Marc Johnson

Marc Johnson Email and Phone Number

CMO | COO | CoDM | Advisor | Accelerator | AI Investor | Brand Builder | Exec Wrangler @ Accrete AI
Marc Johnson's Location
New York City Metropolitan Area, United States, United States
Marc Johnson's Contact Details
About Marc Johnson

A veteran marketing and strategy executive, Marc Johnson ("MJ") has had repeated success building sustainable businesses spanning online advertising, social media, search, point-of-sale, location, consumer survey, programmatic media, SaaS Analytics, digital video, consumer games, and buyer intent. He applies a unique combination of conceptual thinking, operating experience, and interpersonal and communication skills.________________________________________________________________________________________"When we were in the early days of BuzzMetrics, no one really understood the power of social media or how it could be relevant for marketers. Marc stepped in to help us develop the narrative, positioning, and storytelling, which helped us to articulate the importance of this (then) new category and the value that BuzzMetrics could provide. That work sparked the entire social media intelligence category, which became a multi-billion dollar industry." - Jonathan Carson, Founder & CEO Buzzmetrics, Antenna."MJ is one of the most talented marketers and storytellers I know. His knack for explaining disruptive technologies in customer-centric and commercially compelling ways has been extremely helpful to Samaritan Partners” - Chris Maher, Founder& CEO, Samaritan Partners"I have known MJ personally and professionally for over 20 years and can attest to his intelligence, integrity, and impact. He built the Bombora brand—along with the go-to-market infrastructure to support it—into the widely acknowledged leader in the space it is." - Erik Matlick, Founder and Executive Chair, Bombora."MJ convinced me we did not need a CMO - way before it was trendy" - Chris Morgan, former CRO, Moat. President, Montauk Labs

