As the founder and lead automation strategist at automotif, I drive the vision of "automation w/a purpose." My role is to transform complex business processes into streamlined, scalable systems that not only save time but also enhance overall efficiency and growth.I oversee the development and implementation of AI integrations, custom workflows, and data management solutions, always ensuring our clients receive strategic value from every project. My responsibilities include identifying opportunities for automation, collaborating closely with clients to understand their needs, and leading a talented team to create impactful, future-forward solutions.

MyZone Marketing is a Canada-based multifaceted marketing agency.- Spearheaded GPT-4 chatbot development, significantly reducing overhead costs and time spent on repetitive tasks by an average of 35%, optimizing operational efficiency.- Directed chatbot productization efforts, significantly reducing time required to prepare market deployments, enhancing team productivity.- Utilized GPT-4 and AI to revolutionize content creation and task organization, leading to a 50% improvement in content quality and a 40% increase in output efficiency, showcasing significant enhancements in content production processes.- Implemented LinkedIn automation strategies with LinkedHelper and Apollo.io, boosting lead generation by 25% and streamlining sales support, indicating a tangible improvement in engagement and efficiency.- Conducted targeted outreach via Apollo and LinkedIn, increasing prospecting efficiency by 30% and doubling connection request acceptance rates, significantly expanding the sales funnel.- Oversaw comprehensive 360° communication campaigns, optimizing press relations and enhancing overall campaign effectiveness.

Checkpoint is a gaming podcast and media outlet.- Cultivated and sustained relationships with key stakeholders in the gaming industry, ensuring a steady flow of exclusive content and opportunities for collaboration.- Ensured timely delivery of high-quality game reviews, coordinating closely with distributors to meet deadlines, which significantly enhanced Checkpoint’s reputation for reliability and insightful content.- Conducted thorough testing and reviews of video games, providing readers and listeners with in-depth analyses that shaped purchasing decisions and trends within the gaming community.- Orchestrated community engagement events, including meetups and comprehensive E3 coverage, fostering a vibrant community of gamers and enhancing brand visibility.- Led dynamic social media and communication campaigns, setting strategies that grew Checkpoint's audience and engagement across platforms through compelling content and interactive initiatives.- Produced engaging multimedia content for all social media platforms, enhancing Checkpoint’s digital presence and connecting with a diverse audience of gaming enthusiasts.

We Move is an Argentina based agency that provides marketing, branding, and public relations services to companies such as Bandai Namco Entertainment America, Hewlett-Packard, and Schneider Electric. - Strategically reallocated resources to enhance campaign reach and user engagement for high-profile titles, achieving significant market impact without specifying an exaggerated outcome.- Worked on key marketing campaigns for some of Bandai Namco's largest titles (Elden Ring, Dragon Ball Z: Kakarot, etc.) focusing on strategic promotions without mentioning specific metrics related to player base increases.- Accurately interpreted, translated, and disseminated media alerts to the press, increasing brand visibility and press coverage for major game releases.- Crafted compelling presentations and press releases for Bandai Namco, significantly contributing to successful product launches and a 30% increase in media mentions.- Improved public relations and customer satisfaction through effective management and response strategies, fostering positive community and media relations.- Proactively identified and communicated new promotional opportunities to Bandai Namco Entertainment, while delivering insightful updates on the effectiveness and trajectory of ongoing PR campaigns, ensuring strategic alignment with marketing objectives and maximizing media engagement.

Compás Uno is a music technology and instrument retailer. With the help of my team, we were able to exponentially grow the engagement and followers of the social media accounts to the point where it is now one of the largest music retailers' Instagram profiles in the country.- Formulated and executed comprehensive marketing strategies, aligning with company goals to increase overall market share by 15% within a year.- Managed the marketing budget with a focus on optimizing spend, achieving a 10% cost saving while increasing campaign output.- Revamped lead generation strategies, enhancing targeting precision and campaign effectiveness.- Performed in-depth market research and data analysis, informing strategic adjustments that captured a new market segment.- Enhanced customer relations by ensuring prompt responses to inquiries, ignificantly improving customer satisfaction scores, as evidenced by reviews on Google and other platforms, reflecting positively on company reputation and customer loyalty.