Marcus Strömberg Email & Phone Number

Malmö, Se

Malmö, Se

Malmo, Skåne County, Sweden

At Sony Network Communications Europe (SNCE), I manage cross-functional teams to create business opportunities that leverage Sony's unique strengths and research project in technology, such as AI, Blockchain, AR/VR, and Cloud Computing. By complementing Sony's longstanding legacy of innovation with my own unique start-up expertise, we turn these technologies into market-ready products through agile development of MVPs. My role focuses on identifying promising innovation opportunities… Show more At Sony Network Communications Europe (SNCE), I manage cross-functional teams to create business opportunities that leverage Sony's unique strengths and research project in technology, such as AI, Blockchain, AR/VR, and Cloud Computing. By complementing Sony's longstanding legacy of innovation with my own unique start-up expertise, we turn these technologies into market-ready products through agile development of MVPs. My role focuses on identifying promising innovation opportunities that align with Sony’s vision: "Using our unlimited passion for technology, content, and services to deliver groundbreaking new excitement and entertainment, as only Sony can." After identifying innovation opportunities, I work with the teams to shape these concepts into MVPs that address market gaps. Then, we work to position them for commercial success. Some of the projects:Sustainability SaaS Platform: We are developing a way to automate the collection of sustainability data. This project is currently in the early prototype phase, and we are actively seeking feedback and early adopters to refine product-market fit. Feel free to reach out if you are interested in learning more.AI Music Solutions: We are developing advanced tools to make music creation more accessible, while preserving the core creative experience that is at the heart of it.*Full client confidentiality is typically a core feature of my consulting services. However, sharing this work with my network supports the external market validation needed for the projects I manage. Show less

Malmö, Skåne, Sverige

In the bustling world of Life Sciences, I roll up my sleeves to help companies face their big challenges and pivot them into exciting growth stories. As a Business Transformation Architect, here's my approach:Moonshot Identification Sessions: Every successful mission starts with understanding the terrain. I begin with an in-depth one-on-one chat with you, the business leader. Together, we uncover your company's real challenges and sketch out a clear path to navigate them - I offer to… Show more In the bustling world of Life Sciences, I roll up my sleeves to help companies face their big challenges and pivot them into exciting growth stories. As a Business Transformation Architect, here's my approach:Moonshot Identification Sessions: Every successful mission starts with understanding the terrain. I begin with an in-depth one-on-one chat with you, the business leader. Together, we uncover your company's real challenges and sketch out a clear path to navigate them - I offer to take on your biggest challenges, perhaps even considered "impossible".Genomics-Centric: My services aren't generic but fine-tuned for the genomics industry. With a finger on the industry's pulse, I ensure you're not just in the game but leading the play.Commando Team Formation & Training: This is where the magic happens. I handpick a cross-functional team within your organization, turning them into a high-performing "Commando" unit. Their mission? To drive innovation, pilot and execute transformative strategies, and push the boundaries. We don't just stop at success; we measure it. Once we've got the winning formula, I guide this unit to cascade their successes within your company, ensuring the wider company effectively reaps the benefits and scales. I develop effective frameworks and training programs for the company based on the results of the "Commando" unit.Measuring ROI: My philosophy is simple: tangible results. I place a premium on ensuring that every euro you invest leads to visible and measurable growth, bringing genuine value back to you.Board-Level Insights: I merge fresh industry insights with boardroom strategies. The goal is not just to keep you updated but ahead, ensuring your company remains a frontrunner in the genomics market.Change is inevitable, but how you maneuver it defines your journey. Let's chart a course that doesn't just adapt to the change but thrives on it and creates change by disrupting.Let's break the market rules and set new ones. Show less

