Marco Leonardi

Marco Leonardi Email and Phone Number

Head Of Marketing and e-Commerce @ Capello Point
Milan, IT
Marco Leonardi's Location
Milan, Lombardy, Italy, Italy
Marco Leonardi's Contact Details

Marco Leonardi personal email

n/a
About Marco Leonardi

Extensive international Marketing, Retail, Sales and Trade Marketing experience, reached over the years in different environments, from the FMCG to the world of Design, to Beauty and Fashion. Deep knowledge of the Marketing and Trade Marketing leverages, both physical and digital. Management of the relationships with Sales Forces, Wholesalers, Franchising, national and international Distributors, Management Companies, HQ and Branches, Creative/Media/ADV/Digital Agencies.Strong Project Management competencies built in different environments.Expertise on setting up specialized departments with dedicated teams.Flexible, open-minded, always curious, I am an entrepreneur of myself and a good leader for the people around me.

Marco Leonardi's Current Company Details
Capello Point

Capello Point

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Head Of Marketing and e-Commerce
Milan, IT
Website:
capellopoint.it
Employees:
205
Marco Leonardi Work Experience Details
  • Capello Point
    Head Of Marketing And E-Commerce
    Capello Point
    Milan, It
    View
  • Capello Point
    Head Of Marketing & E-Commerce
    Capello Point Feb 2018 - Present
    Milano, Mi, It
    - Retail Marketing mix and Retail Marketing plan Management- In-House Brands development: concept, positioning, pricing, dedicated launch plans- POP materials development / Planograms / in store Communication / layout / events.- E-commerce management (Direct and Amazon /E-Bay Marketplace), SEO, SEM- CRM / Email Marketing Automation/ Loyalty management- PR, Media e Social Media Management - Influencer Marketing- Start up, launch and management of Network Marketing - Budget & P&L Management
    View
  • Kering Eyewear
    Global Trade Marketing Manager
    Kering Eyewear May 2017 - Dec 2017
    Padova, It
    - Trade Marketing management at a Global level (EMEA, Americas, APAC).- Planning, monitoring and management of POP at a Global level- Global Budget Management / Team Management: 5 persons
    View
  • Furla
    Ww Head Of Retail & Trade Marketing
    Furla Jul 2015 - Dec 2016
    San Lazzaro Di Savena, Bologna, It
    - Retail & Trade Marketing leverages development and management at a Global level (EMEA, Russia, US, APAC, Greater China, Japan).- In store Communications projects (windows, music, scent marketing, packaging)- New Store opening events and 360° Marketing campaign to support them- Global Budget Management / Team Management: 6 persons
    View
  • Moleskine Spa
    Global Trade Marketing Manager
    Moleskine Spa May 2011 - Jun 2015
    - Start-up of the Trade Marketing Department at a Global level (EMEA, US, APAC)- Trade Marketing project deployment with main Retailers - Set-up of global strategies to support new launches across all distribution channels- Set-up of visual and assortment guidelines B2C and Retail- Definition of the communication, events and window calendar B2C and Retail- Global Budget Management / Team Management: 6 persons
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  • L'Oréal
    Key Account Manager
    L'Oréal Mar 2011 - May 2011
    Paris, Fr
    - Managing 7 DO Customers- Managing 12 Local Hypermarkets: Finiper, Auchan
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  • L'Oréal
    Key Account Manager
    L'Oréal Jul 2010 - Mar 2011
    Paris, Fr
    - Managing 4 DO Customers.- Managing 20 Local Hypermarkets: Carrefour, Ipercoop
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  • L'Oréal
    Senior Product Manager
    L'Oréal May 2007 - Jul 2010
    Paris, Fr
    - Market research and analysis (qualitative and quantitative) to ensure the development of sell-in, sell-out and profit; competitor benchmarking- New product launching campaigns- Collaboration with Head Office for new product development.- Created and implemented Marketing plans and Communication strategy- Managing local Spokesperson
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  • L'Oréal
    Trade Marketing Specialist
    L'Oréal May 2004 - May 2007
    Paris, Fr
    - Performance management for Garnier Skincare products on a Distribution Channel and Client basis.- Set up of new launch plan on a client basis and follow up- Strategic planning for major Clients (Coop/Esselunga) / Profit and Loss analysis
    View

Marco Leonardi Skills

Market Research Management Customer Insight Marketing Management Market Planning Trade Marketing Sales Product Launch Fmcg Marketing Competitive Analysis Market Analysis Brand Management Strategic Planning Marketing Strategy Business Planning Retail Business Strategy Fast Moving Consumer Goods Product Management Negotiation Business Development Brand Development Retail Marketing

Marco Leonardi Education Details

  • Sda Bocconi
    Sda Bocconi
    Marketing And Communication
  • Università Degli Studi Di Bari
    Università Degli Studi Di Bari
    Business Administration

Frequently Asked Questions about Marco Leonardi

What company does Marco Leonardi work for?

Marco Leonardi works for Capello Point

What is Marco Leonardi's role at the current company?

Marco Leonardi's current role is Head Of Marketing and e-Commerce.

What is Marco Leonardi's email address?

Marco Leonardi's email address is we****@****ardi.it

What schools did Marco Leonardi attend?

Marco Leonardi attended Sda Bocconi, Università Degli Studi Di Bari.

What are some of Marco Leonardi's interests?

Marco Leonardi has interest in Football, Diy, Snowboarding, Kitesurfing, Boxing, Art, New Technologies, Photography, Sailing, Running.

What skills is Marco Leonardi known for?

Marco Leonardi has skills like Market Research, Management, Customer Insight, Marketing Management, Market Planning, Trade Marketing, Sales, Product Launch, Fmcg, Marketing, Competitive Analysis, Market Analysis.

Who are Marco Leonardi's colleagues?

Marco Leonardi's colleagues are Elena Vaccari, Manuela Caselli, Piera Risè, Barbara Papale, Michela Franza, Laura Del Gaudio, Nadia Giannotte.

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