Marco V.

Marco V. Email and Phone Number

Founder & CEO of Kwantum, author From Data to Decision and the Business of Marketing Research @ KwantumLabs.ai
United States
Marco V.'s Location
United States, United States
Marco V.'s Contact Details
About Marco V.

Expertise in Analytics, Branding, Marketing Research & AI.Kwantum Analytics, an innovative analytics and data science firm.Key areas:1. AI Solutions.2. Data management/Data science/Big Data (Microsoft Azure architecture & tools)2. Data analysis & modeling.3. Special solutions we offer include: switchable consumer approach, brand density based on open ended questions, an effective market segmentation approach, and an effective text analytics protocol.4. Experienced in how to deploy and scale analytical solutions.5. Eye tracking.

Marco V.'s Current Company Details
KwantumLabs.ai

Kwantumlabs.Ai

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Founder & CEO of Kwantum, author From Data to Decision and the Business of Marketing Research
United States
Marco V. Work Experience Details
  • Kwantumlabs.Ai
    Kwantumlabs.Ai
    United States
  • Kwantum Analytics
    Founder & Ceo
    Kwantum Analytics Jun 2017 - Present
    Start up analytics & AI firm. We do:1. AI solutions (LLMs, Conversational AI, etc.)2. Data management, integration, Big Data (using Microsoft Azure tools)2. Statistical modeling & machine learning3. Unique solutions in switchable consumer analysis, market segmentation, typing tools, text analytics, and branding analytics4. Deployment of analytics
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  • Illuminas
    Svp
    Illuminas Jul 2022 - May 2023
    Austin, Tx, Us
    View
  • University Of Wisconsin-La Crosse
    Faculty
    University Of Wisconsin-La Crosse Sep 2016 - Aug 2021
    La Crosse, Wi - Wisconsin, Us
    Teaching - academic research.
    View
  • Ipsos
    Global Chief Research Officer At Market Quest
    Ipsos Mar 2014 - Jun 2017
    Paris, Fr
    Areas of accomplishments and activity:(1) Led and leading the development and launch of several new products in the areas of social intelligence, brand measurement, U&A research, and market segmentation. (2) Annual training in the Ipsos marketing school. (3) Work with several Key clients.
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  • The Modellers Llc
    Managing Director Strategic Analytics & Svp Methodology
    The Modellers Llc Oct 2010 - Mar 2014
    Salt Lake City, Ut, Us
    -Head of Innovation and Methodology. My team is responsible for research design, strategic analytics and the development of innovative approaches to insights generation-Areas: marketing mix, customer analytics, driver modeling, forecasting
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  • Ge Healthcare
    Marketing Analytics And Data Strategy Leader
    Ge Healthcare Jun 2009 - Sep 2010
    Chicago, Us
    My team manages marketing analytics & data strategy to enable integrated insights across many data sources, and we drive forecasting excellence for new products, and existing products for the 5 P&Ls in GE Healthcare. We pursue marketing decision making excellence by creating marketing insights that are accessible, consumable and actionable.
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  • Microsoft
    Group Marketing Manager
    Microsoft Aug 2003 - May 2009
    Redmond, Washington, Us
    Group Manager: Building a Strategic Insights capability for the Strategic and Emerging Business team. Group Audience Marketing Manager: Defined and drove the optimal engagement of 30 M IT Professionals through optimizing across Digital Marketing vehicles (website, e newlettters, eLearning, online forums, etc. and off-line marketing vehicles (events, training, evangelism, etc.). My team manages audience intelligence (customer insights, research, analytics, segmentation, and marketing decision making) and marketing plans or initiatives for the IT Professionals (Infrastructure specialist, App/Lobs, etc.), Developers (Architects, Coders, Testers, etc.) and Designers.Group Research Manager: led a Predictive Intelligence initiative in the central marketing research group.
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  • Millward Brown Intelliquest
    Chief Research Officer
    Millward Brown Intelliquest Jan 2001 - Jul 2003
    London , Co
    Chief Research Officer/Sr. Vice President. Responsibilities managing a Marketing Sciences Team and driving client development.
    View
  • Knowledge Networks
    Vp And Managing Director
    Knowledge Networks 1999 - 2001
    Nuremberg, Bavaria, De
    Responsibilities driving new business and managing large custom research projects.
    View
  • Research International
    Sr. Vp
    Research International Oct 1997 - Nov 1999
    Gb
    Manager of the marketing sciences team.
    View

Marco V. Skills

Analytics Segmentation Marketing Research Customer Insight Market Research Strategy Quantitative Research Data Analysis Forecasting Customer Analysis Business Insights Competitive Analysis Marketing Analytics Management Market Analysis Conjoint Analysis Big Data Marketing Mix Modeling Consumer Behaviour Integrated Marketing Marketing Strategy Crm Marketing Thought Leadership Competitive Intelligence Advertising Research Advanced Analytics Return On Investment Market Intelligence Market Planning Insights Generation Insights Acceptance Change Management Brand Loyalty Focus Groups Business Strategy Predictive Analytics Product Development Discrete Conjoint Choice White Space Analysis Positioning Customer Relationship Management Consumer Behavior Interactive Decision Support Tools Survey Design Digital Marketing Analysis Market Basket Analysis Rfm Modeling

Marco V. Education Details

  • University Of Groningen
    University Of Groningen
    Marketing Analytics
  • University Of Groningen
    University Of Groningen
    Marketing
  • Leiden University
    Leiden University
    Psychology
  • Leiden University
    Leiden University
    Psychology

Frequently Asked Questions about Marco V.

What company does Marco V. work for?

Marco V. works for Kwantumlabs.ai

What is Marco V.'s role at the current company?

Marco V.'s current role is Founder & CEO of Kwantum, author From Data to Decision and the Business of Marketing Research.

What is Marco V.'s email address?

Marco V.'s email address is mv****@****msn.com

What is Marco V.'s direct phone number?

Marco V.'s direct phone number is +160851*****

What schools did Marco V. attend?

Marco V. attended University Of Groningen, University Of Groningen, Leiden University, Leiden University.

What are some of Marco V.'s interests?

Marco V. has interest in Crm Analytics, Marketing, Opera, Interested In Business Strategy, Pastel Painting, Barnes And Noble And Sage Publications, Biking, Available At Amazon, Statistical Analysis Of Marketing, Marketing Research.

What skills is Marco V. known for?

Marco V. has skills like Analytics, Segmentation, Marketing Research, Customer Insight, Market Research, Strategy, Quantitative Research, Data Analysis, Forecasting, Customer Analysis, Business Insights, Competitive Analysis.

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