Product Manager
CurrentMaintain brand positioning via data-driven analysis with a focus on revenue and profitability. Source products domestically and internationally and follow products through the entire product lifecycle. Serve as SME for multiple new markets and industries. Lead marketing and selling strategies for new products. Market products in B2B and direct-to-consumer environments. Assist outside and inside sales staff with product sourcing, supply chain management, product information, sales data, and pricing analysis. Previous responsibilities in marketing and graphic design also carried forward into this position.