Marco Pedri Email & Phone Number

Mississauga, ON, CA

Toronto, Ontario, Canada

• Manage and oversee public relations campaigns with an increase in reach of nearly 20 per cent year-over-year
• Pitch traditional broadcast, print and online media outlets securing over 50 earned media engagement opportunities both locally and nationally with a total reach of approximately 350 million
• Facilitate advertorial media buys with French and English media networks such as Healthing and La Presse
• Collaborate with client stakeholder groups such as Diabetes Canada to help develop and promote key messages of campaigns
• Review and interpret Leger survey results and identify key statistics to leverage in media pitching opportunities
• Conduct competitor research and media scans to gain a better understanding of missed thought-leadership and earn-media engagement opportunities

Mississauga, Ontario, Canada

• Collaborated in over $2 million worth of completed transactions in first six months and $23.5 million worth of completed transactions to date
• Increased monthly lead generation by 133 per cent using Facebook Ads and Google AdWords on a monthly budget of $500
• Communicate support and feedback both internally and externally to team and stakeholders
• Design promotional material including, but not limited to, online dedicated websites, brochures, digital/print advertising, and postcards for new listings
• Coordinate direct mail and email campaigns using MailChimp and Constant Contact to retain existing clients and farm new clients
• Prepare video marketing material to promote brand goodwill

Hamilton, Ontario, Canada

• Build and maintain Operatic’s online presence as a thought-leader in digital marketing through social media channels by producing and posting case studies, project highlights and upcoming speaker events
• Create and schedule engaging content for clients’ content calendars tailored to their unique audiences which resulted in an average engagement increase of 150 per cent per quarter
• Compile website meta data recommendations including new title tags, H1 tags, URL structure and meta descriptions using keyword research resulting in improved SEO and SERP rankings
• Optimize and setup digital ecosystems consisting of online directories and social media channels for clients to increase their organic SERP rankings
• Support the development of monthly and quarterly reports on clients’ social media performance and provide recommendations for improvement
• Develop social media playbooks for clients outlining social goals, brand tone of voice, audience personas, content guide breakdown, hashtag strategies, peak posting times and sample posts per platform to serve as a.

Mississauga, Ontario, Canada

• Align and implement 2020 global communications objectives from the United States headquarters on a national level to resonate with Canadian employees
• Organize monthly town hall meetings consisting of senior executives presenting to over 200 office-based employees
• Write and produce feature news stories on a weekly basis and distributed information internally via company’s intranet to over 1,000 Canadian employees
• Produce and execute an internal communications action plan for employees returning to work from the COVID-19 lockdown
• Collaborate with charity partners and other stakeholders in executing the communications plan for the company’s corporate giving program
• Facilitate communications translation using in-house translators

Ontario, Canada

• Manage up to ten client accounts on a part-time basis with a combined portfolio following of over 10,000 users
• Utilize story-telling skills to create top quality and value-added content for followers and clients
• Plan and organize content using content calendars
• Curate social media content for local real estate agents in specific niche markets
• Maintain compliance with RECO advertising guidelines
• Establish authentic relationships between real estate agents and clients

Waterloo, Ontario, Canada

• Manage and balance community funds of over $3,000 utilizing online bookkeeping practices
• Trained in Fire Safety, Standard First Aid & CPR Level C, and safeTALK to effectively respond to crisis situations
• Ensure the well-being of over 57 first-year students
• Plan and execute team bonding through social functions
• Foster an appropriate sense of first-year culture within the living community
• Promote the academic and social success of first-year students

Waterloo, Ontario, Canada

• Ability to showcase eye-capturing photographs that tell and enhance the overall story
• Excellent application of time management skills working within a weekly production schedule
• Edit RAW image photographs using Adobe Lightroom and Adobe Photoshop
• Establish and maintain a positive rapport with the student body of Wilfrid Laurier University and the Kitchener-Waterloo region
• Optimize and format photographs for print and online publication

Mississauga, Ontario, Canada

• Support the Shift Manager both at a managerial and operational level throughout a shift
• Manage and ensure the smooth-running of specific areas such as the kitchen, McCafé counter, or cash
• Ensure all hygiene and safety standards are followed and maintained during a shift
• Train new staff on proper work procedures, customer relations, and McDonald work life culture

Postgraduate Certificate, Public Relations, With Honours

Notable Courses Taken: • Corporate Public Relations and Investor Relations • Event Planning and Management • Marketing Communications •.

Honours Bachelor’S Degree, Communication Studies, Dean'S Honour Roll 2018-2019

Activities and Societies: Floor Representative on House Council, Staff Photographer for The Cord, Director of Design and Website for.

The Salesperson Registration Education Program

Notable Courses Taken: • Principles of Appraisal • Principles of Property Management • Real Property Law • The Residential Real Estate.