Marcos Santos

Marcos Santos Email and Phone Number

Marketing Leader | CMO | Demand-Generation | Growth | AI | Innovation | ESG @ Unisys
Marcos Santos's Location
São Paulo, São Paulo, Brazil, Brazil
Marcos Santos's Contact Details
About Marcos Santos

More than 20 years of experience in planning, developing, and executing marketing and corporate communication strategies for regional and multinational organizations. Large experience with marketing and demand-gen programs, ESG and Corporate Social Responsibility projects, media training, analyst/third party advisors and media relations strategies to drive revenue growth, increase awareness and brand reputation. Ability to lead multicultural and diverse teams, promoting collaboration and innovation across functions, departments, geographies, and business units. Member of American Chamber of Commerce (AMCHAM) Marketing Committee and Brazilian Association for Business Communication (ABERJE) Leadership Group. Fluent in English and Spanish.

Marcos Santos's Current Company Details
Unisys

Unisys

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Marketing Leader | CMO | Demand-Generation | Growth | AI | Innovation | ESG
Marcos Santos Work Experience Details
  • Unisys
    Director Of Marketing, Communications And Demand-Gen, Latin America
    Unisys Mar 2017 - Present
    Blue Bell, Pennsylvania, Us
    Responsible for creation, execution, and optimization of marketing initiatives to drive top-line revenue growth. Leading a multicultural team based across Latin American countries. Managing integrated marketing and communication budgets to deliver outstanding results with the best use of time and resources. In charge of digital marketing campaigns, sponsored and proprietary events to drive lead generation and maximize conversion into business opportunities. Leading ESG, Corporate Social Responsibility and sponsorship initiatives in the region.
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  • Unisys
    Corporate Communications & Analyst Relations Manager, Latin America
    Unisys Nov 2012 - Mar 2017
    Blue Bell, Pennsylvania, Us
    Led strategic planning and execution of the External Communication activities with stakeholders across Latin America with primary focus on Press, Analysts and Advisory firms. Responsible for developing and managing social media local content (Portuguese, Spanish) and support regional Client Advocacy Program.
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  • Sing Comunicação De Resultados
    Pr Account Manager
    Sing Comunicação De Resultados Aug 2005 - Nov 2012
    São Paulo, Sp, Br
    Provide PR consulting to national and international brands such as Tata Consultancy Services, Discovery Networks, NVIDIA, Neoris, F-Secure, EADS-Airbus Group, among others. Media and IT analysts’ relations, media training with senior executives, crisis management, internal communication, press trips organization, press releases, case studies and Thought Leadership content development, events targeted to the press and other influencers.
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  • Fundamento Grupo De Comunicação
    Senior Pr Account Executive
    Fundamento Grupo De Comunicação Mar 2004 - Aug 2005
    São Paulo, Sp, Br
    Responsible for accounting Nokia in Brazil. Executed PR and communication tactics to boost visibility of the company and its consumer products. Creation of press releases, executive profiles, media-kits, and PR reports. Press conferences organization (fiscal year earnings release, product launching etc.), coordination of interviews with senior management team, support to marketing activities.
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  • Mslgroup Andreoli
    Pr Account Executive
    Mslgroup Andreoli Feb 2001 - Feb 2004
    São Paulo, Sp, Br
    Worked for clients in a variety of industries, such as Telecom (Sony Ericsson, Brasil Telecom), Consumer Goods and Food Processing (Reckitt Benckiser, Tetra Pak), Life Sciences & Healthcare (Hospital Israelita Albert Einstein, Colégio Brasileiro de Radiologia). Press releases, byline articles, press kits, media follow-up and other PR-related activities.
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Marcos Santos Skills

Corporate Communications Strategic Communications Journalism Media Relations Press Releases Crisis Communications Public Relations Marketing Communications Communications Planning Crisis Management Editing Internal Communications Thought Leadership Reputation Management International Relations Analyst Relations Communication Training Speech Writing Content Strategy Content Development Social Media Nice Great Personality Marketing

Marcos Santos Education Details

  • Universidade Metodista De São Paulo
    Universidade Metodista De São Paulo
    Bachelor Of Communication (Journalism)
  • Usp - Universidade De São Paulo
    Usp - Universidade De São Paulo
    Roi Analysis Of Marketing And Communication Programs
  • Escola Aberje De Comunicação
    Escola Aberje De Comunicação
    Corporate Communications Management
  • Franklincovey Education Brasil
    Franklincovey Education Brasil
    Leadership Development
  • Questrom School Of Business, Boston University
    Questrom School Of Business, Boston University
    Digital Leadership

Frequently Asked Questions about Marcos Santos

What company does Marcos Santos work for?

Marcos Santos works for Unisys

What is Marcos Santos's role at the current company?

Marcos Santos's current role is Marketing Leader | CMO | Demand-Generation | Growth | AI | Innovation | ESG.

What is Marcos Santos's email address?

Marcos Santos's email address is ma****@****pen.com

What schools did Marcos Santos attend?

Marcos Santos attended Universidade Metodista De São Paulo, Usp - Universidade De São Paulo, Escola Aberje De Comunicação, Franklincovey Education Brasil, Questrom School Of Business, Boston University.

What skills is Marcos Santos known for?

Marcos Santos has skills like Corporate Communications, Strategic Communications, Journalism, Media Relations, Press Releases, Crisis Communications, Public Relations, Marketing Communications, Communications Planning, Crisis Management, Editing, Internal Communications.

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