At van Van Bruggen I was responsible for all aspects of online marketing. Here I managed a junior online marketer and several interns.Learnings & Accomplishments:SEO: Visitor numbers and leads from organic traffic have increased by ±200% (measured Sept 2018 compared to Sept 2020);Content: expanded the range of relevant content as a result of keyword research. For this I set up the process, engaged the right people (knowledge holders) and ensured that all SEO content was placed technically correctly.Branding: In 2019 we made a big effort to increase our brand awareness, we have seen that there have been 10% more searches for our brand name compared to 2018;Activities that I have set up for this are:YouTube advertising;Social Media campaigns aimed at growth.Social: increase the number of followers on Facebook by 200%;SEA: new campaign budget distribution set up.My greatest success at Van Bruggen, the result of our organic growth. The focus for marketing is on being able to independently generate good quality leads instead of purchasing non-branded leads. I made an important contribution through SEO.

The Royal Eijkelkamp group consists of eight companies. My focus area is to increase the online visibility of Royal Eijkelkamp, its individual entities and online sales. Eijkelkamp Soil & Water aims to service customers as well as possible via the ecommerce sites. Through a pull strategy, existing customers must be enticed to place their orders online. This reduces the administrative workload for the sales force.My key accomplishment: • Online turnover increase to a all time high; • In 2017 the order intake for the sales force was noticeably reduced; ◦ In 2017 the entire turnover of Eijkelkamp Soil & Water grew and met our target; • Defining new projects, UX, CRO and managed project implementations; • Developed the content strategy and new SLA for the group; • Co-organized "The World of Royal Eijkelkamp" days; ◦ Three-day event visited by 750 guests from 25 countries.

From August 2015 till June 2016 we traveled around the world. We covered a distance of 100.000 km while visiting 19 countries on 4 different continents.For our journey we made and maintained our own traveling blog. In total we posted over 150 articles, hundreds of photos and edited and published several video’s.

Started in May 2011 as Online Marketer. The moment the e-commerce platform was launched.After 2011 I was able to grow into the role of E-Commerce Analyst. As E-Commerce Analyst my responsibilities included reporting e-commerce performance, monitoring the operational processes and project management. In 2015 I was able to further specialize as Analyst.My responsibilities:- Providing periodic and ad-hoc reports for colleagues from different divisions and levels;- Participating in formulating and analyzing cross-channel activities;- Setting up the email and affiliate marketing programs;- Identifying, investigate and report problems.

In this role I was the primary contact for all commercial customers for the product ranges of MessageLabs mail security, SunRay ultra-thin-cliënt desktop solutions and Microsoft Dynamics CRM. My key accomplishments are the establishment of our partnerships with MessageLabs for the sales of their mail security services and Insight. With the help of Insight we were able to offer all the non-IBM software more competitively and consequently more successfully.

I was able to participate in the Business Partner Exchange Program. This program ran for a duration of six months and was developed by IBM to establish a better working relationship with her business partners. During this time we were given several product and sales trainings and we were allowed to tap into the vast knowledge of IBM.

Part-time job in a telecom store.