Malmö, Skåne, Sverige

Drawing from my invaluable experience at SOPHiA GENETICS, I started my second entrepreneurial venture, establishing a one-man consulting firm as a Sales Strategy & Management Consultant in Life Science, with a focus on Genomics and Precision Medicine markets. By closing clients in Sweden, the UK, the US, Germany, Switzerland, and Belgium, I showcased my prowess in consultative selling.During this venture, I refined and established my personal consulting style that resonated with me. I… Show more Drawing from my invaluable experience at SOPHiA GENETICS, I started my second entrepreneurial venture, establishing a one-man consulting firm as a Sales Strategy & Management Consultant in Life Science, with a focus on Genomics and Precision Medicine markets. By closing clients in Sweden, the UK, the US, Germany, Switzerland, and Belgium, I showcased my prowess in consultative selling.During this venture, I refined and established my personal consulting style that resonated with me. I evolved into a coach and mentor for CEOs and the C-Suite, an educator and trainer for their teams, imparting my know-how of consultative selling of complex solutions within the Life Science and Genomics sectors. My consulting style blended management consulting, sales training, and strategy development, zeroing in on a focus on outcome and value generation to assess the ROI of my services.My impact has been significant, helping my clients bolster the efficiency of steps in their sales processes by ~1000% proof of the efficiency of my consulting style. My most pivotal lesson, however, is that sales success often remains elusive due to leadership gaps and subpar corporate strategy - a focus on input instead of value-generating output.Lessons Learned:Embrace Your Style: Cultivate a unique consulting approach that mirrors your personality and skills.Mentorship Matters: Be a go-to resource for clients, navigating challenges and rejoicing in their triumphs.Value-Driven Approach: Concentrate on KPIs that demonstrate the tangible impact of your services.The Importance of Strategy: Acknowledge the crucial role of leadership and corporate strategy in driving sales success.With these lessons at heart, my journey as a Sales Strategy & Management Consultant has been both illuminating and fulfilling. I'm grateful for the chance to make a significant impact on the Life Science industry and eager to keep sharing my passion and knowledge with clients as I continue to grow professionally. Show less

Malmö, Sverige

Brimming with enthusiasm, I dove into the exhilarating realm of SOPHiA GENETICS, a Swiss Healthtech Software as a Service Startup in Genomics and AI. As Sales & Business Development Manager for the Nordics and Baltics, I tackled the exhilarating task of nurturing a nascent and to-be-flourishing market. Together with a brilliant team, we became the 30th smartest company by MIT Technology Review and joined Europe's largest unicorns when going public.At SOPHiA, I honed my… Show more Brimming with enthusiasm, I dove into the exhilarating realm of SOPHiA GENETICS, a Swiss Healthtech Software as a Service Startup in Genomics and AI. As Sales & Business Development Manager for the Nordics and Baltics, I tackled the exhilarating task of nurturing a nascent and to-be-flourishing market. Together with a brilliant team, we became the 30th smartest company by MIT Technology Review and joined Europe's largest unicorns when going public.At SOPHiA, I honed my consultative/complex selling and strategic account planning skills, building a loyal customer base, onboarding distributors, and expanding strategic accounts. Embodying the startup spirit, I treated my territory like my own entrepreneurial venture, collaborating with industry connections and building relationships with national initiatives like Genomic Medicine Sweden and the Danish National Genome Center.Looking back at my three-year tenure at SOPHiA GENETICS, I'm filled with awe and gratitude for the countless memorable moments and invaluable lessons learned:Consultative/Complex Selling Pro: Mastered tailored client guidance, navigating the genomics and AI landscape.Strategic Account: Built lasting relationships, adeptly managing and scaling strategic accounts in a competitive market.Industry Connector: Cultivated enduring bonds with healthcare professionals, researchers, and institutions across the region.Tech Enthusiast: Immersed in cutting-edge genomics and AI, witnessing the rapid evolution of precision medicine.Startup-to-Unicorn Adventurer: Flourished in a dynamic startup-turned-unicorn environment, evolving with the company's transformation.My journey with SOPHiA GENETICS was like a rollercoaster, packing ten years of experience into three thrilling years. As I embarked on the next chapter of my career, I brought with me cherished memories, skills, and an unwavering passion for making a difference in the world of Precision Medicine. Show less

