-Hands-On Planning and execution of programmatic display campaigns through multiple DSPs.-Direct management of service vendors to ensure campaigns' goals are achieved.-QA and implementation of DCM tags utilized for Display efforts.-Reporting by utilizing C3’s multi-touch attribution.-Client billing executed via MediaOcean Prisma.

I support the digital ad operations business with expertise on multiple DSPs and compliance to established policies and procedures including accuracy in campaign building and reporting. I take pride in proactive client communications and positive attitude to exceed customer expectations.Audience Partners was acquired by Altice USA, announced March 02, 2017. In March 2018, a4 Media was branded.- manage 500+ data-driven advertising campaigns for major MVPD , political , and advocacy clients- optimize and maintain campaigns through several different DSPs including but not limited to Appnexus, Brightroll, Turn, and FlightDeck®- provide reporting, analysis and feedback to clients regularly

Audience Partners is a data-driven targeted digital advertising company. As an associate digital strategist, I maintained over 25 targeted digital marketing accounts for clients in telecommunications, advocacy, political, non-profit, commercial, and healthcare. This position demanded regular management and optimization within multiple avenues of digital marketing such as targeted display, pre-roll video, mobile banner, mobile pre-roll, search/SEM, Facebook/FBX, DDM, Twitter, LinkedIn, and YouTube. My responsibilities included:- coordinate with clients and channel partners on market strategy.- advise on implementation and full execution of the marketing mix -dynamically optimize campaigns in an effort to improve overall performance based on the campaigns’ goals and KPIs- provide reporting and analysis of the digital campaign at hand routinely

While Co-oping at Drexel University Recreation Center, I scheduled and staffed events such as New Student Orientation Week, Coach Bruiser’s Basketball Camp, From Exodus to Excellence summer camp, and several small fundraisers. These events were negotiated to be held either the main facility, the armory, the soccer field house, and the boathouse. I would secure event areas as well as curate and deliver invitations and reminders for each event.

At Continuum Care Group, I developed branded programs for Philadelphia SPCA, hospices, and hospitals. I evaluated demographics, prices, distribution channels, and marketing outlets for our clients' services with a variety of tools including Google Analytics. I would gather relevant data and formulate recommendations to present to clients about how to improve their services and programs.

Maintained relationships with clients by providing support, information, and guidanceTracked in-house inventory with ExcelSustained quality service by establishing and enforcing organization standards

At Premium Advertising, I had the unique opportunity to develop professional sales presentations for Face-to-Face interactions. I would deliver over 60 pitches daily to clients in the Greater Philadelphia Area to increase product awareness for Power Home Remodeling Group.

At Scully's Cafe, I learned how to establish strong, lasting relationships with customers that would lead to increased retention percentage. I processed over 50 orders daily ranging from $10 to $300. In down time, I would travel the 3 blocks to the Ocean City Boardwalk with promotional Scully's Cafe specials and offers