Marcos Eickhoff Cortopassi Email & Phone Number

São Paulo, Brasil

Go-to-market Juntos InteligênciaDesenvolvimento produto sell-out e integrações

São Paulo, Brasil

• Strategic Planning and Execution: developed and implemented strategic plans driving business growth, increasing sales and revenue. Analyzed market trends, identifying opportunities for optimizing commercial operations. Successfully launched a new product line, achieving significant business expansion.• Cross-Functional Collaboration: facilitated cross-functional collaboration, coordinating sales, marketing, product, tech teams, and finance teams. Resolved conflicts, fostered working relationships, and improved project outcomes through effective communication.• Data Analysis and Reporting: conducted data analysis and market research, deriving actionable insights. Developed sales dashboards and presented data-driven recommendations to senior management, driving improved business performance

São Paulo, Brasil

• Product Strategy and Roadmap Development: successfully developed and executed product strategies, driving revenue growth through successful launches. Conducted market research, competitor analysis, and collaborated with cross-functional teams for timely delivery of high-quality digital products• Product Lifecycle Management: led end-to-end product lifecycle management, from ideation to post-launch optimization. Conducted market assessments and user research to inform product enhancements. Oversaw development processes, ensuring market-leading products that exceeded customer expectations.• Stakeholder Management and Communication: collaborated with stakeholders to gather feedback, align priorities, and ensure successful product delivery. Effectively communicated vision, strategy, and updates, driving alignment and adoption. Acted as a product evangelist, engaging customers and presenting at industry events.

São Paulo, Brasil

São Paulo, Brasil

Brasília E Região, Brasil

• Performed competitive analysis and benchmarking to support strategic planning and product differentiation.• Collaborated with cross-functional teams to develop strategic plans, evaluate expansion opportunities, and drive business development initiatives.• Conducted comprehensive market research and analysis, utilizing various methodologies to generate actionable insights for informed decision-making.

Brasília E Região, Brasil

Brasília, Distrito Federal, Brazil

Brasília E Região, Brasil

Brasília E Região, Brasil

Las Vegas, Nevada Area

Projects:• Develop an assessment of Radiotherapy technology usage in Latin America• Develop a Radiotherapy market segmentation for top markets in Latin America and Brazil• Support marketing activities focusing on top markets in the Latin Region and BrazilActivities:• Development and analysis of market research in order to identify sales opportunities and technology gaps in Mexico.• Development of interactive maps based on data from market research in Mexico. The maps were created using the software Esri Maps for Office® in order to identify possible sites to implement training / educational strategies, webinars and sales strategies.• Created flowchart in order to map products, tools, and software processing techniques.• Development of search engine using macros in Microsoft Excel ®• Development of technical report containing explanation of the structure of the market research in Mexico, qualitative and quantitative analysis of responses, identification of business opportunities, lessons learned, and instruction of how to perform market research in Colombia and Brazil• Created presentation of projects and deliverables using Microsoft PowerPoint®. The meeting with the Americas Marketing team occurred in the company's heardquarter located in Palo Alto, CA

Bachelor Of Science (Bs), Production Engineering

Imse, Industrial Engineering

Exchange Student Program