- Franchise owner, two offices

- Coaching and developing individuals- Safeguarding long-term competitiveness of marketing team- Creating and managing the overall corporate communication to all stakeholders in all relevant channels, meaning to end customers, Key accounts and retail partners, internally, etc. - Managing a team of five - Part of management group - Strategic and tactical planning and execution - Product management, includes product specialist managing everything from product launches and E-learning to development and safe guarding of internal skills throughout organization - Part of global senior-level development group- Business development part of daily work, ranges from building long-term business plans to targeting a new segment in a relevant way

- Marketing manager for Sweden and Denmark While at the same time taking on the role as key account manager for Festool Sweden: - Lead in creation of five year business plan leading to the role of key account manager- Creation of strategic key account growth plan with significant growth- Contract negotiation with key accounts, approximately 50% of company turnover- Recruiting additional partners, roll-out of introduction plans, product training, assortments, etc. - Creation of KAM processes within marketing department, meaning hiring of new staff and pinpointing capacity, product launch planning, creating place holders for key account media channels, etc.