Marcus Chiu Email & Phone Number

Hong Kong, Hong Kong Sar

- Responsible fro 150+ owned stores across Greater China, Asia Pacific (10 countries) plus US and managing cross-functional team of 17 in 4 locations - In charge of 8 new stores opening in 2023, across 5 cities and countries - Implemented dynamic visual merchandising strategy to increase products turnover, though strategic placement and inventory rotation, leading to reduction in stock levels while increasing sales - Base on brand aesthetic, create innovative display, merchandising, and stylizing techniques for windows and interior - Established and reviewed VM ambassadors and rotation programe across all countries - Collaborated with e-commerce team to create cohesive brand experience across all channels, leading 115% increase in online sales and stronger brand presence in market - Built collaborative cross functional partnerships with design, marketing, merchandising and store operations

Hong Kong, Hong Kong Sar

- Responsible for 150+ stores across 11 countries and supervised cross-functional team of up to 20 in 5 locations -Oversaw mapping, planning and communication for in-store display/ merchandising and window execution to ensure that each brand's environment represents brand relevance and visual directive - Working closely with Chief Creative Officer and local visual merchandising teams, lead, manage, and execute global visual merchandising strategy - Coached and developed visual merchandisers to ensure high quality visual merchandising - Developed key relationships with area managers, head of retail and key head office functions to ensure communication is effective between all functions and VM - Led a team of 20 visual merchandisers, devising a comprehensive training & VM ambassador program that enhanced team VM techniques, brand standard, and directly contributed to an improvement in customer satisfaction ratings regarding in-store experience

Hong Kong, Hong Kong Sar

- In-charged new store project in Chengdu, covering 85,000 sq/ft - Elevated brand identity by rolling out top 50 store program that included fixturing, propping, and specific window direction - Established brand consistency by creating floorset documents specific to various store designs

Hong Kong, Hong Kong Sar

- Built a world-class visual team from beginning 4 to 10 and reported directly to General Manager - Responsible for 11 stores and managed 10 team members- Opened 2 stores, 3 stores expansion, 2 Pop-up stores and different events and exhibitions - Participated and supported store opening in Taiwan, Bangkok and Singapore - Work directly with HQ creative team on Salon Prive' project in Mandarin Oriental Hotel and Peninsula Hotel - Developed, maintained deepened strategic partnerships with HQ, vendors and filed leadership- Reinforced brand standards and visual merchandising consistency in all stores - Established VM ambassadors and in-store VM programme - Launched training program including Visual workshops for field organisation and roll-out of visual standards manual - Managed $2M+ VM buy for window display