Marcus Aiu Email & Phone Number

Palo Alto, Ca, Us

Menlo Park, Ca, Us

Menlo Park, Ca, Us

• Lead the product team responsible for developing integrated financial services such as bill pay and account-to-account transfers that can power future growth for the company and allow our customers to not only track their finances but also execute and implement their financial goals.•Considered a member of the extended leadership team. Responsible to report on IFS projects to senior leadership and the Board of Directors. • Manage a team of 3 senior product managers and work with an India-based development team.• Responsible for negotiating and managing partnerships and approving invoices totaling over $1M.

Menlo Park, Ca, Us

• Key projects include transitioning Quicken Mac from the Intuit Mint backend to a new Quicken Cloud infrastructure in support of web and mobile companion apps, moved customers from a product purchased at retail to a subscription product, dropped support for 2 OS versions with no impact to subscriptions or revenue, and helped Quicken transition to a new bill pay service provider moving from FIS to BillGO. Led early discussions with bill pay vendors, investigated different vendor technologies, evaluated offers and revenue impact, and was the point person between business development and our engineering teams.• Run-the-business work includes communicating to the leadership team regarding the product road map and key product metrics including new user retention, active use and NPS. Wrote release notes and forum posts, engaged with customers, answered questions and gathered information on issues encountered after every release. Met with the Care team bi-weekly to better understand issues and communicated upcoming product changes. Reviewed all Quicken Mac product marketing content for retail boxes, website pages, and monthly newsletters. Wrote all beta overviews, tasks, surveys and worked with beta customers to uncover issues. Worked with Dev and QA teams on triaging all bugs, prioritizing and scheduling work. Directed the development of all design specs focused on feature visual and interaction design and prioritized based on customer surveys, interviews and forum discussions. • Shipped 37 major releases of Quicken Mac over the course of 5+ years. Completely turned customer sentiment around. Quicken Mac’s NPS grew 84 points from -48 to +36 and active user grew 31% during my tenure.

Redwood City, California, Us

• Focused on stabilizing the product after a huge code re-design and architecture release.• Delivered cross-product initiatives including WorkChat, Evernote’s internal messaging system, and commerce-focused tier selection upsells.• Worked with team to grow and test product features and initiatives via a/b testing on top of our homegrown native Mac experiment infrastructure.• Engaged customers on forums and social platforms such as Twitter to improve product perception with customers.

Mountain View, California, Us

Product Manager for the #1 free and paid apps in the Mac App Store Finance category: Mint QuickView and Quicken Mac 2015. Quicken Mac 2015• Revived a product that was was left for dead and set it on a course to rebuild the brand, win back customers and bring the product inline with Windows and earlier versions. Apple awarded the product an Editors Choice award on 8/22. Sales quadrupled.• Focused on customer outreach via social channels and provided open and transparent product direction to bring customers into the development process and help them better understand our product decisions.• #1 Paid Finance App in the Mac App Store.• Shipped the top requested and strategic features: Investments and Mobile.• Worked with management to implement a continuous update plan where we would ship feature updates throughout the entire year once we changed to pro-rata accounting. Also proposed adding voting to our feature matrix page to channel customers into a positive dialog and engagement with the team which proved to be a highlight of PR and other communication.Mint QuickView• Responsible for creating Mint QuickView from scratch and used lean start-up methods to release, iterate and release again. We shipped the product to customers in a short 6 months. Mint QuickView is a companion app to the award-winning personal finance site mint.com and was awarded Apple’s Mac App Store Editors Choice Award on 7/12 and named one of the best apps of 2012 by Apple.Quicken Mobile for iOS and Android Phone and Tablet• Released 3 versions - 2013, 2014 and 2015. For 2013, worked under an incredibly aggressive deadline to transform the Mint mobile apps into Quicken mobile. Worked to rebrand the app but to also methodically step through the fundamental and complex differences between the Mint and Quicken data models to define how the data would be transformed.

Redmond, Washington, Us

• Responsible for Mac PowerPoint 2011 and 2008. Part of the leadership team that shipped both products. Overall responsible for feature set, product design, and schedule. Lead a team of 3 program managers that delivered the design of all the features. Directly responsible for PPT Mac Ribbon and Presenter View in 2011 and almost all features in 2008 including Elements Gallery and Themes.• Managed the schedule for Mac PowerPoint for the past 6 years including the 2 major releases but also all service packs, sustaining engineering releases, Microsoft monthly security patches and quick fix engineering updates.• Responsible for relationship with Win PowerPoint team, OfficeArt team, Core engineering teams and user experience.• Top spokesperson for Mac PowerPoint representing the team with Microsoft executives, reporters, analysts, MVPs and top customers.• Also managed the program management of Mac Remote Desktop Client v2.0 built in China and shipped in 2007.• Developed the plan and set the groundwork for developing PowerPoint for iPad.• Founding member of the Program Manager community at the Microsoft Silicon Valley Campus and co-chaired the employee committee focused on improving work/life balance and rewards and recognition.

