Marcus Gonzalez Email & Phone Number

New York, Ny, Us

New York, Ny, Us

Owned design of key feature functionality of a new mortgage point of sale (POS) system for Chase employees.Created & iterated upon user flows, wireframes & prototypes utilizing Chase's MDS design system.Facilitated conversations & product decisions to think from an end-to-end design perspective, owned the creation of a series of workshops to create the information architecture and navigation for the new POS.Proposed new research opportunities & helped with study design & discussion guides.Analyzed & synthesized research insights to inform design decisions.Driver of internal UX process improvements for our team: proposed & currently lead retrospectives for our team each sprint, increased awareness of each other's work and capacity through the creation of asynchronous stand-up chat, proposed & currently manage team kanban board to facilitate tracking & documentation of the work each teammate is doingProcess improvements have directly decreased the number of issues & blockers that surfaced each sprint in our retrospectives by 64% over the course of a 6 month periodHelped influence change in perspective of DCE as a delivery resource to a strategic partner with our product area owners.Led designed, & facilitated a series of workshops to create & iterate upon a current state journey map for Home Lending Advisors (HLA), vision storyboard, and creation of a new product backlog which helped break down silos between our quad and create empathy for our HLAs and Lending Managers(LM).Helped bring in new early discovery work to the DCE Home Lending team with our product area partners, which has resulted in prioritization by the product team for the creation of personas for HLAs and a future state service blueprint.

Vienna, Virginia, Us

Contracted for Verizon to work on updating legacy applications to their Canvas design system.Led process improvement initiatives at Radiant to increase the efficiency of their UX operations, improve designer onboarding, and standardize UX deliverables and design documentation.Added to and maintained design components in Verizon's Canvas design systemConducted user interviews and workshops with Verizon legacy application users to identify their pain points.Delivered user flows and pixel-perfect mockups to developers and worked closely to ensure the correct implementation of designs.Contributions led to winning new UX work from Verizon to update the user experience of radio frequency engineers.

Dallas Fort Worth Metroplex , Tx, Us

Completed extensive market research on the e-commerce industry and competing companies. Developed user experience insights by creating, conducting, and analyzing interviews, surveys, and user observations to enhance business planning. Crafted essential information architecture and user flows for initial website deployment. Developed Cindanz brand style, standards and component library. Created wireframes and high-fidelity prototypes for interaction design; validated through A/B testing. Delivered pixel-perfect mockups to developers and then supervised their work to ensure correct design implementation. Determined initial business strategies for entering the e-commerce industry by managing project scope, identifying, defining, and communicating risks and change requests to maximize potential for success. Hired cross functional team of web developers, UX and visual designers, social media marketers, and data analysts.Leveraged AGILE methodologies to manage project team, including individual project task assignment, regular meeting to monitor progress, and ensuring adherence to project timelines.

Richardson, Texas, Us

Designed and prototyped interactive display to represent the ArtSciLab of University of Texas at Dallas. lead a three-person team comprising of two product designers and software developers. Researched and identified technologies and other elements essential to project including display, sensor technologies, and public interactive art installations. The results defined MVP functionality. Interviewed ArtSciLab members to understand what the lab represents and define what project must be accomplished. Conducted multiple usability tests of low-fidelity prototypes on ATEC student body; used results to define subsequent design iterations. Created design, engineering, and code documents to facilitate future development by ArtSciLab members. The finished MVP product can be used as a window display or transported to conventions that ArtSciLab members attend.

Richardson, Texas, Us

Contributing member of 10-person team comprising two UX designers and eight software developers.Conducted user research on UTD academic advisors and students for degree planning software. Used interviews and heuristic analysis to identify common pain points around UTD’s existing degree planning software and competing platforms at other universities. Designed and validated workflows and interfaces through iterations and usability testing with current UTD students. Created foundational brand style standards for DegreeChamp. Delivered pixel-perfect mockups to developers and supervised their work to ensure correct design implementation.