Marcus Roth Email & Phone Number

Boston, Massachusetts, United States

-Manages Agency Wide Email Marketing and Automation Initiatives -Architected State of the Art Data Integration and Data Visualization through Google Data Studio, Agency Wide, known as "The Eye"-Leads and Educates Internal Staff on Digital Marketing and Copy Writing Best Practices-Architected The Emersion Digital Leads Program leading to a new, scalable revenue stream for Lone Beacon

Portsmouth, New Hampshire, United States

-Managed the Google Data Studio and Google Analytics reporting for Google Cloud Partner accounts-Provided strategic insights and reports on Google Partner campaign performance to account management team-Implemented and maintained Google Tag Manager, Google Optimize and Google Analytics for campaign microsites-Managed all client CRM operations

Newton, Mass

-Achieved an average open rate of 29% across hundreds of automated email campaigns within B2B and B2C funnels-Managed all B2B client advertisement across Facebook Ads, Twitter Ads and on-site banners-Grew the "AI in Business" podcast to two million downloads as its producer by secured exclusive interview guests from marquee AI companies such as Facebook, NVIDIA, Microsoft, and more-Developed and implemented a new monthly revenue stream by bringing to market and launching Emerj Plus, now the flagship product of Emerj AI Research-Improved website user experience and launched Emerj Plus through direct management of development team-Collaboratively lead and managed the graphic design team for marketing collateral and content-Strategic contributor to all of Emerj's flagship Artificial Intelligence research reports including an in-person presentation at United Nations Headquarters on Deep Fake technology

Cambridge, Mass

Science of Skill was acquired in 2016 by 365 Holdings-Authored 100+ high-converting sales pages and other digital assets on Wordpress-Increased average cart order value and customer lifetime value by creating and improving automated digital sales funnels and content-based email marketing campaigns (using UTM codes)-Designed, optimized, and A/B tested landing pages to improve interaction rates and user experience.-Slashed negative customer support reviews by 80% by developing and implementing a support outsourcing initiative-Boosted total company revenue by 5% through the creation and optimization of an eCommerce store-Increased revenues through full scale digital launches of 10+ ecommerce products and conducted product research through customer review analysis