Marcus Gunter, Mba Email & Phone Number

• Manage all sales operations, including forecasting, inventory management, and performance analysis, resulting in YoY dealership profitability in all 14 stores in my area.• Lead sales professionals in 14 dealerships, providing coaching, training, and performance evaluations to drive sales. • Implemented data-driven strategies to optimize pricing, promotions, and product mix, resulting in increased area market share.• Developed and implemented standardized sales reporting tools that… Show more • Manage all sales operations, including forecasting, inventory management, and performance analysis, resulting in YoY dealership profitability in all 14 stores in my area.• Lead sales professionals in 14 dealerships, providing coaching, training, and performance evaluations to drive sales. • Implemented data-driven strategies to optimize pricing, promotions, and product mix, resulting in increased area market share.• Developed and implemented standardized sales reporting tools that are currently used by my peers in other areas across the Southeastern Region.• Conduct regular analysis of market trends and competitor activities to identify opportunities for business growth and make informed strategic decisions. Show less

Herndon, Virginia, United States

Herndon, Va

Herndon, Va

Manage and market three special programs: Friends & Family, Partner Purchase, and Diplomat. Assist in Volkswagen Small Fleet initiatives.• Improved Partner Program through Events and website development. Increased YOY Sales by 51%. Developed marketing materials, including flyers and brochures, to increase program awareness. Made significant improvements to the Program’s administrative tool that increased reporting accuracy and efficiency.• Promote Friends & Family Program… Show more Manage and market three special programs: Friends & Family, Partner Purchase, and Diplomat. Assist in Volkswagen Small Fleet initiatives.• Improved Partner Program through Events and website development. Increased YOY Sales by 51%. Developed marketing materials, including flyers and brochures, to increase program awareness. Made significant improvements to the Program’s administrative tool that increased reporting accuracy and efficiency.• Promote Friends & Family Program. Achieved 2015 Objective through promotional events and employee incentive rewards.• Extensive research and development for VW involvement in the small fleet industry. Assisted in the development of dealer fleet marketing materials. Conducted research used to select pilot locations. Show less

Herndon, Va

Support Volkswagen’s used vehicle and fleet department with developing sales growth targets, regional communication updates, financial statement analysis, Used Car market analysis, and process improvement initiatives.• Created an automated Used Car Summary Report using Business Objects. Tracks performance against regional Sales Targets and Variable Bonus Objectives. Monitors Certification Rates, days supply, and carline level sales performance. This report is regularly used by VP of… Show more Support Volkswagen’s used vehicle and fleet department with developing sales growth targets, regional communication updates, financial statement analysis, Used Car market analysis, and process improvement initiatives.• Created an automated Used Car Summary Report using Business Objects. Tracks performance against regional Sales Targets and Variable Bonus Objectives. Monitors Certification Rates, days supply, and carline level sales performance. This report is regularly used by VP of Sales, Used Car GMs, Regional Used Car Managers, Sales Operations Managers, Fixed Operations Managers, and other remarketing specialists.• Developed a comprehensive method for CPO Sales Forecasting. This methodology was used to create the 2012 CPO Sales Objectives. It is also used to re-adjust the Sales forecast (when necessary).• Research and analyze Used Car and Fleet Sales Results, APR Rates, and CPO Programs of VW competitors to preserve our position as one of the leading CPO/Fleet providers in the automotive industry.• Maintain and monitor web-based communications portal for dealership and regional personnel on a daily basis.• Organize and provide key data to our vital third-party vendors, such as Autodata (Dealer Scorecards) and CarCannon (Dealership Compliance Consultant Company). Show less

Baltimore, Maryland Area

Oversaw operations and P&L reports for the Consumer Rental Segment that grossed $400K/mo and included 35 Penske Agent locations. Developed and analyzed statistical and narrative reports to forecast sales, trends, and retail pricing. • Compiled Customer Satisfaction, CardSwipe, & Insurance Sales Penetration data from RentalNet and presented analysis to the agent locations, and district & regional personnel. • Assisted Direct Operations Manager with remarking by extracting… Show more Oversaw operations and P&L reports for the Consumer Rental Segment that grossed $400K/mo and included 35 Penske Agent locations. Developed and analyzed statistical and narrative reports to forecast sales, trends, and retail pricing. • Compiled Customer Satisfaction, CardSwipe, & Insurance Sales Penetration data from RentalNet and presented analysis to the agent locations, and district & regional personnel. • Assisted Direct Operations Manager with remarking by extracting depreciation/maintenance data from AS400 to evaluate used truck pricing.• Spearheaded Penske / Home Depot joint venture by opening 14 new rental locations. Assured contractual agreement terms were met by these new locations.• Supervised 22 employees; allocated work, evaluated performance, managed work hours, interviewed & hired drivers.• Coached and continuously trained 140+ Penske Agent Associates to achieve consumer revenue goals set for each branch/agent location.• Exceeded the monthly Consumer Rental Business Plan by a an average of 10 bps on a consistent basis.• Assisted in reconciling invoices using AMS systems, and was part of a team project that reduced Accounts Receivable by 25% in the 3rd Quarter of 2011. Show less

Chesapeake, Va

Managed a fleet of 300+ rental trucks with a $20M total asset value; oversight included preventative maintenance, re-billable damage, and reservation fulfillment. Successfully negotiated lucrative contractual agreement pricing structures for commercial customers. • Primary liaison between Rental/Leasing Department, Truck Maintenance, and Repair Vendors; earned a sterling reputation for significantly improving communications between these factions.• Closely analyzed P&L reports… Show more Managed a fleet of 300+ rental trucks with a $20M total asset value; oversight included preventative maintenance, re-billable damage, and reservation fulfillment. Successfully negotiated lucrative contractual agreement pricing structures for commercial customers. • Primary liaison between Rental/Leasing Department, Truck Maintenance, and Repair Vendors; earned a sterling reputation for significantly improving communications between these factions.• Closely analyzed P&L reports and generated viable cost-cutting, revenue increasing strategies; pioneered an improved truck inspection process that reduced unbillable asset damage 22%+ YOY.• Provided unparalleled leadership and direction in collaboration with in-house staff, agents, management team and vendors to ensure optimal working conditions, 100% rental ready fleet, and the highest quality customer service. Show less

Virginia Beach

Managed sales, customer relations, and overall operations. Maintained the safety and security of the facility, its units and the surrounding grounds. • Directed all aspects of daily operations management, which included analysis of financial performance and facility budget.• Contributed to overall corporate objectives by setting, achieving, and exceeding monthly goals in sales, customer satisfaction and retention; maintained 95% customer utilization rate.• Managed… Show more Managed sales, customer relations, and overall operations. Maintained the safety and security of the facility, its units and the surrounding grounds. • Directed all aspects of daily operations management, which included analysis of financial performance and facility budget.• Contributed to overall corporate objectives by setting, achieving, and exceeding monthly goals in sales, customer satisfaction and retention; maintained 95% customer utilization rate.• Managed approximately 400 customer accounts by assuring customer satisfaction, billing accuracy, and properly evicting delinquent customers. • Leased the most storage units in the Virginia Beach Districts – 2005 & 2006 Show less

Master Of Business Administration (Mba), Business Administration

Activities and Societies: The ODU-MBA Association (2010) Related Coursework: Financial Management, IT Management

Bachelor Of Science, Business Administration

Activities and Societies: • Alpha Kappa Psi Business Fraternity (2001-2005) • 40+ Hours of Food Bank Community Service Related Coursework.