Born in ABC, cradle of the automobile industry, I already had a defined profession from an early age.I started my career in production at suppliers in this industry and a few years later I was approved as one of the engineers who would implement the factory at Honda in the country. It was an incredible experience, getting to know a new culture and the country that was revolutionizing the industry with robotization, monitoring the installation of equipment, hiring and training employees and obviously getting the cars ready for the road.A turning point in my career from industry to commerce came with an invitation to be part of the consolidation of the Renault brand in Brazil, which required greatly expanding my horizons to learn how to sell the business to entrepreneurs and then guide and lead them to the results of performance in operation. I had the opportunity to work in all regions of Brazil and today I can say that in addition to really knowing the nuances of each one of them, I can also be proud of the results achieved, either by the initial implementation of the network in the South region, pillar of the results until today, by the development and growth of the 2-digit market share in the North and Northeast or the restructuring of the São Paulo network. While taking on new responsibilities, I always kept what I learned at the beginning that developing and training teams would be the best way to generate a high-performance environment and a good atmosphere in the work environment, and I always made the most of the ease of working on international projects, placing Brazil as a protagonist. I took the lead in the digital transformation process for the entire commercial department, conducted the diagnosis, built the action plan with the insertion of good practices from other sectors to improve customer satisfaction, engaging the entire company and thus improving from 13th to 1st in the Ranking. These initiatives and their lessons have enabled me to further expand my creativity in several projects and keep me in continuous learning through curiosity and the desire to surpass results.I have a degree in Mechanical Engineering, an MBA in Marketing and I seek continuous knowledge about digital ecosystems, startups and their business models. I am a sports lover, I love to travel and most of all I love my wife and our 3 children.