I am a Lead Data Analyst and Analytics Engineer with over 13 years of experience in diverse industries, including media streaming services, healthcare insurance, and banking. I have a strong technical background in SQL, Python, Databricks, Airflow for ETL automation, Snowflake, Looker, and Tableau which has enabled me to excel in automating ETL pipelines, data analysis, automated reporting, and statistical measurement.Currently, I am focused on marketing analytics and messaging strategy for Disney+, Star+ and ESPN+ streaming services. My expertise in data-driven decision-making has allowed me to identify messaging performance KPIs, develop automated datasets and pipelines for effective segmentation and targeting, and unify reporting across platforms. This has resulted in a comprehensive, holistic view of messaging activity and performance, ultimately driving user engagement and retention.In addition to my technical skills, I possess a wealth of product management experience, which has empowered me to wear many hats throughout my data career. This unique combination of technical and managerial expertise has equipped me with the ability to bridge the gap between data and business, delivering actionable insights that drive growth and success.I am passionate about leveraging data to inform decision-making and foster innovation, and I am always eager to tackle new challenges and explore opportunities for growth within the ever-evolving world of data analytics.
Listed skills include Sql, Process Improvement, Systems Analysis, Data Analysis, and 36 others.