Malmö, Sverige

In a caffeine-fueled, adrenaline-pumping leap of faith, I dove headfirst into the entrepreneurial deep end, launching my own Brand & Marketing Strategy consulting firm for Life Science startups and companies. Armed with nothing but passion and self-taught skills in design, marketing, and branding, I became a one-man army, charging forward to hopefully have an impact in the Life Science industry.As if managing my business wasn't enough, I juggled the less fun task of penning my Master's… Show more In a caffeine-fueled, adrenaline-pumping leap of faith, I dove headfirst into the entrepreneurial deep end, launching my own Brand & Marketing Strategy consulting firm for Life Science startups and companies. Armed with nothing but passion and self-taught skills in design, marketing, and branding, I became a one-man army, charging forward to hopefully have an impact in the Life Science industry.As if managing my business wasn't enough, I juggled the less fun task of penning my Master's thesis. With no formal degree or track record as my safety net, selling intangible consulting services felt like scaling Everest in flip-flops. But I soldiered on, eventually generating 500,000 SEK in the first year after becoming an LLC.Lady Luck smiled at me when I had the chance to work with Pelle Rosell, the creative wizard behind Qlik's brand. His mentorship helped me unravel the secrets of Brand Strategy and granted me a treasure trove of insights, and some interesting ideas on Guerilla marketing.Those two whirlwind years transformed me, sharpening my skills and shaping my destiny as a consultant and entrepreneur. I learned to be resilient, and adaptable and discovered my passion for coaching.Lessons learned:Self-Reliance: I tackled everything from sales to financials.Tenacity: Discovering the secrets of consultative selling through failure.Time Management: Mastered the art of juggling business and thesis writing - how valuable this is I don't know.Networking: Learned how to network and cultivate customer relationships.Business Acumen: Unlocked the entrepreneurial sixth sense for strategy and decision-making.However, as fate would have it, a to-interesting-to-be-true opportunity to polish my sales skills at a Swiss AI Genomics startup appeared. I bid adieu to one chapter of my life and leaped into the next, armed with wisdom, experience, and a sprinkle of Pelle Rosell's branding magic, ready to conquer the Life Science world! Show less

Malmö, Sverige

As a dedicated Laboratory Assistant at Skåne University Hospital's Department of Clinical Sciences, I played an integral role in maintaining and organizing a vital Biobank. My role was a harmonious fusion of practical laboratory work, administration, and organization, all while keeping a watchful eye on the laboratory equipment. This multifaceted experience fueled my passion for Life Sciences, shaping me into a versatile professional who appreciates the value of precision and attention to… Show more As a dedicated Laboratory Assistant at Skåne University Hospital's Department of Clinical Sciences, I played an integral role in maintaining and organizing a vital Biobank. My role was a harmonious fusion of practical laboratory work, administration, and organization, all while keeping a watchful eye on the laboratory equipment. This multifaceted experience fueled my passion for Life Sciences, shaping me into a versatile professional who appreciates the value of precision and attention to detail. Show less

Embracing the dynamic world of fashion retail, I delved into my part-time role at Hollister Co. with an unwavering focus on delivering exceptional customer experiences. As a Retail Sales Associate, I honed my interpersonal and communication skills, becoming an expert in understanding customer needs and translating them into curated fashion solutions that resonated with individual styles.

As a Retail Sales Associate at ICA, I became a friendly, familiar face in the community, helping customers navigate their daily shopping needs. My role provided me with valuable insights into the importance of customer service, inventory management, and multitasking. During my time at ICA, I cultivated a keen sense of responsibility and attentiveness that would later prove essential in my professional development in Sales.

My first foray into the workforce began at the age of 17 as a seasonal Production Personnel at Formidabel AB, where I was introduced to the fascinating world of Food & Spice Production. Immersing myself in this sensory-rich environment, I gained a wealth of practical knowledge and experience that would later contribute to my career in Life Sciences. This formative experience cultivated my work ethic, adaptability, and understanding of the complexities of something as seemingly simple as food… Show more My first foray into the workforce began at the age of 17 as a seasonal Production Personnel at Formidabel AB, where I was introduced to the fascinating world of Food & Spice Production. Immersing myself in this sensory-rich environment, I gained a wealth of practical knowledge and experience that would later contribute to my career in Life Sciences. This formative experience cultivated my work ethic, adaptability, and understanding of the complexities of something as seemingly simple as food production. Show less

Full-Time Mba, Entrepreneurship/Entrepreneurial Studies

Master Of Science (Msc) In Engineering Biotechnology, Specializing In Molecular Biotechnology