Marcos Gomes

Marcos Gomes Email and Phone Number

Strategic Lead Dermatology and Imunology @ Novartis
Lisbon, PT
Marcos Gomes's Location
Lisbon Metropolitan Area, Portugal
About Marcos Gomes

The will of improving myself every day is what makes me move forward. My carreer goals are a mix of passion between conceptualize solutions for improved (and new) marketing strategies to health care areas and the social impact that each of us (as individuals and companies) have in society in general. I thrive in agile setups to rapidly adapt myself in order to best support my teams. I believe in and bring to all my projects the four "I's": ideation, inclusion, improvement and impetus.My ability to see the big picture helps with the development of business engagement skills, and nothing makes me more excited than bringing strategy to life. I like to connect dots to materialize bigger picture insights - making strategy tangible. When the teams have a twist of diversity you find me in my element.My professional experience and personal interests:Marketing & Sales, Customer Engagement, Customer Behavior, Business development, Team Building, Innovative Thinking.

Marcos Gomes's Current Company Details
Novartis

Novartis

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Strategic Lead Dermatology and Imunology
Lisbon, PT
Website:
novartis.com
Employees:
79781
Marcos Gomes Work Experience Details
  • Novartis
    Strategic Lead Dermatology And Imunology
    Novartis
    Lisbon, Pt
  • Novartis
    Strategic Lead Dermatology/Imunology
    Novartis Oct 2023 - Present
    Managing Dermatology/Imunology therapeutic area | Cosentyx brand
  • Novartis
    Strategic Lead
    Novartis Mar 2023 - Oct 2023
    Lisboa, Portugal
    Managing Breast Cancer Area/Kisqali Brand
  • Novartis
    Strategic Marketing Hf
    Novartis Apr 2022 - Feb 2023
    Lisboa, Portugal
    Managing Heart Failure area/Entresto
  • Associação Musical De Freamunde
    Flute And Piccolo Player
    Associação Musical De Freamunde Jan 2008 - Present
    Flute section leader of 6 players.
  • Tecnifar
    Product Manager - Ostheoarticular + Allergy + Ch
    Tecnifar Jul 2020 - Apr 2022
  • Tecnifar
    Product Manager Junior
    Tecnifar Jul 2019 - Jun 2020
    Lisboa E Região, Portugal
    Therapeutical areas: Allergy and Immunology, Pain/ostheoarticular, Gynaecology and Consumer Health Kestine, Reuxen, Picalm, Artrozen, Femal, Maxnésio, Reuxen 250, Catabina, Obesimed, and OtowelMain Responsabilities: - Holistic lifecycle Management of each Product, from R&D to the Store Shelf (Pharmacy and MassMarket)- Development and implementation of strategy for each product.- Segmentation, Targeting and Positioning fine tunning for every Brand, with a comprehensive analysis of all stakeholders - Physicians, Pharmacists and Customer/Patient/Shopper- Budget Management and investment planning - ATL and BTL management and planning- Rolling forecast - Management of commercial relations with pharmacy groups (provisionally)
  • Sanofi
    Customer Engagement & Marketing Gem/Primary Care Iberia
    Sanofi Oct 2018 - Jul 2019
    Lisboa E Região, Portugal
    Markets: Portugal and Spain Therapeutical areas: Thrombosis (Lovenox/Clexane); SNC (Socian & Depakine); Pain (Relmus, Profenid, Synvisc); Diabetes (Lantus, Apidra, Tojeu)- Articulation with HCPs and patient associations;- Develop a call action plan for the biossimilar of Lovenox/Clexane;- Planning and development of each therapeutic area plans with Product Managers of each area;- Development of promotional material to HCPs for all therapeutic areas;- Create a multi-touchpoint strategy to gather engagement with HCPs;- Market research and tailor-made analysis of each area/category of GEM products;- Articulation with multidisciplinary teams such as digital communication, Medical Affairs, and Regulatory Affairs;- Direct articulation with the sales team and clinical information team;- Development of eCommerce and Call Center line for Synvisc®;- HCPs Segmentation, Targeting and Positioning for each brand;
  • Bayer
    Consumer Health Marketing Trainee
    Bayer Sep 2017 - Sep 2018
    Lisboa E Região, Portugal
    Brands: Bepanthene, Aspirin, Canesten, Gino-Canesten, Canespor, Travocort and Advantan- Liase with internal and external stakeholders;- Implement and develop the brand plan with Brand Managers;- Implement and develop POS materials with Trade Marketing;- Develop market analysis;- Take part in multidisciplinary teams of Digital Communication, Medical Affairs, and Regulatory Affairs;- Develop materials targeted to HCPs;- Organization of PR events and endorsment plans with some celebrities / influencers;- Articulate directly with the sales team (Pharmacies and Parapharmacies) and clinical team, as well as prepare briefing presentations for them;- Organization of the 3rd MeetUp STEM 4 Health Lisbon - Special edition;
  • Associação Cura+
    Director Of Communications
    Associação Cura+ Nov 2016 - Nov 2017
    Porto E Região, Portugal
    - Planning and development of internal and external communications;- Digital Marketing developer- Image and branding conception and development;- Social media optimization, development and analysis;- Communication channels managing;- Team networking systems;- Articulation with Marketing team's strategies;
  • I3S - Instituto De Investigação E Inovação Em Saúde
    Junior Researcher
    I3S - Instituto De Investigação E Inovação Em Saúde Apr 2016 - Oct 2017
    Porto E Região, Portugal
    Group: GeoEpi - INEBResearch in Geoepidemiology and Public Health
  • Centro Hospitalar São João
    Trainee
    Centro Hospitalar São João Jul 2017 - Aug 2017
    Hospitalar Pharmacist Trainee
  • Farmácia Sá Da Bandeira
    Pharmacist
    Farmácia Sá Da Bandeira May 2017 - Aug 2017
    Porto E Região, Portugal
  • Farmácia Sá Da Bandeira
    Trainee
    Farmácia Sá Da Bandeira Jan 2017 - May 2017
    Porto E Região, Portugal
    Curricular Internship of MSc in Pharmaceutical Sciences
  • Associação Portuguesa De Estudantes De Farmácia - Apef
    Editor-In-Chief - Magazine Reflexus
    Associação Portuguesa De Estudantes De Farmácia - Apef Jan 2016 - Dec 2016
    2016 Edition:-Editor-in-chief-Management and review of subjects and issues-Plan and make interviews
  • Associação Portuguesa De Estudantes De Farmácia - Apef
    Content Director Head - Magazine Reflexus
    Associação Portuguesa De Estudantes De Farmácia - Apef May 2015 - Dec 2015
    2015 Edition:- Content manager and in-house editor-Management and review of subjects and issues.-Plan and make interviews.
  • Nucleo De Comunicação Aeffup
    Member
    Nucleo De Comunicação Aeffup Mar 2014 - Nov 2016
    Porto
    - Writing reviews of books, movies, shows and music albums.- Mentor of "Último Comprimido do Blister"
  • Farmacia Nova
    Intern
    Farmacia Nova Jul 2013 - Aug 2013
    Povoa De Varzim
    Internship in a community pharmacy.

