customer experience and fostered an entrepreneurial mindset. My dedication to brand management ensured that our services were aligned with our brand values and behavior. I effectively employed B2C marketing techniques and customer relationship management (CRM) to build strong, lasting relationships with clients.Skills acquired and honed during this period include:Proficiency in English and Microsoft ExcelExceptional customer service and reception skillsExpertise in customer-oriented workflows

Köln, Nordrhein-Westfalen, Deutschland

Brand Management - Aligning Brand and Behaviour B2C

Deutschland

- Acted as the face and voice of the gym brand at various events. - Maintained a positive and professional image of the brand, embodying its values and mission in all interactions. - Promoted the gym's services, memberships, and special programs to potential customers. - Conducted live demonstrations of gym equipment and fitness routines to showcase the brand’s offerings.- Engaged with potential and existing members to build relationships and encourage brand loyalty.- Organized and participated in fitness challenges, workshops, and seminars to increase member participation.- Collected feedback from customers to help improve services and address any concerns. - Utilized social media platforms to promote the gym brand and its services.- Created and shared engaging content, including workout videos, fitness tips, and success stories, to increase brand visibility.- Engaged with followers by responding to comments, messages, and inquiries promptly. - Collaborated with fitness influencers and local businesses to enhance event impact and reach. - Assisted in creating marketing materials such as flyers, brochures, and social media ads to support sales initiatives. - Stayed updated on the latest fitness trends, equipment, and training methods to provide accurate information to customers.- Attended regular training sessions provided by the gym to enhance product knowledge and sales techniques. Skills and Qualifications Gained:- Strong communication and interpersonal skills- Proficiency in social media marketing and digital engagement- In-depth knowledge of fitness and health trends- Sales and customer service expertise- Event planning and coordination abilities- Ability to work independently and as part of a team- Strong organizational and multitasking skills

Viersen, Nordrhein-Westfalen, Deutschland

Logistics & Change Management

Master'S Degree, Entrepreneurship & Innovation

Bachelor Of Applied Science - Basc, Health And Physical Education/Fitness

Bachelor, International Business