Redmond, Washington, Us

• Program managed a new technology we developed for delivering search results to the set-top called Reach. I was also responsible for the client Search UI to help customers find the show they wanted to watch or record.• For Foundation Edition (FE) 1.7, which is the software Comcast deployed in Washington state, I was the program manager responsible for server installation, upgrade and migration, monitoring (WMI, PerfMon, SNMP), stability and performance.• Project Lead for the FE 1.5 Server release. Worked with a small team to reduce the number of servers required for our solution from 8 to 4 and improved stability and performance. This is the product that Comcast tested and trialed before they signed the multi-million dollar deal with Microsoft.• On FE 1.0, I was the lead PM responsible for the user interface on the Motorola cable set-top box embedded system which was the main way TV viewers interacted with their cable box. I managed 3 individuals. I specifically worked on the server and client start menu feature and defined the APIs (tv.net) that developers used to write TV apps.

Redmond, Washington, Us

• Worked in the UltimateTV Applications group. My team was responsible for user interface. Wrote specs for Guide, My Shows, Find and Parental Control features for a future DirecTV set-top box. A number of these were used as the basis for Microsoft’s Windows XP Media Center Edition.• Filed 2 patents. One for “Systems and Methods to Regulate Use of Consumer Devices and Services” and the other for the “Keep Until Watched” DVR feature.

Redmond, Washington, Us

• Responsible for Windows Media Player on WebTV Client 2.6. Responsible for sustaining engineering on the Echostar DISHPlayer, Our team stabilized the product that had a number of bugs and poor newsgroup coverage into one that eventually sold 200,000 units.

Redmond, Washington, Us

• Developed and organized the first PowerPoint Developer Day to discuss PowerPoint programmability issues with customers and fed that information back to our development team. Conducted market research and competitive analysis focused on the emerging web conferencing / presentation broadcasting space. Performed extensive customer interviews and visits to predict market trends. Oversaw market research, competitive analysis and customer visits for PowerPoint HTML/Intranet and diagramming functionality which informed the diagramming feature in PPT.

Us

• Managed a team of 8 including graphic artists, HTML developers and a usability specialist that developed all print, web, and electronic design for PointCast including banner ads, jump pages, brochures, and SmartScreens. My team was also responsible for the user experience for the PointCast client.• Directed the production of all PointCast websites including the main corporate site, ViewPoints – The PointCast user community site, EntryPoint – the PointCast information portal and The PointCast Company Store – which sold PointCast branded merchandise.• Product manager for the Macintosh PointCast client. Initiated a deal with Apple that resulted in the PointCast Macintosh client being bundled with System 8. Demo’d Mac PointCast at MacWorld in a Guy Kawasaki keynote presentation.

Redmond, Washington, Us

• Product Planning lead for MS PowerPoint ’97. Developed numerous design proposals including Custom Shows, Duplicate Slide, and Editable Bullets. Created PowerPoint presentation for Bill Gate’s Dec 7th 1995 Internet Strategy briefing. Wrote the Microsoft White Paper “Controlling PowerPoint Through OLE Automation”. Developed PowerPoint VBA demo for Microsoft field sales and consultants.

Us

• Responsible for product specification, planning and design including feature definition and user interface for the Approach Database product voted the easiest to use database by NSTL. Demonstrated product to customers, press and analysts. Ran usability studies. Developed the initial designs for the Find Assistant which was later patented by IBM. Coded SmartIcons, menus, Assistants, and dialogs using Resource Workshop and the Visual C++ editor.

• Managed third-party marketing. Developed and successfully launched Approach Partners Program for trainers and consultants and oversaw all training materials produced. Created Approach sales tools including scripted demo, auto demo, competitive analysis, and special presentations.

• Integral member of the team that launched Approach 1.0. Oversaw Approach testing and wrote weekly reports.• After Approach launched, conducted tech support for a short time.

Santa Clara, Ca, Us

• Repositioned MacDraw II for the low-end to support 2-tiered graphics strategy.• Created and managed development of all Claris sales tools including scripted and self-running demonstrations, product on-screen and 35mm presentations, sample files, and competitive analysis for the 6 Macintosh products. Helped launch FileMaker Pro and MacDraw Pro. Conducted MacDraw II, Wingz and AppleWorks market research.

Ca

• Researched and forecasted potential sales for future FAX modem product. Coordinated the field trial for the Meridian SL Laser software driver. Wrote and designed 80 page NT Data Connectivity Sales Guide.

• Demonstrated Apple IIe and Macintosh software including AppleWorks, PageMaker, and HyperCard in shopping malls around the country.

Bs, Electrical Engineering

Education record