Marcos Gomes Skills

Pharmaceutics Pharmacists Marketing English To Portuguese Adobe Photoshop Microsoft Powerpoint Music Education Pharmaceutical Industry French Microsoft Office Sig Spss Arcgis Digital Marketing Trabalho Em Equipe Marketing De Produtos Seo Customer Engagement Marketing Direto Marketin De Produto

Marcos Gomes Education Details

Frequently Asked Questions about Marcos Gomes

What company does Marcos Gomes work for?

Marcos Gomes works for Novartis

What is Marcos Gomes's role at the current company?

Marcos Gomes's current role is Strategic Lead Dermatology and Imunology.

What schools did Marcos Gomes attend?

Marcos Gomes attended Faculdade De Farmácia Da Universidade Do Porto, Iseg - Lisbon School Of Economics & Management, Academia De Musica Valentim Moreira De Sá.

What are some of Marcos Gomes's interests?

Marcos Gomes has interest in Social Services, Politics, Environment, Science And Technology, Human Rights, Health.

What skills is Marcos Gomes known for?

Marcos Gomes has skills like Pharmaceutics, Pharmacists, Marketing, English To Portuguese, Adobe Photoshop, Microsoft Powerpoint, Music Education, Pharmaceutical Industry, French, Microsoft Office, Sig, Spss.

Who are Marcos Gomes's colleagues?

Marcos Gomes's colleagues are Tom Lombardo, Andrea Naschberger, Doga Ozgul (Cevrim), Jason Kuo, Ilene Carlson, Mike Dawson, Svyatoslav Nechaev.

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