Building professional web applications and websites. Project builds have included Internal Company Applications, E-commerce solutions, API integrations, AI implementation, and Automation solutions.

Created marketing ecosystem and go-to-market strategy for new product in the fintech space. Responsibilities include measuring and website traffic, app downloads, and account signups to ultimately increase quality of leads and propel them into the next stage of becoming a customer. Using multiple website and app engagement tools to increase customer participation. Creating ongoing co-marketing campaigns with various online brokerages to launch product to their customers and working together to create educational materials, webinars, marketing collaterals, and tradeshow coordination for both our company and the partnering brokerages. Managing marketing programs with outside vendors. Reporting pertinent data to marketing stakeholders and recommending plans of action based on findings to other departments within the company.

Responsible for planning, directing, and coordinating comprehensive programs; accountable for preparing and tracking the overall marketing plan and budget. Additional duties include scheduling and planning projects, estimating costs, and managing projects to completion. Other aspects include providing pre- and post-sale marketing support to distributors, OEM’s, and resellers in the CAD/CAM manufacturing industry.

Managed e-commerce website and optimized pages for search engines and sales conversion. Managed social media and content distribution. Integrated lead generation from website to sales team to increase conversion for wholesale orders. Responsible for increasing monthly website revenue.

Acquired, retained and deepened relationships with customers by discovering financial needs through effective rapport building. Provided financial product and service recommendations to customers.

Managed the process of buying or selling a home for clients by coordinating with Title Companies, Appraisers, Inspectors, and Loan Officers to ensure the process went smoothly and that all deadlines were met to close the sale of the home. Created website and marketing strategies to keep steady circulation of new clients and prospects.

Maintained proficiency in all areas of sales and customer service for retail and B2B sales. Ensured proper branding and merchandising throughout store. Trained employees in company sales process.