Marcus Chow Email & Phone Number

Singapore

Singapore

• Key Achievements
• Increased sales from $9,000 per month to $10,000/week.
• Developing pipelines to increase sales.Responsibilities
• Manage DIgital Marketing Platforms (Lazada, Shopee, TikTok Shop)
• KOL engagement and alignment
• Social Media Management (FB, IG, TikTok)

Singapore

• Key Achievements:
• Ran 5 consecutive Road Shows across Singapore within 2 months; achieving KPIs set for the road shows.
• Initiated new channel distribution for game cards.
• Built pipeline for Corporate Sales. Responsibilities
• B2C sales & marketing for children's parties
• B2B sales & marketing for Corporate events

Singapore

• Key Achievements:
• Increased followers on Social Media by 100%
• Raised brand perception amongst government and industry players.
• Initiated monthly lunch talks to improve staff knowledge and skills.
• Improved internal communications with international teams.
• Initiated project committees to deal with different aspects within the company to improve bonding and relationship building with customers through activities (Sustainability, CSR, Health & Fitness and Social).

Singapore

• Key Achievements:
• Developed DSG Communications Policy that lead to better management of communication issues; handled DSG crisis communications in late 2019 and early 2020.
• Developed, strategised and launched the following brands:- CUSH (collaboration between DSG and ICF) – launched at Seatrade Cruise Global 2019.- AVORIO – a range of interior fit-out products.
• In-charge of DSG set-up at the Seatrade Cruise Global 2019 tradeshow (Miami, USA) – gained close to 200 new leads and partners.
• Developed the editorial structure for the sustainability reports (ESG) to SGX.Responsibilities:
• Collaborate with cross-functional internal stakeholders and key business units to effectively frame the company’s messaging for multiple audiences (in Singapore, Malaysia, Thailand, Myanmar, Sri Lanka and China).

2 Alexandra Road #08-00, Singapore 159919

• Key Achievements:
• Initiated a partnership programme to help increase acquisition and class retention rates – managed a 20% increase in retention.
• Increased online engagement and leads for Little Swim School by 200%
• Created a waiting list for classes with 300% overflow.
• Interviewed by Straits Times; published on 8 December 2017 for the school located at East Coast Park. Responsibilities:
• Developed and implemented integrated digital marketing plan including search engine optimization (SEO), paid search, online partnerships, email marketing, social media and mobile marketing.

Singapore

• Key Achievements:
• Created Singapore’s first 10min mystery game rooms at U Escape – increased revenue by 12%.
• Made “U Escape” the #1 escape room in Singapore in 4 months.
• Successfully developed, strategised and launched the U Escape brand under a very tight 1.5 months deadline.
• Interviewed by Glenn Ong and Mark Van Cuylenburg on the Breakfast Show on 22 April 2016 on ONE FM 91.3 for the launch of “U Escape”.Responsibilities:
• Developed and executed business masterplan.

1010 Dover Road - SP Gate 4

• Key Achievements:
• Achieved a 500% increase for social media engagement for SPGG.
• Completed full spectrum SPGG rebranding (resulted in higher engagement and increased awareness)
• Restructured SPGG's Communications Strategy
• Initiated the SPGG Entrepreneur's Programme and Business launchpad (The Big Idea); organised 3 successful instalments.
• Worked with PMET to co-organise 2 successful instalments of a national programme called “Love on Wheels” which raised the awareness of SPGG as it was reported on all local news channels – leading to a 50% spike in.

Killiney Road

• Key Achievements:
• Competed against more renowned marketing agencies and won pitch for $0.5mil branding and PR project for the launch of Global Orion Properties Pte Ltd (GOP).
• Developed, strategised and launched GOP's property brands such as Northstar@AMK and Crescent@Kallang.Responsibilities:
• Business development
• Developed marketing strategies for clients
• Marketing Consultancy

Mt. Sophia

• Key Achievements:
• Spearheaded and won pitches with Singapore Sports Council, Singapore Science Center, SCDF, AETOS and Pioneer Singapore (sound systems).
• Promoted to Senior Executive within first 6 months.
• Managed MDA’s Media budget of $1 million, promoting local and prominent producers overseas (US, France & Indonesia).Responsibilities:
• Business development
• Marketing consultancy

Kallang / Boon Keng

• Key Achievements:
• Managed the Asia Pacific Breweries (Tiger Beer) account for the first-of-its-kind in-store motorised "God of Fortune" concept.
• Pitched, won and managed account for all new Sheng Shiong outlets between 2006-2007.Responsibilities:
• Implemented below-the-line strategies to help drive client’s in-store sales.
• Understanding the client’s needs and their brand positioning to effectively execute their marketing strategies.
• Developed creative solutions for client’s point of purchase mechanics.

Joo Chiat Road

• Key Achievement:
• Developed and Communicated company's brand message across target areas (Malls, Government Agencies, MCSTs, Property Developers and General Public).
• Helped company win projects through GeBiz and private tenders. Responsibilities:
• Plan and manage manpower (security ) training and planning.
• Helped company with business development and marketing.

Singapore

• Served as Battery Commander during reservist (Rank: Captain) - reservist completed in 2013.

Bachelor Of Arts - Ba, Journalism

Diploma, Electronics & Computers (Telecommunications)