Marc Johnson's Current Company Details
Accrete AI

Accrete Ai

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CMO | COO | CoDM | Advisor | Accelerator | AI Investor | Brand Builder | Exec Wrangler
Marc Johnson Work Experience Details
  • Accrete Ai
    Vp Of Marketing
    Accrete Ai Sep 2024 - Present
    New York, Ny, Us
  • Composure
    Advisor
    Composure May 2024 - Present
    Turning sound into medicine
  • Aldora.Io
    Advisor
    Aldora.Io Jul 2023 - Present
    Go-to-market and positioning for gaming strategy and analytics startup.
  • Yaya Miami
    Advisor
    Yaya Miami May 2024 - Sep 2024
    YAYA blends Mediterranean cuisine with Miami's vibrant boating culture with a private members club for boating enthusiasts and a coastal cuisine restaurant open to all.
  • Bombora
    Advisor
    Bombora Jul 2023 - Dec 2023
    New York, New York, Us
  • Bombora
    Chief Operating Officer
    Bombora Nov 2022 - Aug 2023
    New York, New York, Us
    Led organization in translating strategy to execution and measurement at the department, team, and individual levels. Managed executive team operations, including succession planning and C-suite recruitment.
  • Bombora
    Cmo & Gm
    Bombora Feb 2016 - Nov 2022
    New York, New York, Us
    Sustainably grew the business to $60M, industry leadership, robust (100+) partner and distribution ecosystem, and 90% employee engagement and satisfaction.Led go-to-market, positioning, and brand development, drove operational maturity, and integrated two acquisitions.Built and optimized a complete range of award-winning functions (Design, Comms, A/R, PR, Rev Ops, Product & Partner Marketing and Events).Built partnerships with Surfrider and Keep Tahoe Blue to reinforce the brand story around Sustainable Marketing.Launched PLG motion tied to +50% of closed won opps. Consistently achieved top 1/3rd SOV vs. 10X funded competitors, top placement in analyst reports, and positive marketing ROI.
  • Superdata Research, Inc.
    Board Advisor
    Superdata Research, Inc. Jan 2012 - Aug 2018
    Digital games economy research. Acquired by Nielsen
  • Moat
    Marketing Advisor
    Moat Oct 2015 - Jun 2017
    New York, New York , Us
    SaaS leader in measuring attention. Acquired by Oracle.
  • Placeiq
    Marketing Advisor
    Placeiq Sep 2015 - Jan 2016
    New York, New York, Us
    Pioneer in location based targeting and analytics. Acquired by Precisely
  • Resonate
    Chief Marketing Officer
    Resonate 2013 - 2015
    Reston, Va, Us
    Venture-backed consumer intelligence firm focused on human values and beliefs. Repositioned the business and brand to expand into new market segments. Established NYC presence and doubled revenue over 24 months.
  • Storyline Development
    Partner & Co-Founder
    Storyline Development 2005 - 2015
    Marketing & strategy advisor for Tapad (acquired by Telenor, then Experian) Google, Nielsen, Warner Music Group, Kantar, Worldwide Compensation (acquired by Oracle), Glanceguide (acquired by Nielsen).
  • Experian Marketing Sevices (Hitwise)
    Global Chief Marketing Officer
    Experian Marketing Sevices (Hitwise) Jan 2008 - Dec 2011
    Oversaw all marketing, research, PR, A/R, and product marketing for a $50M digital measurement firm, ultimately owning the $20M North America P&L. Managed team of 20+ on 3 continents through post-acquisition integration, global financial crisis, privacy investigations, and data source disruption.Increased marketing ROI by 34% and average selling price by 20% during the economic downturn by revamping positioning and marketing processes.Launched a global Agency program, creating the fastest-growing new market segment and $2M revenue stream.Developed market entry strategy, launching into 5 countries at 25% of previous market launch costs.Raised $8M in internal investment capital and was named to Experian Global CEO Leadership program.
  • Circana (Fka Npd)
    Vice President, Marketing & Product Development, Corporate Officer
    Circana (Fka Npd) 2003 - 2005
    Instituted vital product development and marketing processes to improve product market viability, achieving +15% revenue growth for a $40M consumer technology information division.
  • Nielsen Buzzmetrics
    Executive Vice President
    Nielsen Buzzmetrics Jan 2002 - Dec 2003
    Us
    Market creation of social media generated insightsStrategic advisor to founders, culminating in acquisition by Nielsen.
  • Jupiter Media Metrix
    Senior Vice President, Strategic Marketing
    Jupiter Media Metrix 2000 - 2001
    Us
  • Jupiter Media Metrix
    Vp, Group Research Director, Marketing, Media And Entertainment
    Jupiter Media Metrix 1996 - 2000
    Us
    Part of management team that grew business from less than $1M in revenues to $95M, profitability, a successful public offering and a presence in 9 countries
  • Ziff Davis
    Sales
    Ziff Davis 1993 - 1995

Marc Johnson Skills

Online Advertising Marketing Strategy Product Marketing Start Ups Market Research E Commerce Marketing Digital Media Strategy Analytics Digital Marketing Online Marketing Social Media Marketing Research Strategic Partnerships Product Management Mobile Marketing Lead Generation Advertising Product Development Content Strategy Marketing Communications New Media Sales Team Leadership Cross Functional Team Leadership Global Marketing Team Building Organizational Development Selling Segmentation Awesomeness Audience Measurement International Marketing Global Management Global Strategy Sales Process Web Video General Awesomeness Nunchuku Skills Online Video

Marc Johnson Education Details

  • University Of New Hampshire
    University Of New Hampshire
    Communications

Frequently Asked Questions about Marc Johnson

What company does Marc Johnson work for?

Marc Johnson works for Accrete Ai

What is Marc Johnson's role at the current company?

Marc Johnson's current role is CMO | COO | CoDM | Advisor | Accelerator | AI Investor | Brand Builder | Exec Wrangler.

What is Marc Johnson's email address?

Marc Johnson's email address is ma****@****hoo.com

What is Marc Johnson's direct phone number?

Marc Johnson's direct phone number is +172042*****

What schools did Marc Johnson attend?

Marc Johnson attended University Of New Hampshire.

What skills is Marc Johnson known for?

Marc Johnson has skills like Online Advertising, Marketing Strategy, Product Marketing, Start Ups, Market Research, E Commerce, Marketing, Digital Media, Strategy, Analytics, Digital Marketing, Online Marketing.

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